Sovrn

Monetizer101 is a commerce monetization platform that assists publishers in enhancing their online business by providing a suite of innovative solutions. These include dynamic product links, price comparison widgets, and shopping galleries, all aimed at generating revenue for publishers based on the clicks or sales they facilitate through their commerce-related content. The platform's technology is compatible with various digital environments, including websites, applications, and social media networks. By offering user-friendly tools, Monetizer101 enables premium publishers to effectively monetize their media properties through affiliate marketing, thereby creating valuable experiences for their audiences while optimizing time and resource use.

Proper Media is an independent media company based in San Diego, California, specializing in web publishing and advertising technology. The company operates a sophisticated ad-servicing platform tailored for larger publishers, which integrates advanced advertising technology with personalized managed services. This approach enables Proper Media to optimize revenue through high-yield advertising while providing insightful reporting that helps lower costs. By focusing on technology and automation, Proper Media effectively sources demand across various channels for display, native, and video advertising, creating a competitive real-time auction for each ad impression. The company's commitment to innovation and problem-solving positions it as a valuable partner for publishers and advertisers navigating the complexities of the digital landscape.

VigLink, Inc. is a San Francisco-based company that operates a platform focused on content-driven commerce, allowing publishers to monetize their content effectively. Founded in 2009, VigLink provides solutions that automate the monetization of links to over 30,000 retailers, processing billions of page views and millions of clicks monthly. Its key products include VigLink Convert, which transforms existing product links into revenue-generating links; VigLink Insert, which automatically identifies and links mentions of merchants within content; and VigLink Anywhere, which enables users to create shareable revenue-generating links across social media and email. By streamlining the affiliate marketing process, VigLink allows content creators to concentrate on producing quality material while maximizing their earnings through enhanced link monetization and detailed reporting capabilities. As of December 2018, VigLink operates as a subsidiary of sovrn Holdings, Inc.

Optimal Inc. is the leading social media advertising and analytics platform. Optimal helps brands and advertisers manage social advertising campaigns in real-time with its media acquisition and optimization platform and proprietary analytics tools.

OnScroll Ltd. is an advertising technology company that specializes in providing a responsive platform for publishers, networks, and agencies to serve "viewable only" advertisement inventory. Founded in 2012 and headquartered in London, with additional offices in Toronto, Hamburg, and Moscow, OnScroll focuses on enabling advertisers to deliver ads that are only shown when at least 51% of the ad is visible to engaged users. This approach not only enhances the effectiveness of advertising but also allows publishers to measure user engagement and optimize their monetization strategies. By leveraging its patent-pending technology, OnScroll aids major publishers in unlocking previously hidden revenue streams and creating valuable advertising inventory. The company has been operating as a subsidiary of sovrn Holdings, Inc. since April 2016.

BigSwerve operates as a search aggregator specifically designed for blog comments, a feature often overlooked in traditional blog searches and roundups. Founded in 2006, the company utilizes a specialized crawler that aggregates comments, enabling users to track discussions associated with specific individuals and uncover new content based on user engagement. By focusing on the often-ignored realm of blog comments, BigSwerve provides a unique platform for users to enhance their content discovery experience. The company has received under $1,000,000 in funding from First Round Capital.