TapClicks

TapClicks, Inc. is a prominent marketing technology company that provides an integrated Marketing Operations Platform for agencies, media companies, brands, and enterprises. Founded in 2009 and headquartered in Silicon Valley, the company offers a cloud-based platform that includes features such as sales enablement, workflow management, analytics, and automated reporting, all within a user-friendly interface. TapClicks has delivered over one million dashboards to more than 5,000 brands and 500 media companies and agencies globally. The platform supports over 150 native API integrations with major marketing and advertising platforms and includes ImportWizard, which allows users to incorporate data from virtually any source. Additionally, TapClicks' services encompass various digital marketing capabilities, including real-time performance tracking of banner ads, search engine optimization, and social media management, enabling users to optimize their marketing campaigns efficiently.

John Hardman

CFO

6 past transactions

AdStage

Acquisition in 2020
AdStage, Inc. is a cloud-based advertisement management platform based in San Francisco, California, that empowers advertisers to create, launch, and manage customized campaigns across multiple social networks. Established in 2012, the platform allows marketers to automate tasks, analyze, and optimize advertisement campaigns by providing comprehensive dashboards and web reports that assess performance. Users can schedule campaign actions, set time zones, and customize date ranges to gain deeper insights into their campaigns. The platform serves as a trusted resource for paid marketers across various industries, facilitating closed-loop reporting and workflow automation to enhance return on ad spend and streamline campaign optimization. AdStage operates as a subsidiary of TapClicks, Inc.

Megalytic

Acquisition in 2019
Megalytic is a company based in New York, founded in September 2011, that specializes in designing and developing reporting tools aimed at analytics professionals. The company serves a diverse clientele, including digital marketing agencies, freelancers, and in-house analysts, who require effective solutions for generating engaging reports for clients, management, and marketing teams. By automating the repetitive tasks involved in monthly reporting, Megalytic provides tools that facilitate the creation of faster, more insightful, and visually appealing analytics reports, enhancing the overall efficiency and quality of reporting processes.

iSpionage, a TapClicks Company

Acquisition in 2019
iSpionage, Inc. is a competitive intelligence software company based in San Jose, California, founded in 2008 and currently operating as a subsidiary of TapClicks, Inc. The company offers tools designed to assist digital marketing teams in monitoring competitors' advertising strategies, including ad copy, search engine coverage, and landing page effectiveness. iSpionage provides services such as landing page surveillance, competitive keyword research, and website monitoring, allowing businesses to analyze competitors' advertising expenditures, keyword strategies, and conversion tactics. By delivering insights into competitor activities and performance, iSpionage aims to help companies enhance their marketing strategies, generate more leads, and improve conversion rates.

StatX

Acquisition in 2019
StatX Inc. is a developer of a mobile application that provides users with real-time status updates and critical business metrics. The StatX App features a REST API, enabling developers to send push notifications to mobile devices and integrate with various platforms such as QuickBooks Online, Xero, Salesforce, Google Sheets, and MailChimp. Users can easily create and share mobile dashboards that display essential data on sales, financials, and marketing, facilitating team collaboration and keeping everyone in sync. The application is designed for both iOS and Android, offering a fast and visual interface that allows users to respond quickly to changes in their business environment. Founded in 2015 and based in San Jose, California, StatX operates as a subsidiary of TapClicks, Inc.

Raven Tools

Acquisition in 2017
Raven Tools, LLC is a digital marketing platform that provides a suite of tools designed for search engine optimization (SEO), social media management, pay-per-click (PPC) advertising, and content marketing. Founded in 2004 and based in Nashville, Tennessee, the company offers various products including Site Auditor, which analyzes websites for technical SEO issues; Research Central, which aggregates data from industry authorities; and Social Monitor, which tracks brand mentions across social networks. Additional features include Link Manager for organizing link-building campaigns and automated reporting tools that streamline marketing efforts for agencies, consultants, and in-house teams. Raven Tools integrates with numerous third-party services, enhancing its capabilities and user experience. Initially launched to support the consulting services of Sitening LLC, the platform has evolved to serve thousands of marketing professionals globally, facilitating efficient and productive online marketing strategies. Raven Tools operates as a subsidiary of TapClicks, Inc. since 2017.

ClickFuel

Acquisition in 2015
ClickFuel is a provider of white-label marketing analytics and performance management tools designed for small to medium-sized businesses. Established in 2008, the company offers a robust dashboard platform that seamlessly integrates with 60 different marketing providers through plug-and-play feeds, eliminating the need for costly and time-consuming custom development. This efficiency allows ClickFuel to deliver cost-effective solutions, significantly reducing maintenance expenses over time. The platform supports nearly 1,000 agencies and publishers, having activated over 765,000 dashboards, while ensuring a discreet, white-label service that remains under the radar. ClickFuel's comprehensive reporting capabilities make it a valuable resource for monitoring and managing multiple marketing and advertising campaigns in one centralized location.
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