SC.Holdings

Founded by Jason Stein and Eastbridge Group, SC.Holdings is a private equity firm headquartered in New York. It invests across various sectors including sports & entertainment, multi-unit retail, commercial real estate, technology, and food & beverage.

Sheiling Chia

Senior Associate

Angela Johnson

Senior Associate

Adrian Williams

Partner, Investments

10 past transactions

Canyon Bicycles

Private Equity Round in 2022
Founded in Germany in 1985, Canyon Bicycles designs, manufactures, and sells high-quality bicycles directly to consumers. Its product range includes road, mountain, urban, and gravel bikes, along with related components, accessories, and apparel.

Cirkul

Series C in 2022
Cirkul is a Tampa, Florida-based beverage company founded in 2015. It sells a system comprising water bottles and flavor cartridges that filter water and mix beverages to a personalized taste, making it easier for consumers to drink more water. The product line includes flavored cartridges and bottles with different formulas and benefits, including options without added colors. The aim is to provide convenient, customizable hydration and support healthier drinking habits through this reusable bottle and cartridge system.

Just Women's Sports

Seed Round in 2022
Just Women's Sports is a sports media platform dedicated to providing comprehensive coverage of women's sports. The company offers a range of content, including exclusive podcasts, newsletters, and highlights, as well as post-interviews with athletes. By focusing on women's games, Just Women's Sports aims to engage sports enthusiasts and promote greater visibility and recognition for female athletes. Through its diverse media offerings, the platform seeks to elevate the conversation around women's sports and foster a dedicated community of fans.

Future

Series C in 2022
Future, established in 2017 and headquartered in San Francisco, specializes in personalized online fitness coaching. The company offers one-on-one digital training sessions tailored to clients' needs, whether they're at home, in the gym, or on-the-go. Future's team of coaches comprises experienced professionals who have trained athletes, celebrities, and working individuals alike.

AG1

Venture Round in 2022
Athletic Greens® is a health supplement company based in New Zealand, dedicated to producing high-quality nutritional products. The supplements are crafted in a TGA-registered facility that adheres to stringent standards exceeding cGMP and FDA guidelines. Developed by a team of researchers and nutritionists with over 60 years of combined experience, Athletic Greens® offers a range of vegan, paleo, and keto-friendly products. These supplements are designed to provide essential vitamins, minerals, herbs, antioxidants, prebiotics, and digestive enzymes, aimed at reducing stress and sleep deprivation while supporting overall health and fitness. The company's mission is to inspire individuals to lead fulfilling lives through improved nutrition.

Cirkul

Series B in 2021
Cirkul is a Tampa, Florida-based beverage company founded in 2015. It sells a system comprising water bottles and flavor cartridges that filter water and mix beverages to a personalized taste, making it easier for consumers to drink more water. The product line includes flavored cartridges and bottles with different formulas and benefits, including options without added colors. The aim is to provide convenient, customizable hydration and support healthier drinking habits through this reusable bottle and cartridge system.

StatusPro

Seed Round in 2021
StatusPro is a sports technology company that leverages data, augmented reality, and virtual reality to develop training and gaming products. It specializes in creating three-dimensional simulations that analyze player performance during NFL games. This data is then transformed into virtual reality experiences, allowing players to practice in immersive environments. The company's innovative approach enhances the training capabilities for coaches and athletes, while also enriching the experience for fans of the sport. Through its unique combination of technology and sports analytics, StatusPro aims to revolutionize how training and engagement in football are approached.

AG1

Funding Round in 2021
Athletic Greens® is a health supplement company based in New Zealand, dedicated to producing high-quality nutritional products. The supplements are crafted in a TGA-registered facility that adheres to stringent standards exceeding cGMP and FDA guidelines. Developed by a team of researchers and nutritionists with over 60 years of combined experience, Athletic Greens® offers a range of vegan, paleo, and keto-friendly products. These supplements are designed to provide essential vitamins, minerals, herbs, antioxidants, prebiotics, and digestive enzymes, aimed at reducing stress and sleep deprivation while supporting overall health and fitness. The company's mission is to inspire individuals to lead fulfilling lives through improved nutrition.

Hyperice

Series A in 2020
Hyperice Inc. is a recovery and movement enhancement technology company based in Irvine, California, founded in 2010. It specializes in manufacturing portable devices that utilize vibration, percussion, and thermal technology to aid in injury recovery and improve physical performance. The product lineup includes various innovative tools such as the Vyper, a vibrating fitness roller; Venom, a portable heat and vibration device; and the Hypersphere, a vibrating massage ball. Hyperice also offers specialized kits like the Stealth Kit and Hyper Fit Kit, as well as topical solutions like Hypersoothe, which features essential oils for muscle relief. The company’s offerings extend to ice compression devices, such as the Hyperice Knee and Hyperice Back, alongside accessories like Hyperice Fuel, a reusable synthetic ice product. Hyperice's technology is utilized by athletes in professional and collegiate settings worldwide, reflecting its commitment to enhancing recovery time and promoting efficient movement. The company operates additional locations across various countries, including Australia, Canada, and several European nations.

SpringHill Entertainment

Venture Round in 2020
SpringHill Entertainment creates compelling stories for television, features, and digital. SpringHill pride ourselves on incubating, developing, and producing work that speaks to a cross-cultural audience.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.