WGI Group

The Vendry is a digital platform serving as a marketplace and professional community for event planning professionals. It offers free access to tools for sourcing venues and vendors, an exclusive job board, discussion forums, networking opportunities, industry news updates, and inspiration resources. As of September 2021, The Vendry had over 17,500 members and facilitated thousands of live and virtual events.

Ethyca Inc. is a technology company that specializes in automating data privacy compliance for businesses. Founded in 2018 and based in New York, Ethyca develops a privacy engineering platform that equips organizations with tools to manage customer data in accordance with various privacy regulations. Its flagship product, Ethyca Pro, is a cloud-based self-service solution that streamlines data mapping, data subject request (DSR) management, and consent management, particularly for compliance with the California Consumer Privacy Act (CCPA). Ethyca's offerings are designed to reduce operational risks, save time, and lower costs, enabling developers and privacy teams to easily integrate privacy features into their systems and maintain compliance with global privacy standards.

OpenWeb Ltd., established in 2012 with offices in New York and Tel Aviv, operates an online social network platform that empowers users to build and manage their own communities. The company enables media companies to regain control of audience conversations by hosting them on their own platforms, reducing dependence on external networks. OpenWeb's platform uses AI and machine learning to foster healthy dialogue, decrease toxicity, and create engaged communities. It serves over 700 top-tier publishers and hosts around 100 million active users monthly. The company offers tools for publishers to curate conversations, drive loyalty, and gain insights from first-party data. For advertisers, OpenWeb provides conversation-based advertising options within its marketplace, targeting addressable audiences in brand-safe environments.

Aiera, Inc. is a New York-based company that operates an event intelligence and insights platform aimed at enhancing investment strategies for institutional investors. Founded in 2017, Aiera utilizes adaptive deep learning and advanced linguistic techniques to provide real-time analysis and monitoring of public earnings calls, financial disclosures, and various market events. The platform offers users the ability to receive timely alerts, including buy, sell, and hold recommendations, as well as target price updates for tracked equities and crypto assets. Additionally, Aiera’s solutions include automation capabilities for workflows and document discovery, enabling investment professionals to leverage data and insights efficiently. By integrating predictive modeling and self-learning models, Aiera supports investment managers in achieving informed decision-making within a secure and scalable infrastructure.

Boostr, Inc. is a company that develops a comprehensive customer relationship management (CRM) platform tailored for media and advertising companies. Founded in 2015 and headquartered in Los Gatos, California, with an additional office in New York, Boostr offers a suite of tools that facilitate advertising sales management, including revenue management, forecasting, pipeline management, and sales activity tracking. The platform enables users to efficiently manage clients and contacts, automate processes, and receive notifications regarding ad campaign delivery pacing. By providing actionable insights and user-friendly workflows, Boostr aims to help its clients maximize profitability and scale their omnichannel advertising revenue.

Braavo Capital, Inc. is a financial solutions company established in 2015 and headquartered in New York, specializing in providing capital-as-a-service financing solutions to mobile app and game developers. The company offers non-dilutive funding options, allowing developers to obtain the necessary capital for marketing and user acquisition without relinquishing ownership stakes. In addition to funding, Braavo provides analytics tools that assist app businesses in tracking performance and making informed, data-driven decisions. This combination of financial support and performance insights empowers founders to build scalable and sustainable businesses in the competitive mobile app market.

Jebbit, Inc. is a Boston-based company that specializes in providing interactive mobile solutions for marketers and digital sales teams. Founded in 2011, Jebbit operates a declared data platform that allows brands to create personalized mobile experiences aimed at capturing essential consumer data. By enabling the development of engaging content such as quizzes, lookbooks, and virtual tours, Jebbit helps enterprises gather insights into consumer intentions, motivations, and preferences, moving away from reliance on inaccurate third-party data. The company serves various industries, including travel, e-commerce, and sports, with notable clients like Cathay Pacific Airways and LifeLock. Jebbit's innovative approach to mobile marketing has earned it recognition, including being named one of the Top 25 Most Promising Companies by CNBC and receiving accolades for its tech culture.

The Hustle is a prominent online news portal focused on delivering business and technology news. It is recognized for its authentic and conversational style, providing readers with clear and straightforward explanations of the latest developments in business, startups, and technology. In addition to its news coverage, The Hustle also features various talks and news shows, enhancing its offerings and engaging its audience. The company's commitment to a no-nonsense approach allows it to stand out in the rapidly evolving landscape of business news, making it a trusted source for those seeking insights into the world of startups and innovative industries.

Parsec Media Inc. is a New York-based company founded in 2014 that operates an innovative online platform for time-based digital advertising solutions. The platform employs a unique cost-per-second model, allowing advertisers to pay only for the actual time consumers engage with their advertisements. By utilizing attention metrics, Parsec aims to realign the incentives between publishers and advertisers, addressing inefficiencies in traditional media transactions. The platform not only enables advertisers to create and purchase ad space directly on mobile sites within its publisher network but also optimizes the consumer experience through a politely interruptive format. With offices in Los Angeles, Chicago, and London, Parsec Media is positioned as a forward-thinking player in the advertising technology sector.

Confide, Inc. is a New York-based company that offers a mobile messaging platform designed for confidential communication. Established in 2013, Confide specializes in providing users with off-the-record messaging capabilities, featuring encrypted, self-destructing messages that are also screenshot-proof. This unique approach ensures that conversations remain private and secure while preventing duplication or misuse of sensitive information. By enabling users to discuss delicate topics and share unfiltered opinions without fear of exposure, Confide aims to enhance information integrity and privacy in digital communications.

Curbside makes it easy to find, buy and pickup products at nearby stores. The Curbside app searches realtime local inventory across retailers and uses location-based technologies to alert stores when a customer is arriving for a pickup. Curbside helps consumers quickly get what they need and helps retailers better serve their increasingly mobile centric customers.

Fuisz Media Inc. is a technology company specializing in video-recognition software that transforms standard videos into interactive experiences. Founded in 2013 and headquartered in Santa Monica, California, the company utilizes automated algorithms to add clickable elements within videos, allowing viewers to engage with content seamlessly. This interactive technology provides product information, branded experiences, and direct links to purchase options, enhancing e-commerce capabilities. Fuisz Media collaborates with leading advertising agencies and global brands, including Wal-Mart, Microsoft, Victoria’s Secret, Gillette, and Target, to optimize viewer engagement and maximize the effectiveness of digital advertising. Through its innovative platform, Fuisz Media aims to promote e-commerce traffic and increase user interaction without requiring viewers to leave the video interface.

The Muse is a career development platform based in New York, founded in 2011, that assists job seekers in finding roles that align with their skills and aspirations. The platform offers a range of services, including personalized job searches, professional advice, and comprehensive company profiles that provide insights into organizational culture through behind-the-scenes videos and employee interviews. By focusing on authentic storytelling and targeted job postings, The Muse helps companies enhance their employer brand and attract a well-informed candidate pipeline. It serves as a valuable resource for the next-generation workforce, facilitating informed career exploration and decision-making.

Confide, Inc. is a New York-based company that offers a mobile messaging platform designed for confidential communication. Established in 2013, Confide specializes in providing users with off-the-record messaging capabilities, featuring encrypted, self-destructing messages that are also screenshot-proof. This unique approach ensures that conversations remain private and secure while preventing duplication or misuse of sensitive information. By enabling users to discuss delicate topics and share unfiltered opinions without fear of exposure, Confide aims to enhance information integrity and privacy in digital communications.

Eleven James operates as a subscription-based luxury watch service, offering members access to an extensive collection of high-end timepieces from renowned brands. Through its unique consignment model, the company allows members to temporarily wear and enjoy these watches, providing an alternative to traditional ownership while fostering a diverse and deep selection unavailable through conventional channels.

Shake, Inc. is a New York-based company that specializes in a mobile application enabling users to create, sign, and send legally binding agreements in plain English. Founded in 2012 as AgreeApp, Inc., the company rebranded to Shake, Inc. in August 2014. The application streamlines the process of drafting various types of agreements, including non-disclosure agreements, consulting agreements, and purchase agreements, all accessible via smartphone. Shake's founding team comprises experienced entrepreneurs and investors with extensive backgrounds in leadership roles at prominent companies such as Google, Spotify, and BuzzFeed.

Curbside makes it easy to find, buy and pickup products at nearby stores. The Curbside app searches realtime local inventory across retailers and uses location-based technologies to alert stores when a customer is arriving for a pickup. Curbside helps consumers quickly get what they need and helps retailers better serve their increasingly mobile centric customers.

Optimal Inc. is the leading social media advertising and analytics platform. Optimal helps brands and advertisers manage social advertising campaigns in real-time with its media acquisition and optimization platform and proprietary analytics tools.

Taboola is a content discovery platform that utilizes an artificial intelligence-based algorithm to connect users with relevant content they may not have encountered otherwise. The company serves over 360 billion recommendations to more than 1 billion unique visitors monthly across various innovative publisher sites, such as USA TODAY and Business Insider. Headquartered in New York City, with research and development operations in Israel and additional offices in Pasadena, London, and Bangkok, Taboola collaborates with digital properties, including websites and mobile apps, to recommend both editorial content and advertisements. Its services enable publishers, marketers, and agencies to engage users, monetize traffic, and distribute content effectively, primarily generating revenue from the United States while also operating in markets across Europe and beyond.

Perfect Audience is a retargeting platform that specializes in helping businesses reconnect with lost customers and boost sales through targeted advertising. The company provides a user-friendly software-as-a-service (SaaS) application that enables advertisers to effectively retarget audiences across various online channels, including websites, Facebook, and Twitter. In addition to retargeting capabilities, the platform measures the impact of ad views and clicks on conversions and revenue, allowing clients to assess the effectiveness of their advertising efforts. By integrating with popular applications such as Facebook and Shopify, Perfect Audience empowers businesses to enhance their marketing strategies and ultimately increase revenue.

Yext is a digital presence platform designed for multi-location brands, enabling them to manage their online information consistently and accurately across various digital channels. Founded in 2006 and headquartered in New York, Yext's platform allows businesses to structure and control the facts about their brands in a database called a Knowledge Graph. This structured data powers direct answers on a business' own website and across a network of approximately 175 third-party services, including maps, apps, search engines, GPS systems, digital assistants, directories, and social networks. Yext's AI and machine learning technology automates workflows and provides actionable insights for data-driven decisions. The company serves industries such as healthcare, retail, and financial services, helping brands deliver engaging experiences to customers across the digital world.

Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Boost Media is a rapidly growing B2B SaaS company based in Silicon Valley, focusing on optimizing digital advertising across various channels, including Search, Social, Display, and Mobile. The company offers an advanced platform that empowers advertisers to create rich, personalized advertisements at scale, utilizing a marketplace of expert writers and designers. By enhancing ad creative, Boost Media significantly improves conversions-per-impression for enterprise advertisers, driving greater revenue and engagement. Trusted with over $300 million in advertising spend, Boost Media provides optimization and insights for campaigns across prominent networks and premium publisher sites such as Google, Microsoft, Yahoo Bing Ads, and Facebook. The company is currently expanding its workforce as it aims to revolutionize the digital advertising industry and plans to pursue a public offering in the future.

DoodleDeals is a discovery platform specializing in daily deals tailored for families, offering discounts of up to 90% on children's activities such as classes, museums, birthday parties, and entertainment. The website partners with Diapers.com and collaborates with various major media companies, e-commerce businesses, and marketing services to broaden its reach. This extensive distribution network allows DoodleDeals to share high-quality daily deals with millions of users across the United States. In addition to children's activities, the platform provides deals on meals, restaurants, hotels, and features recipes and travel tips, making it a comprehensive resource for parents seeking savings and valuable insights.

GoCrossCampus, initially the flagship product of GXStudios, was developed by a group of students from Yale and Columbia between 2007 and 2010. It emerged as a pioneering social gaming platform, engaging hundreds of thousands of college students in a rivalry-based game of territorial conquest. Players formed teams representing different colleges or affinity groups, competing to conquer each other's campuses through strategic gameplay that included real-time interactions and recruitment efforts. The game's popularity extended beyond college campuses, with GXStudios also creating GoCrossOffice, a variant designed for corporate team-building activities aimed at enhancing morale and communication within virtual workforces. Despite its initial success, the company faced challenges during the 2008-2009 recession, leading to the decision to wind down operations and license its intellectual property. The founders were part of the Yale Entrepreneurial Institute, which continues to support startup ventures today.

Ikonisys, Inc. is a medical diagnostic company focused on the design, manufacture, and marketing of advanced diagnostic products for cancer detection and genetic disorder screening. Headquartered in New Haven, Connecticut, Ikonisys offers a range of innovative tools, including the Ikoniscope Robotic Microscope, which automates slide handling and image analysis, reducing human error in testing. Their product line features various oncoFISH applications, such as those for bladder cancer and HER2 status in breast tissue, as well as tools for detecting genetic abnormalities in prostate tissue biopsies. The company is committed to transforming diagnostic medicine by enabling early and accurate disease detection through a combination of cutting-edge technology and scientific research, ultimately assisting healthcare professionals in providing optimal patient care. Founded in 1999, Ikonisys continues to advance its capabilities in non-invasive diagnostic solutions.