South Central Ventures

South Central Ventures is a venture capital firm established in 2015, primarily focused on investing in early-stage high-growth companies within the technology sector across the Balkans. With offices in Belgrade, Ljubljana, Zagreb, and Skopje, the firm targets small and medium enterprises, particularly in areas such as Information and Communications Technology, SaaS, mobile, IoT, HealthTech, and FinTech. South Central Ventures manages a €40 million fund, allocating resources for seed investments up to €0.1 million and larger investments of up to €3 million for early and growth stages. The firm seeks to acquire significant stakes, ranging from 25% to 49%, in its portfolio companies, aiming to support their international expansion and growth potential.

Vedran Blagus

Principal

Vuk Djukić

Principal

Jan Kobler

Managing Partner

Tatjana Zabasu Mikuz

Managing Partner

Jure Mikuž

Managing Partner

Tanja Pantic

CFO

Pedja Predin

Investment Manager

Past deals in Balkans

Agremo

Seed Round in 2022
Agremo Ltd. is a company based in Belgrade, Serbia, that offers a cloud-based software platform designed for drone operators, agronomists, and crop growers. Founded in 2015, the platform utilizes computer vision and machine learning technologies to analyze aerial imagery, providing valuable crop intelligence. Its features include generating 2D maps and reports, as well as performing various analyses such as plant counting, health monitoring, stress assessment, and pest and disease evaluation. This comprehensive approach helps agribusinesses and growers make informed decisions regarding field management and the overall health of their crops.

Labbox

Seed Round in 2021
Labbox is a company based in Pristina, Kosovo, that specializes in manufacturing and selling electronic hardware products designed for children. Established in 2017, Labbox offers engineering kits that inspire creativity and learning in young minds. Through a subscription-based model, the company provides monthly kits that allow children to engage with electronics and engineering through hands-on projects. Each kit includes a range of activities that are designed to be both educational and enjoyable, utilizing a gamified platform to enhance the learning experience. Labbox aims to foster a passion for engineering in children by enabling them to explore the science behind electronics in an interactive and engaging manner.

AdScanner

Seed Round in 2021
AdScanner is a data analytics company specializing in TV advertising solutions, founded in 2012 and based in Zagreb, Croatia. The company offers various tools to enhance the effectiveness and transparency of TV ad campaigns. Its primary products include BUZZ, an automated email notification system that alerts users about specific TV ad metrics; REPORT, which delivers weekly or monthly performance updates in a visual format; and COCKPIT, a comprehensive dashboard that integrates its monitoring data with audience measurement key performance indicators, as well as client and third-party data. AdScanner aims to streamline the reporting process, making it faster and less complicated, while also facilitating comparisons between TV and digital advertising channels.

DaiBau

Series A in 2021
Saas, marketplace, construction, real estate

Labbox

Seed Round in 2020
Labbox is a company based in Pristina, Kosovo, that specializes in manufacturing and selling electronic hardware products designed for children. Established in 2017, Labbox offers engineering kits that inspire creativity and learning in young minds. Through a subscription-based model, the company provides monthly kits that allow children to engage with electronics and engineering through hands-on projects. Each kit includes a range of activities that are designed to be both educational and enjoyable, utilizing a gamified platform to enhance the learning experience. Labbox aims to foster a passion for engineering in children by enabling them to explore the science behind electronics in an interactive and engaging manner.

Videobolt

Seed Round in 2019
Videobolt d.o.o. operates as an online video making platform, which includes professional video designs and customization. It includes motion graphics, online video creation services, and application program interface solutions. The company was founded in 2016 and is based in Belgrade, Serbia.

Cognism

Series B in 2019
Cognism is a sales-acceleration solution that offers businesses an efficient way to prospect through its software as a service (SaaS) model. The company leverages a unique data asset and compliance engine to enrich customer relationship management (CRM) records and streamline the sales funnel. By utilizing patented artificial intelligence technology, Cognism generates and cleans prospect data at scale, providing B2B sales teams with real-time insights into company, people, and event data. This enables sales organizations to identify opportunities, recognize customer trends, and ultimately drive new revenue. Cognism's platform integrates seamlessly with major CRM and email service systems, facilitating effective database management and delivering high-quality, real-time B2B data to clients. Founded in 2015 and headquartered in London, Cognism also has offices in the USA, Macedonia, Croatia, and Singapore.

AdScanner

Seed Round in 2019
AdScanner is a data analytics company specializing in TV advertising solutions, founded in 2012 and based in Zagreb, Croatia. The company offers various tools to enhance the effectiveness and transparency of TV ad campaigns. Its primary products include BUZZ, an automated email notification system that alerts users about specific TV ad metrics; REPORT, which delivers weekly or monthly performance updates in a visual format; and COCKPIT, a comprehensive dashboard that integrates its monitoring data with audience measurement key performance indicators, as well as client and third-party data. AdScanner aims to streamline the reporting process, making it faster and less complicated, while also facilitating comparisons between TV and digital advertising channels.

Leanpay

Seed Round in 2019
LeanPay is a app for online purchases in installments and arrange repayments without visiting the store.

DaiBau

Series A in 2019
Saas, marketplace, construction, real estate

Cognism

Series A in 2018
Cognism is a sales-acceleration solution that offers businesses an efficient way to prospect through its software as a service (SaaS) model. The company leverages a unique data asset and compliance engine to enrich customer relationship management (CRM) records and streamline the sales funnel. By utilizing patented artificial intelligence technology, Cognism generates and cleans prospect data at scale, providing B2B sales teams with real-time insights into company, people, and event data. This enables sales organizations to identify opportunities, recognize customer trends, and ultimately drive new revenue. Cognism's platform integrates seamlessly with major CRM and email service systems, facilitating effective database management and delivering high-quality, real-time B2B data to clients. Founded in 2015 and headquartered in London, Cognism also has offices in the USA, Macedonia, Croatia, and Singapore.

Agremo

Seed Round in 2018
Agremo Ltd. is a company based in Belgrade, Serbia, that offers a cloud-based software platform designed for drone operators, agronomists, and crop growers. Founded in 2015, the platform utilizes computer vision and machine learning technologies to analyze aerial imagery, providing valuable crop intelligence. Its features include generating 2D maps and reports, as well as performing various analyses such as plant counting, health monitoring, stress assessment, and pest and disease evaluation. This comprehensive approach helps agribusinesses and growers make informed decisions regarding field management and the overall health of their crops.

Labbox

Seed Round in 2018
Labbox is a company based in Pristina, Kosovo, that specializes in manufacturing and selling electronic hardware products designed for children. Established in 2017, Labbox offers engineering kits that inspire creativity and learning in young minds. Through a subscription-based model, the company provides monthly kits that allow children to engage with electronics and engineering through hands-on projects. Each kit includes a range of activities that are designed to be both educational and enjoyable, utilizing a gamified platform to enhance the learning experience. Labbox aims to foster a passion for engineering in children by enabling them to explore the science behind electronics in an interactive and engaging manner.

Content Insights

Seed Round in 2018
Helping online publishers evaluate, benchmark and rank content and authors' performance across platforms and languages

Alchemy

Venture Round in 2018
Alchemy Cloud, Inc. provides a cloud-based software for the chemical industry that facilitates the commercialization of new formulations. The company’s solution spans customer relationship management (CRM), workflow automation, formula management, and analytics to optimize the process of going from concept to chemistry. Its solution is accessed on desktop and mobile devices. The company was incorporated in 2017 and is based in San Francisco, California with additional offices in Novi Sad, Serbia; and New York, New York.

Cognism

Seed Round in 2018
Cognism is a sales-acceleration solution that offers businesses an efficient way to prospect through its software as a service (SaaS) model. The company leverages a unique data asset and compliance engine to enrich customer relationship management (CRM) records and streamline the sales funnel. By utilizing patented artificial intelligence technology, Cognism generates and cleans prospect data at scale, providing B2B sales teams with real-time insights into company, people, and event data. This enables sales organizations to identify opportunities, recognize customer trends, and ultimately drive new revenue. Cognism's platform integrates seamlessly with major CRM and email service systems, facilitating effective database management and delivering high-quality, real-time B2B data to clients. Founded in 2015 and headquartered in London, Cognism also has offices in the USA, Macedonia, Croatia, and Singapore.

City Expert

Seed Round in 2017
City Expert Global d.o.o. operates an online platform for the renting and sale of properties. The company focuses on the advertising and agency real estate sector. It provides property information, such as professional images, maps, and videos of various properties, such as apartments, apartment in a house, houses, business spaces, and extensions. The company also provides brokerage services in the lease of real estate. City Expert Global d.o.o. was founded in 2015 and is based in Belgrade, Serbia.

Sentinel Marine Solutions

Venture Round in 2017
Sentinel Marine Solutions offers an online boat monitoring platform that provides real-time insights into the position and essential onboard systems of private boats and charter fleets. This platform tracks GPS location and automatically logs journeys while sending alerts for unauthorized access or movement. It also monitors critical aspects such as battery status and usage information. By enabling boat rental businesses and private boat owners to effectively oversee maintenance and logistics, Sentinel Marine Solutions addresses key challenges in boat management and enhances the overall user experience.

Content Insights

Seed Round in 2017
Helping online publishers evaluate, benchmark and rank content and authors' performance across platforms and languages

CUBE Team

Series A in 2017
CUBE Team is a local company that operates in the field of business information whose mission is to promote the use of modern techniques and tools, whose application to come up with quality information, which are distributed to clients in order to increase the efficiency of decision-making and to increase their sales.

Cognism

Seed Round in 2017
Cognism is a sales-acceleration solution that offers businesses an efficient way to prospect through its software as a service (SaaS) model. The company leverages a unique data asset and compliance engine to enrich customer relationship management (CRM) records and streamline the sales funnel. By utilizing patented artificial intelligence technology, Cognism generates and cleans prospect data at scale, providing B2B sales teams with real-time insights into company, people, and event data. This enables sales organizations to identify opportunities, recognize customer trends, and ultimately drive new revenue. Cognism's platform integrates seamlessly with major CRM and email service systems, facilitating effective database management and delivering high-quality, real-time B2B data to clients. Founded in 2015 and headquartered in London, Cognism also has offices in the USA, Macedonia, Croatia, and Singapore.

Bulb

Venture Round in 2016
Bulb Technologies Ltd. specializes in broadband service management software tailored for fixed, cable, and mobile communication service providers across Europe. Founded in 2006 and headquartered in Zagreb, Croatia, the company offers a range of solutions designed to enhance customer support and streamline operational processes. Key products include CEMPRESSO, which automates customer support and knowledge management; DACS, a centralized platform for managing the provisioning of CPE devices and IP address allocation; and the Network Element Provisioning System, which aids telecom operators in automating service delivery. Additionally, Bulb Technologies provides integration services for CEM/service assurance and device management solutions, enabling service providers to improve customer experience and reduce support costs significantly.

Insihgtful

Seed Round in 2016
Insightful, based in Belgrade, Serbia, specializes in developing automatic employee time tracking software designed to enhance organizational productivity. Founded in 2016, the company offers tools that enable users to monitor employee presence and activities, identify less productive team members, and eliminate inefficiencies in workflow. Insightful's software is particularly beneficial for managing remote teams, as it provides detailed insights into employee performance and behavior. This allows organizations to streamline their processes, optimize team dynamics, and generate comprehensive reports on productivity. The platform is accessible in both cloud and on-premise options, making it a versatile solution for businesses seeking to improve efficiency and drive performance at scale.

City Expert

Seed Round in 2016
City Expert Global d.o.o. operates an online platform for the renting and sale of properties. The company focuses on the advertising and agency real estate sector. It provides property information, such as professional images, maps, and videos of various properties, such as apartments, apartment in a house, houses, business spaces, and extensions. The company also provides brokerage services in the lease of real estate. City Expert Global d.o.o. was founded in 2015 and is based in Belgrade, Serbia.

drytools

Series A in 2016
drytools is an information tech company that power tools for software development professionals. The company create high quality enterprise grade applications faster than ever before.