Sportradar
Sportradar AG, established in 2001 and headquartered in St. Gallen, Switzerland, is a global leader in sports data and digital content services. It caters to a diverse clientele, including media companies, bookmakers, sports federations, and state authorities worldwide. The company's core business revolves around collecting, processing, and commercializing sports data, with a focus on over 750,000 events annually across 83 sports. Sportradar offers a range of products and services, from data collection to managed trading, supporting clients in areas such as fixtures, results, odds compiling, live streaming, and gaming solutions. Notably, it also provides integrity services to detect and prevent betting-related manipulations, making it a trusted partner to over 1,600 customers in over 120 countries, including official partnerships with major sports leagues like the NBA, NHL, and FIFA.
Top Stages
13 past transactions
IMG ARENA
Acquisition in 2025
IMG ARENA is a sports and federations company.
Vaix
Acquisition in 2022
Vaix is a leading developer of Artificial Intelligence (AI) solutions tailored specifically for the iGaming industry. The company's innovative AI technology enables betting and gaming operators to gain detailed insights into individual customer behaviors, allowing them to offer personalized experiences that enhance player satisfaction. Vaix provides services such as sports and casino personalization, predictive acquisition marketing, AI-powered player marketing, AI analytics, NLP-powered chat management, and responsible gaming solutions. These offerings help operators leverage deep learning to optimize their customer interactions and operational efficiency.
InteractSport
Acquisition in 2021
InteractSport is a leading provider of digital sports management solutions in Australia, catering to a wide range of sports including cricket, netball, rugby, and gymnastics. The company offers a comprehensive platform that encompasses league management, membership systems, sports CRM, and website and mobile app development. By focusing on enhancing participation tracking, talent identification, and fan engagement, InteractSport helps sporting organizations unlock value and discover new commercial opportunities. Their services also include automated sports video production and the commercialization of content, media, and data rights, effectively supporting both grassroots and elite sporting entities.
Atrium Sports
Acquisition in 2021
Atrium Sports is a technology platform that focuses on sports and video data content. It provides advanced technological solutions to sports organizations at all levels, empowering them to generate new content and engage with fans effectively. By leveraging best practices in technology, Atrium Sports aims to create commercial opportunities that contribute to the growth of the sports industry.
Synergy Sports
Acquisition in 2021
Synergy Sports is a provider of an online sports content publishing platform designed to serve sports leagues and federations. The company offers a comprehensive suite of services that encompasses the capture, production, analysis, distribution, and commercialization of sports content. By integrating advanced technologies and products, Synergy Sports aims to enhance the efficiency of its clients' content strategies, enabling them to maximize value and revenue from their sports content. Through its end-to-end service offerings, the company positions itself as a critical partner for sports organizations seeking to optimize their content management and revenue generation efforts.
Fresh8 Gaming
Acquisition in 2021
Fresh8 Gaming is a technology company delivering software as a service solutions to the sports betting industry. Its product is designed to significantly improve advertising efficiency and returns for world’s leading gambling operators. Fresh8 platform uses semantic technologies to make sense of online content just like humans do. This enables the company to deliver fully automated and personalised campaigns that instantly connect sport fans with bets.
Optima
Acquisition in 2019
Optima is a technology company based in Seville, Spain, specializing in sports betting and E-gaming solutions. Founded in 2012, it offers a comprehensive platform that supplies turnkey sports betting and gaming solutions to the regulated sports betting and gaming industry globally. The company develops, maintains, and supports modular gaming software suites that are stable, scalable, secure, and efficient, catering to a diverse range of clients, from small enterprises to large bookmakers. Since becoming a subsidiary of Sportradar AG in 2019, Optima continues to enhance its offerings in the competitive gaming market.
MOCAP Analytics
Acquisition in 2017
MOCAP Analytics is a Silicon Valley-based tech startup specializing in AI-powered data storytelling software and algorithms designed to analyze player-tracking and related data. Founded in 2011, the company has established itself as a leader in this field, particularly after collaborating with early adopters like the Golden State Warriors. MOCAP's platform is used for performance tracking, athlete fitness assessment, game readiness evaluation, and enhancing fan engagement through engaging content. The company comprises a small but experienced team of professionals in sports, technology, and entrepreneurship.
The Sportsman Media
Acquisition in 2016
the sportsman stands for emotional digital sporting experiences – live, at any time and everywhere. Under the umbrella of “the sportsman media holding” with its subsidiaries and shareholdings, the group has occupied through digital products and services the entire value chain of the digital marketing of media rights since 15 years.
SportsData
Acquisition in 2013
The company, including corporate operations, business development and strategic partnerships. Prior to SportsData, in the 1990s Rob founded Fanball.com, the largest pure play fantasy sports website on the Internet. In addition to building Fanball into the largest fantasy destination site, Rob struck several key third-party relationships for Fanball that included major deals with Turner Sports Interactive and AOL. Fanball also powered all of the fantasy games for NASCAR.com and PGATour.com from 2001-07. In 2005, Fanball was sold to FUN Technologies, a publicly-traded company.
Sports Statistics & Information Systems
Acquisition in 2013
Sports Statistics & Information Systems is a privately held company that provides sports data to the gaming industry.
aitainment
Acquisition in 2010
aitainment GmbH is a game developer based in Bremen, Germany, specializing in the creation of computer games that leverage artificial intelligence technology. The company is known for its innovative football coach simulation game, which incorporates AI to enhance gameplay and provide a unique user experience. By integrating advanced technology into its products, aitainment aims to push the boundaries of traditional gaming and offer players a more engaging and realistic experience.
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