SIEN

SIEN is a digital discovery and distribution company headquartered in Paris, France. Established in 2007, the company specializes in developing high-quality digital products for both mobile and desktop platforms. SIEN offers tailored monetization solutions that enhance the revenue potential for online publishers and software developers, enabling them to engage larger audiences effectively. The company employs big data and machine learning technologies to analyze customer data, identify trends, and create personalized marketing campaigns. This approach helps brands connect relevant content to targeted audiences, improving customer loyalty and driving sales. SIEN has grown into a global enterprise, powering over one billion applications annually, and remains committed to technical excellence, research, and innovation.

Francis Cohen

CEO

1 past transactions

Ividence

Acquisition in 2015
Ividence, Inc. is an email advertising platform based in Paris, France, with additional offices in New York and San Francisco. Founded in 2008, the company specializes in connecting advertisers with publishers through its email advertising exchange platform. Ividence utilizes behavioral targeting technology to effectively match offers with appropriate audiences, enhancing the relevance of ads in newsletters and transactional emails. The platform allows publishers to monetize their email lists while maintaining control over their content. Additionally, Ividence manages various aspects of email campaigns, including list hygiene, bid management, feedback handling, and real-time reporting, facilitating campaign optimization for lead generation and customer conversion.
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