Josie Buck

Principal / Investment Director

Robert Diamond

Investor

Mark Esiri

Founder and Chairman

Tom Fleming

Partner

Tilly Fleming

Analyst

Ian Goldberg

Principal at Venrex

Marina Mincheva

Investor

Al Russell

Investor

Sasha Trower

Partner

Lilac Watt

Analyst

Past deals in Apparel

TALA

Venture Round in 2024
TALA is a provider of sustainable activewear and athleisure designed for women, focusing on affordability and high-performance. The company creates on-trend fitness wear using upcycled materials, including natural fibers and recycled water bottles, to manufacture a range of products such as leggings, vests, shirts, pajamas, and hoodies. TALA aims to make conscious shopping choices accessible, offering flattering fits and comfortable options for all body types. By promoting eco-friendly practices, the brand seeks to disrupt the activewear industry and encourage a shift toward more sustainable fashion.

TALA

Seed Round in 2022
TALA is a provider of sustainable activewear and athleisure designed for women, focusing on affordability and high-performance. The company creates on-trend fitness wear using upcycled materials, including natural fibers and recycled water bottles, to manufacture a range of products such as leggings, vests, shirts, pajamas, and hoodies. TALA aims to make conscious shopping choices accessible, offering flattering fits and comfortable options for all body types. By promoting eco-friendly practices, the brand seeks to disrupt the activewear industry and encourage a shift toward more sustainable fashion.

Liberare (Formerly Intimately)

Seed Round in 2022
Intimately.co is an online retail marketplace specifically designed for disabled women, offering a range of adaptive undergarments, including panties and bras. Founded in 2018 and based in Italy, the company focuses on meeting the unique needs of its clientele by providing tailored products that enhance comfort and accessibility. Through its specialized offerings, Intimately.co aims to empower disabled women by ensuring they have access to stylish and functional undergarments.

Vollebak

Series A in 2021
Vollebak is a manufacturer and retailer of high‑performance men's apparel. The company designs and sells a range of garments—including shirts, hoodies, jackets, shorts, vests, and accessories—through its online store. Vollebak emphasizes technical innovation, incorporating advanced materials such as graphene, ceramic, carbon, plant‑based fibers, and algae into its products. The brand targets consumers who value both style and performance, offering a catalog that blends fashion with cutting‑edge functionality.

Liberare (Formerly Intimately)

Seed Round in 2021
Intimately.co is an online retail marketplace specifically designed for disabled women, offering a range of adaptive undergarments, including panties and bras. Founded in 2018 and based in Italy, the company focuses on meeting the unique needs of its clientele by providing tailored products that enhance comfort and accessibility. Through its specialized offerings, Intimately.co aims to empower disabled women by ensuring they have access to stylish and functional undergarments.

Lyst

Venture Round in 2021
Lyst is a global fashion search platform, founded in 2010 and headquartered in London. It offers a vast inventory of over 4 million products from 11,000 leading brands and stores, catering to both men and women. Lyst's platform enables users to search and shop for a wide range of fashion items, including clothing, shoes, bags, accessories, and jewelry. It provides a personalized shopping experience, allowing users to create a customized feed of products based on their preferences. With 70 million shoppers annually, Lyst connects consumers worldwide with the latest fashion trends. The company has raised $60 million in funding from prominent investors, including those behind Moda Operandi, Facebook, Spotify, and LVMH.

Everpress

Seed Round in 2020
Everpress is a global marketplace and platform for independent clothing creators, enabling designers to upload designs, set up product pages, and instantly sell apparel with no upfront costs and no unsold stock. It provides tools to promote, manufacture, and distribute creations, offering an ethical alternative to traditional retail and empowering creative independence in commerce.

ADAY

Series A in 2020
ADAY is a fast-growing direct-to-consumer brand creating consciously designed, technical clothing. Based in New York and London, the company offers capsule wardrobes designed for outfit repetition using seasonless design, technical fabrics, and sustainable supply chains.

Thread

Series B in 2019
Thread Online Limited is an online retail company based in London, United Kingdom, specializing in clothing for men and women. Founded in 2012, Thread provides a unique personal styling platform that combines the expertise of human stylists with machine learning algorithms. This innovative approach allows customers to receive tailored apparel, shoes, and accessories recommendations based on their individual preferences. By leveraging both human insight and technology, Thread aims to simplify the shopping experience, enabling men to dress well without the need for traditional shopping.

Everpress

Seed Round in 2019
Everpress is a global marketplace and platform for independent clothing creators, enabling designers to upload designs, set up product pages, and instantly sell apparel with no upfront costs and no unsold stock. It provides tools to promote, manufacture, and distribute creations, offering an ethical alternative to traditional retail and empowering creative independence in commerce.

Jottnar

Seed Round in 2018
Jöttnar Ltd. is a premium outdoor apparel brand based in Cardiff, United Kingdom, specializing in technical clothing designed for mountaineering, winter climbing, and mountain skiing. Founded in 2011 by two Royal Marines Commandos who are also avid mountaineers and skiers, the company focuses on creating high-quality, durable clothing that can withstand extreme climatic conditions. Jöttnar's products are marketed online across Europe and internationally, catering to adventure enthusiasts seeking reliable apparel for various outdoor activities. The brand is committed to authenticity and excellence in the performance of its clothing, aligning with the spirit of heroic mountain sports endeavors.

Cefinn

Seed Round in 2018
Cefinn is a fashion brand that specializes in providing modern and feminine clothing for women. The company focuses on creating stylish and versatile pieces, including silk midi dresses, shirt dresses, smart sleeveless dresses, and pussybow styles, suitable for both daytime and evening wear. Designed for the multitasking urban woman, Cefinn emphasizes practicality and affordability, ensuring that its offerings cater to various shapes and sizes. The brand aims to deliver easy-to-wear clothing that combines elegance with functionality, making it ideal for women who seek a sophisticated yet practical wardrobe.

Amy Collins

Pre Seed Round in 2018
Founded in 2017 by Amy Collins, this luxury goods company specializes in transforming 18th-century botanical drawings into contemporary accessories such as wallets, bags, and scarves. Utilizing laser etching on leather, the brand harmoniously blends art and fashion, evoking a sense of romantic travel and escapism.

Bombshell

Seed Round in 2018
It is possible to create the desirable hourglass shape across all body types by creating balance within a dress. I wanted to create a dress that would become a woman's ultimate secret weapon. Designing for actresses and celebrities allowed me to explore techniques for balancing your shape and concealing the bits we don't like by draping and shearing panels. What sets Bombshell apart? Confidence. It's integral to my design philosophy. Using the finest of fabrics and British manufacturers ensures we can look after every detail of every dress, every step of the way. I am proud to say that the Bombshell dress has become the 'go to' dress for many women. Enabling them to feel they can take on the world.

Jottnar

Venture Round in 2017
Jöttnar Ltd. is a premium outdoor apparel brand based in Cardiff, United Kingdom, specializing in technical clothing designed for mountaineering, winter climbing, and mountain skiing. Founded in 2011 by two Royal Marines Commandos who are also avid mountaineers and skiers, the company focuses on creating high-quality, durable clothing that can withstand extreme climatic conditions. Jöttnar's products are marketed online across Europe and internationally, catering to adventure enthusiasts seeking reliable apparel for various outdoor activities. The brand is committed to authenticity and excellence in the performance of its clothing, aligning with the spirit of heroic mountain sports endeavors.

Cefinn

Seed Round in 2016
Cefinn is a fashion brand that specializes in providing modern and feminine clothing for women. The company focuses on creating stylish and versatile pieces, including silk midi dresses, shirt dresses, smart sleeveless dresses, and pussybow styles, suitable for both daytime and evening wear. Designed for the multitasking urban woman, Cefinn emphasizes practicality and affordability, ensuring that its offerings cater to various shapes and sizes. The brand aims to deliver easy-to-wear clothing that combines elegance with functionality, making it ideal for women who seek a sophisticated yet practical wardrobe.

Wishi

Pre Seed Round in 2016
Wishi is a Jerusalem-based company that offers a social styling platform allowing users to connect with fashion experts. The application enables users to share photos of their wardrobe and engage in conversations about their style preferences. Through this platform, individuals receive personalized recommendations for new styles and potential purchases that align with their budget, size, and specific events. By integrating human expertise with innovative technology, Wishi enhances the e-commerce experience, addressing the complexities of choice in digital shopping. The platform aims to provide a more tailored and relevant approach to online fashion, ultimately helping users achieve their style goals.

Dressipi

Seed Round in 2015
Dressipi is a leading Revenue Optimisation Platform for fashion retailers. It uses AI and machine learning to personalise customer experiences across touchpoints, providing real-time insights on customers and products. Dressipi's platform integrates seamlessly with existing systems, helping retailers enhance customer experience, improve supply chains, and drive profitable growth.

Wishi

Seed Round in 2015
Wishi is a Jerusalem-based company that offers a social styling platform allowing users to connect with fashion experts. The application enables users to share photos of their wardrobe and engage in conversations about their style preferences. Through this platform, individuals receive personalized recommendations for new styles and potential purchases that align with their budget, size, and specific events. By integrating human expertise with innovative technology, Wishi enhances the e-commerce experience, addressing the complexities of choice in digital shopping. The platform aims to provide a more tailored and relevant approach to online fashion, ultimately helping users achieve their style goals.

ME+EM

Funding Round in 2015
ME+EM is a British contemporary fashion brand for women that designs and sells affordable, designer-quality clothing and accessories with a focus on fit, fabric, and detail. The company operates online and through flagship stores in central London, offering dresses, tops, shirts, knitwear, jeans, jackets, and essentials. Founded in 2006 and based in London, it emphasizes direct-to-consumer sales to keep prices sensible. Rebranded from Pyjama Room Ltd in 2009, ME+EM aims to provide flattering, easy-to-wear, versatile pieces for busy women and has pursued international expansion, including the United States.

ADAY

Seed Round in 2015
ADAY is a fast-growing direct-to-consumer brand creating consciously designed, technical clothing. Based in New York and London, the company offers capsule wardrobes designed for outfit repetition using seasonless design, technical fabrics, and sustainable supply chains.

Lyst

Series C in 2015
Lyst is a global fashion search platform, founded in 2010 and headquartered in London. It offers a vast inventory of over 4 million products from 11,000 leading brands and stores, catering to both men and women. Lyst's platform enables users to search and shop for a wide range of fashion items, including clothing, shoes, bags, accessories, and jewelry. It provides a personalized shopping experience, allowing users to create a customized feed of products based on their preferences. With 70 million shoppers annually, Lyst connects consumers worldwide with the latest fashion trends. The company has raised $60 million in funding from prominent investors, including those behind Moda Operandi, Facebook, Spotify, and LVMH.

Upper Street

Seed Round in 2015
Upper Street Limited is a London-based company that specializes in designing and manufacturing customized, made-to-order shoes for women. Established in 2008, the company offers a unique online shopping experience where customers can create their own individual hand-made footwear. Upper Street provides a wide array of style combinations, featuring an extensive selection of materials, colors, and embellishments. With sizes ranging from 33 to 44, the brand caters to diverse preferences, ensuring that every woman can find a pair of heels that aligns with her personal style.

London Sock Company

Pre Seed Round in 2015
London Sock Company is a stylish brand specializing in luxury men's socks designed to enhance contemporary men's fashion. The company operates a subscription-based model through its popular Sock Club, where members receive a curated selection of high-quality socks delivered to their homes on a monthly basis. This service provides convenience and the opportunity for customers to regularly update their sock collection, making it an ideal gift for modern gentlemen. The founders recognized the significant impact that stylish socks can have on personal appearance, thus embarking on an entrepreneurial journey to redefine men's hosiery.

Upper Street

Funding Round in 2014
Upper Street Limited is a London-based company that specializes in designing and manufacturing customized, made-to-order shoes for women. Established in 2008, the company offers a unique online shopping experience where customers can create their own individual hand-made footwear. Upper Street provides a wide array of style combinations, featuring an extensive selection of materials, colors, and embellishments. With sizes ranging from 33 to 44, the brand caters to diverse preferences, ensuring that every woman can find a pair of heels that aligns with her personal style.

Lyst

Series A in 2013
Lyst is a global fashion search platform, founded in 2010 and headquartered in London. It offers a vast inventory of over 4 million products from 11,000 leading brands and stores, catering to both men and women. Lyst's platform enables users to search and shop for a wide range of fashion items, including clothing, shoes, bags, accessories, and jewelry. It provides a personalized shopping experience, allowing users to create a customized feed of products based on their preferences. With 70 million shoppers annually, Lyst connects consumers worldwide with the latest fashion trends. The company has raised $60 million in funding from prominent investors, including those behind Moda Operandi, Facebook, Spotify, and LVMH.

Thread

Seed Round in 2013
Thread Online Limited is an online retail company based in London, United Kingdom, specializing in clothing for men and women. Founded in 2012, Thread provides a unique personal styling platform that combines the expertise of human stylists with machine learning algorithms. This innovative approach allows customers to receive tailored apparel, shoes, and accessories recommendations based on their individual preferences. By leveraging both human insight and technology, Thread aims to simplify the shopping experience, enabling men to dress well without the need for traditional shopping.

Lyst

Series A in 2012
Lyst is a global fashion search platform, founded in 2010 and headquartered in London. It offers a vast inventory of over 4 million products from 11,000 leading brands and stores, catering to both men and women. Lyst's platform enables users to search and shop for a wide range of fashion items, including clothing, shoes, bags, accessories, and jewelry. It provides a personalized shopping experience, allowing users to create a customized feed of products based on their preferences. With 70 million shoppers annually, Lyst connects consumers worldwide with the latest fashion trends. The company has raised $60 million in funding from prominent investors, including those behind Moda Operandi, Facebook, Spotify, and LVMH.

Smythson

Seed Round in 2011
Founded in London, Smythson is a renowned British retailer specializing in luxury stationery, leather goods, diaries, and accessories. The company offers an extensive range of products including diaries, bags, wallets, desk accessories, and personalized gifts, all embodying craftsmanship and British sophistication.

Dressipi

Venture Round in 2011
Dressipi is a leading Revenue Optimisation Platform for fashion retailers. It uses AI and machine learning to personalise customer experiences across touchpoints, providing real-time insights on customers and products. Dressipi's platform integrates seamlessly with existing systems, helping retailers enhance customer experience, improve supply chains, and drive profitable growth.

Lyst

Seed Round in 2010
Lyst is a global fashion search platform, founded in 2010 and headquartered in London. It offers a vast inventory of over 4 million products from 11,000 leading brands and stores, catering to both men and women. Lyst's platform enables users to search and shop for a wide range of fashion items, including clothing, shoes, bags, accessories, and jewelry. It provides a personalized shopping experience, allowing users to create a customized feed of products based on their preferences. With 70 million shoppers annually, Lyst connects consumers worldwide with the latest fashion trends. The company has raised $60 million in funding from prominent investors, including those behind Moda Operandi, Facebook, Spotify, and LVMH.

Orlebar Brown

Seed Round in 2010
Orlebar Brown Ltd. is a London-based company specializing in the manufacture of men's resort wear, including swimwear and beach attire. Established in 2005, the company offers a range of products such as swim shorts, shorts, trousers, T-shirts, polos, shirts, jackets, and sweats. Orlebar Brown emphasizes a tailored approach to men's clothing, providing stylish options suitable for various occasions—from beach relaxation to evening outings. The company operates retail locations in London and has manufacturing facilities in England and Portugal, ensuring high-quality production across Europe. As of 2018, Orlebar Brown is a subsidiary of Chanel S.A., enhancing its presence in the luxury market.

Orlebar Brown

Seed Round in 2009
Orlebar Brown Ltd. is a London-based company specializing in the manufacture of men's resort wear, including swimwear and beach attire. Established in 2005, the company offers a range of products such as swim shorts, shorts, trousers, T-shirts, polos, shirts, jackets, and sweats. Orlebar Brown emphasizes a tailored approach to men's clothing, providing stylish options suitable for various occasions—from beach relaxation to evening outings. The company operates retail locations in London and has manufacturing facilities in England and Portugal, ensuring high-quality production across Europe. As of 2018, Orlebar Brown is a subsidiary of Chanel S.A., enhancing its presence in the luxury market.

Smythson

Seed Round in 2005
Founded in London, Smythson is a renowned British retailer specializing in luxury stationery, leather goods, diaries, and accessories. The company offers an extensive range of products including diaries, bags, wallets, desk accessories, and personalized gifts, all embodying craftsmanship and British sophistication.
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