Yellow Pages Group

Yellow Pages Group is a prominent media and marketing solutions company in Canada, dedicated to connecting local businesses with consumers across the country. With a strong presence in communities nationwide, Yellow Pages offers a range of print, digital, and mobile services that empower Canadians to find essential goods and services in their neighborhoods. The company focuses on enhancing local economies by fostering relationships between consumers and businesses, enabling smarter decision-making through its comprehensive marketing and lead generation programs. By providing targeted solutions, Yellow Pages helps businesses effectively promote their offerings and reach a wider audience, contributing to their growth and success.

Julien Billot

President and CEO

19 past transactions

Local Logic

Seed Round in 2017
Local Logic is a location intelligence platform based in Montreal, Quebec, that focuses on digitizing the built environment to make location data understandable and actionable for various stakeholders, including consumers, investors, developers, and governments. The platform harnesses artificial intelligence, geospatial data, and user-generated information to offer insights into lifestyle and location characteristics. With proprietary insights derived from over 75 billion data points, Local Logic provides predictive and precise analytics that inform decision-making in the real estate sector, which impacts the vast real estate market in the US and Canada. The company's services cater to commercial real estate, urban planning, and other location-based industries, assisting major developers and investors in shaping sustainable and equitable urban environments.

MyTime

Series C in 2017
MyTime is a comprehensive appointment scheduling, point-of-sale, and customer engagement platform tailored for multi-location chains and franchises. The platform is modular, allowing its various components to work synergistically to enhance revenue by connecting with customers at the right moment. MyTime offers an award-winning online booking experience that can be seamlessly integrated into websites, mobile applications, and popular platforms such as Google Search, Facebook, and Instagram. This integration facilitates customer interactions, enabling them to find, book, and transact effortlessly. The platform also features an automated marketing system designed to boost client retention and increase visit frequency, while automating manual operational tasks to allow businesses to concentrate on their services and customers. As a cloud-based solution, MyTime is scalable and secure, making it suitable for any size deployment. The company has received accolades for its innovative service, including recognition from the Local Search Association and features as a "Best New App" by Apple and Google.

Totem Communications Group

Acquisition in 2016
Totem Communications Group is a custom publishing company that specializes in providing comprehensive marketing services. The firm focuses on content marketing, brand development, content publishing, and digital marketing, among other related offerings. By leveraging its expertise in these areas, Totem aims to assist clients in effectively communicating their brand messages and engaging their target audiences.

Local Logic

Angel Round in 2016
Local Logic is a location intelligence platform based in Montreal, Quebec, that focuses on digitizing the built environment to make location data understandable and actionable for various stakeholders, including consumers, investors, developers, and governments. The platform harnesses artificial intelligence, geospatial data, and user-generated information to offer insights into lifestyle and location characteristics. With proprietary insights derived from over 75 billion data points, Local Logic provides predictive and precise analytics that inform decision-making in the real estate sector, which impacts the vast real estate market in the US and Canada. The company's services cater to commercial real estate, urban planning, and other location-based industries, assisting major developers and investors in shaping sustainable and equitable urban environments.

Juice Mobile

Acquisition in 2016
JUICE Mobile is an advertising technology company that specializes in mobile advertising platforms. Founded in 2010 and headquartered in Toronto, Canada, with additional offices in Montreal, Vancouver, and Waterloo, the company provides innovative solutions for brands to connect with their audiences. Its flagship products include Nectar, a platform designed for discovering, planning, and purchasing mobile inventory, and Swarm, a cross-platform demand-side platform that focuses on location targeting across mobile web and app inventory. JUICE Mobile serves a diverse clientele, including Fortune 500 advertisers, publishers, and data companies, by offering services such as mobile marketing, advertisement campaigns, and brand development. As of November 2018, JUICE Mobile operates as a subsidiary of Curate Mobile Ltd.

DuProprio

Acquisition in 2015
DuProprio is an online fixed-fee real estate agency based in Lévis, Quebec, that specializes in connecting home sellers and buyers across Canada. The company offers commission-free services, enabling property owners to sell their homes without the traditional brokerage fees. By leveraging a comprehensive brokerage network, DuProprio facilitates the sale process for individuals looking to navigate the real estate market independently. Their platform provides tools and resources to support sellers throughout the transaction, making it easier for them to manage the sale of their properties effectively.

Purplebricks.ca

Acquisition in 2015
Purplebricks is a full-service real estate brokerage providing Canadian home sellers and buyers with the best REALTOR® expertise and customer service, supported by cutting-edge technology. Sellers save tens of thousands of dollars using our fixed fee service, rather than paying a commission based on the value of their home, and home buyers receive thousands in cash back.

DuProprio

Acquisition in 2015
DuProprio is an online fixed-fee real estate agency based in Lévis, Quebec, that specializes in connecting home sellers and buyers across Canada. The company offers commission-free services, enabling property owners to sell their homes without the traditional brokerage fees. By leveraging a comprehensive brokerage network, DuProprio facilitates the sale process for individuals looking to navigate the real estate market independently. Their platform provides tools and resources to support sellers throughout the transaction, making it easier for them to manage the sale of their properties effectively.

Dine.TO

Acquisition in 2014
Dine.TO is a software-as-a-service (SAAS) company that specializes in providing a comprehensive database focused on the hospitality and gastronomy sectors. The company offers digital restaurant guides that encompass a wide range of establishments, including restaurants, hotels, and lounges. By aggregating information about various dining and hospitality options, Dine.TO aims to enhance the user experience for individuals seeking gastronomic experiences.

Bookenda

Acquisition in 2014
Bookenda Inc. is a digital reservation management company based in Lévis, Canada, founded in 2006. It specializes in providing an interactive scheduling system for individuals and businesses, primarily in the restaurant, spa, and bar sectors. The company's platform allows users to easily search for availability, make reservations, and manage bookings online, enhancing interactions between customers and merchants. Bookenda's application also includes features such as targeted marketing deals and a user-friendly loyalty program, making it a cost-effective solution compared to its competitors. As of April 2019, Bookenda operates as a subsidiary of TouchBistro, Inc., and is expanding its services beyond French Canada to other regions in Canada, the United States, and Europe.

Sense Networks

Acquisition in 2014
Sense Networks is a company specializing in predictive analytics through the analysis of mobile location data. Utilizing its technology platform, MacroSense®, it develops proprietary mobile user profiles that incorporate over 1,000 behavioral attributes derived from real-time location data. The platform processes approximately 170 billion location points each month, leveraging historical data to gain insights into human activity and enhance mobile advertising strategies. Sense Networks operates an AdMatch™ real-time bidding platform, functioning as a Demand Side Platform (DSP) that effectively targets and serves advertisements in mobile ad exchanges. The integration of MacroSense profiles also provides a sophisticated Data Management Platform (DMP) for advanced mobile ad targeting. Founded in 2003 and incorporated in 2006, the company was established by a team of computer scientists from MIT and Columbia University and has received multiple accolades for its innovative approaches, including recognition as a Cool Vendor by Gartner and inclusion in Business Week's list of intriguing startups.

411.ca

Acquisition in 2013
411.ca is a prominent local search engine in Canada, attracting over 2 million monthly users who seek to connect with businesses and individuals in their communities. The platform boasts more than 1.5 million verified local business listings, which include basic and premium options. Owned by 411 Local Search Corp., a privately-held company with offices in Toronto and Montreal, 411.ca offers cost-effective advertising solutions designed to enhance brand visibility and drive sales for businesses of all sizes. By providing a user-friendly search experience, the platform enables Canadians to easily find the contact information they need, fostering connections within their local areas.

Enquiro Search Solutions

Acquisition in 2010
Enquiro is a privately held search engine marketing agency based in Kelowna, British Columbia, with a sales office in Silicon Valley, California. Established in 1999 as Searchengineposition.com, Enquiro has become a leader in the search engine optimization industry. The agency specializes in a range of services including search engine optimization, pay-per-click advertising, internal search redesign, and customized marketing research. By offering these services, Enquiro helps clients enhance their visibility on search engines, improve website navigation, and effectively engage with their advertising efforts.

Canpages

Acquisition in 2010
Canpages, headquartered in Vancouver, is Canada's leading local search company. It provides a multimedia platform offering relevant, local results through online, print, and mobile channels. With over 3.5 million monthly unique visitors, Canpages.ca stands out as Canada's national online directory for local business and residential searches, featuring rich content like photos, videos, maps, and satellite images. The company publishes 69 print directories, reaching millions of households and businesses across Canada, particularly in Ontario, British Columbia, and Alberta. Canpages offers advanced mobile search technologies and is owned by Yellow Media Inc., employing approximately 700 people.

Acquisio

Funding Round in 2009
Acquisio is a technology company specializing in performance marketing solutions for local businesses and the agencies that serve them. The company's flagship product is a cloud-based platform that automates and optimizes digital marketing campaigns across search, social, mobile, and display channels. Acquisio's software performs 90% of the work, freeing up users' time for data analysis and campaign improvement. The platform offers a user-friendly dashboard, enabling campaign managers to maintain full control while maximizing productivity. With over 500 agencies and 25,000 advertisers, Acquisio has been recognized as one of North America's fastest-growing companies, serving clients such as GroupM, Sensis, and Microsoft. The company is headquartered in Montreal with additional offices in New York, Seattle, London, and Japan.

Trader Media Corporation (TMC)

Acquisition in 2006
Trader Media Corporation (TMC) is a company that was acquired by Yellow Pages Group in 2006.

Advertising Directory Solutions Holdings Inc. (ADS)

Acquisition in 2005
Advertising Directory Solutions Holdings Inc. (ADS) is a company that was acquired by Yellow Pages Group in 2005.

Casablanca Publishing

Acquisition in 2005
Casablanca Publishing is a specialized publishing company that focuses on producing Hispanic yellow page directories. It offers a range of services that include the publication of Spanish-language directories, as well as the provision of information and content related to broadcasting. With a commitment to serving the Hispanic community, Casablanca Publishing plays a vital role in connecting businesses with Spanish-speaking consumers through its targeted publications.

CanadaPlus.ca

Acquisition in 2003
CanadaPlus.ca is a company that was acquired by Yellow Pages Group in 2003.
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