AO World

AO World plc, headquartered in Bolton, is a leading online retailer specializing in domestic appliances and consumer electronics across the UK, Germany, and the Netherlands. The company offers a wide range of products, including fridge freezers, cookers, washing machines, audiovisual equipment, and small domestic appliances such as kitchen gadgets and floorcare devices. AO World distinguishes itself by operating its own logistics company, which enhances its delivery capabilities, and by owning a sophisticated recycling plant for fridge disposal, contributing to environmental sustainability. Founded in 2000, AO World also provides ancillary services and engages in investment and recycling activities, selling products through its own websites and third-party platforms.