Zell Lurie Commercialization Fund

The Zell Lurie Commercialization Fund (ZLCF) is a pre-seed investment fund focused on identifying and promoting the commercialization of innovative ideas originating from the South-East Michigan region. By providing financial support and resources, the fund aims to facilitate the development of early-stage ventures, helping entrepreneurs transform their concepts into viable businesses. ZLCF plays a crucial role in fostering local economic growth and nurturing the entrepreneurial ecosystem in the area.

Scott Collins

VP of portfolio management

5 past transactions

Neurable

Series A in 2018
Neurable Inc. is a neurotechnology company based in Cambridge, Massachusetts, established in 2016. The company specializes in developing artificial intelligence software that allows users to control software and devices using their brain activity. By leveraging patented signal processing techniques and a multidisciplinary approach that combines neuroscience, biology, statistics, and machine learning, Neurable creates high-performance brain-computer interfaces. These interfaces enable users to interact with various applications, such as playing games, operating toys, and even driving vehicles, through their brain signals. Neurable's technology is also applicable in virtual and augmented reality environments, offering innovative solutions for enhancing user experience and interaction.

ContentOro

Convertible Note in 2016
ContentOro is a content marketing platform that aims to transform how digital marketers and brands acquire content. Utilizing proprietary software, the company converts millions of pages from published books into high-quality, relevant content that can be easily searched and integrated into websites. This on-demand access to a vast repository of professionally written material not only enhances information dissemination but also provides significant SEO benefits. By offering a library of curated content, ContentOro helps businesses better connect with their customers and improve engagement across digital platforms, ultimately enhancing their brand visibility and search results.

PHASIQ

Venture Round in 2015
PHASIQ, founded in 2012, specializes in the development of immunoassay kits that facilitate the efficient and cost-effective measurement of multiple health-indicator proteins from a single patient sample. Utilizing phase-separated droplets, the company offers a unique advantage by enabling the simultaneous multiplexing of proteins, which traditional methods cannot achieve. These kits are particularly beneficial for research and diagnostic applications related to cancer and various diseases impacting the immune and cardiovascular systems. By allowing life science researchers and scientists to test for a wide range of proteins concurrently, PHASIQ enhances the accuracy and efficiency of protein analysis, streamlining processes that typically require individual testing.

Reveal Design Automation

Seed Round in 2015
Reveal Design Automation, Inc. is an electronic design automation start-up based in Ann Arbor, Michigan, established in 2009. The company specializes in developing software tools for the formal verification of complex semiconductor chip designs. Its flagship product, Reveal-AV, utilizes architectural equivalence methodology to enable full-design verification of various core architectures, including CPU, MPU, DSP, GPU, and microcontroller RTL against their instruction set architecture specifications. Reveal's solutions significantly enhance efficiency, allowing verification processes that typically take days with competing tools to be completed in hours. This capability helps chip designers reduce verification expenses, accelerate time-to-market, and increase confidence in design correctness, ultimately saving millions of dollars in development costs.

AdAdapted

Seed Round in 2014
AdAdapted, Inc. is a mobile advertising platform based in Ann Arbor, Michigan, that specializes in serving consumer packaged goods (CPG) brands. Founded in 2012, the company enables these brands to effectively target their key consumers within the shopping apps they frequently use. AdAdapted places native, non-disruptive advertisements at critical decision-making moments, thereby facilitating the inclusion of products on digital shopping lists. The platform not only delivers targeted advertising but also tracks consumer preferences, shopping behaviors, and planning habits, providing valuable insights into category and product interests. AdAdapted serves a diverse clientele that includes CPG brands, advertising agencies, and retailers, enhancing brand engagement during the shopping process.
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