Yellow Wood Partners

Elida Beauty gives brands a makeover personal care and has successfully refreshed brands leading to consumer interest and market growth.

Suave creates high-quality, low-cost products including hair care, skin care, skin cleansing, and deodorant products.

Scholl Footwear offers a high level of comfort and support the natural functions of the foot. The Company’s target consumer group comprises adults who are particularly keen on comfortable shoes that prevent and alleviate discomfort. The company already enjoys a high level of brand awareness and positioning across Europe and many Asian markets. The brand is also popular in Australia. Scholl footwear products, some of which have medical device status, are predominantly distributed through pharmacies and medical supply stores in Europe and can be found in the general shoe trade across Asia.

DrScholl’s is a footwear and orthopedic footcare brand. The company expanded globally to design and patent over 1,000 footcare products.

Paris Presents Incorporated is a Gurnee, Illinois-based company that specializes in the production and distribution of beauty products and personal care accessories for women. Founded in 1947, the company offers a diverse range of products under several brands, including EcoTools, Studio Basics, and Real Techniques, which focus on makeup brushes. In addition, the Body Benefits and Razz brands provide various bath and body care accessories, such as bath brushes, sponges, pumice stones, and mirrors. Paris Presents is dedicated to innovating its product lines to exceed performance expectations and enhance the overall beauty experience. The company markets its products through a network of retailers and its own website, ensuring accessibility to a wide customer base.

Freeman Beauty, LLC is a manufacturer and distributor of beauty care products based in Los Angeles, California, and operates as a subsidiary of pH Beauty Labs, Inc. Established in 1976, the company offers a diverse range of skin care, body care, and hair care products designed to deliver high-performance results at accessible prices. Freeman Beauty emphasizes on-trend and nature-inspired formulations, providing an extensive portfolio that includes facial masks, dry shampoos, specialty bath and body products, and foot care items. Notable brands under its umbrella include Freeman Feeling Beautiful facial masks, Freeman Beauty Infusion serum-infused masks, Freeman Feeling Legendary masks for men, Freeman Bare Foot foot care products, Psssst! dry shampoo, and c.Booth bath and body care products. The company distributes its offerings through retail stores and online platforms, aiming to create a spa-like experience for consumers in the comfort of their homes.