Sonny's Enterprises

Sonny's Enterprises, LLC is a manufacturer and supplier of car wash equipment, parts, and software, catering to both small independent operators and large national car wash chains in the United States and internationally. Founded in 1949 and based in Tamarac, Florida, the company specializes in producing conveyorized car wash systems, along with a comprehensive range of support equipment and parts, including air supply components, hydraulic systems, and detailing products. In addition, Sonny's provides advanced technology solutions such as point of sale systems, motor controllers, and license plate recognition systems. The company also offers a variety of training courses on equipment maintenance, management, and multi-site operations, as well as consulting services like site evaluations and equipment audits. Furthermore, Sonny's Enterprises delivers marketing services, including design solutions for logos and signage, ensuring that car wash owners have access to essential resources for their operations.

Chad Brooks

Co-CFO

Lynn Skillen

CFO

3 past transactions

Hydra-Flex

Acquisition in 2021
Hydra-Flex is a manufacturer of innovative fluid handling equipment tailored for various industries, including car wash, hydro-excavation, industrial cleaning, and wastewater treatment. Founded in 2002, the company emerged from a small operation with a commitment to enhancing the efficiency and reliability of fluid handling solutions. Hydra-Flex specializes in producing a range of products, including nozzles, injectors, and chemical dispensing components, which help clients optimize resource use and lower operating costs. The company’s focus on innovation, reliability, and accuracy is reflected in its product offerings, which aim to transform operational practices within its target markets.

PECO Car Wash Systems

Acquisition in 2021
Peco Car Wash Systems is a manufacturer based in Auburn Hills, Michigan, specializing in advanced conveyorized car wash systems. The company offers a diverse range of solutions, including hybrid, friction, touch-free, express polishing tunnels, and drive-thru systems. Peco provides both pre-configured systems tailored to standard client needs and custom configurations designed to meet specific requirements. Additionally, the company offers a galvanized steel option, ensuring durability and adaptability to evolving industry demands. Through its innovative designs, Peco aims to support clients in maintaining efficient car wash operations that meet customer expectations.

SLAM Carwash Marketing

Acquisition in 2019
SLAM Carwash Marketing is a specialized marketing agency based in Asheville, North Carolina, focused on serving the carwash industry. The agency offers a comprehensive range of services, including branding, web design, digital and traditional advertising, social media management, content creation, sales training, and marketing consulting. Additionally, SLAM provides business listing and localization search services, along with unlimited campaign management. As a subsidiary of Sonny's Enterprises, LLC since November 2019, SLAM Carwash Marketing leverages its expertise to deliver tailored marketing solutions that meet the unique needs of carwash businesses.
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