SpotX
SpotX is a privately-held global video ad serving platform focused on providing premium digital media owners with comprehensive solutions for monetizing their content through video advertising across various devices, including desktop, mobile, and connected television. The platform serves as a video supply-side solution and programmatic marketplace, offering features such as modern ad serving, programmatic infrastructure, and tools for managing over-the-top (OTT) and outstream video ad units. By connecting media owners with brands, agencies, trading desks, and demand-side platforms, SpotX facilitates the sale of video advertising while offering insights into buyer behavior and audience consumption. This enables media owners to optimize their video ad inventory and enhance revenue potential in a transparent and controlled environment.
SpringServe
Corporate Round in 2020
SpringServe, LLC develops software solutions for advertisement serving, optimization, and automation, aiming to enhance efficiency in digital advertising. Founded in 2015 and headquartered in New York, with additional offices in Los Angeles and London, the company offers a comprehensive platform that includes features such as pod and VMAP management, yield management, video header bidding, and actionable analytics. SpringServe serves a diverse clientele, including broadcasters, OTT providers, connected TV platforms, publishers, and demand-side platforms (DSPs). The platform is designed to operate seamlessly within the digital advertising ecosystem, emphasizing customization and real-time reporting to adapt to various business needs. Through its innovative tools, SpringServe strives to improve ad serving effectiveness and content engagement for its users.
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