Zell Lurie Commercialization Fund
The Zell Lurie Commercialization Fund (ZLCF) is a pre-seed investment fund focused on identifying and promoting the commercialization of innovative ideas originating from the South-East Michigan region. By providing financial support and resources, the fund aims to facilitate the development of early-stage ventures, helping entrepreneurs transform their concepts into viable businesses. ZLCF plays a crucial role in fostering local economic growth and nurturing the entrepreneurial ecosystem in the area.
Top Stages
Past deals in Michigan
AdAdapted
Seed Round in 2014
Founded in 2012 and headquartered in Ann Arbor, Michigan, AdAdapted provides a mobile advertising platform for consumer packaged goods (CPG) brands. Its platform enables CPG brands to directly target consumers within shopping apps at the moment of decision-making, revealing product preferences and shopping habits.
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