Wunderkind

Wunderkind, Inc. is a technology company that specializes in cloud-based solutions for customer acquisition and behavioral marketing automation. Founded in 2010 and headquartered in New York City, with an additional office in London, Wunderkind offers a platform known as BounceX, which focuses on people-based marketing. This platform enables online publishers and retail website owners to engage visitors through targeted messaging and timely advertising, ultimately enhancing conversion rates and increasing revenue. Wunderkind's technology leverages real-time user behavior data, such as mouse movements and intent signals, to identify potential customers and deliver personalized experiences across various channels, including websites, email, and advertisements. The company's impressive client roster includes well-known brands like Uniqlo, Lufthansa, and CNN, and it is recognized for driving significant revenue growth for these businesses through its innovative marketing solutions.

Christina O'Brien

Director

2 past transactions

SmarterHQ

Acquisition in 2020
SmarterHQ, Inc. is a behavioral marketing platform that specializes in enabling online retailers to execute effective cross-channel marketing programs. Founded in 2010 and headquartered in Indianapolis, Indiana, with an additional office in Austin, Texas, SmarterHQ offers a SaaS-based solution that empowers marketers to create personalized customer experiences across multiple devices and channels. By leveraging real-time and historical customer data, the platform allows brands to segment audiences quickly and automate tailored content delivery, enhancing customer relationships and driving revenue growth. SmarterHQ serves a diverse range of industries, including retail, travel and hospitality, and financial services, and has partnered with well-known brands such as Bloomingdale's, Hilton, and Santander Bank. The company was previously known as Smarter Remarketer Inc. and rebranded to its current name in January 2015. As of November 2020, SmarterHQ operates as a subsidiary of Wunderkind, Inc.

GoChime

Acquisition in 2016
GoChime, Inc. is a New York-based company that operates an intent-based marketing and advertising platform, helping brands connect with users actively expressing interest in their products and services. Founded in 2011 and formerly known as Tewpto, Inc., GoChime enables brands to leverage their first-party data by integrating their email service provider and customer relationship management platforms. This integration allows for the execution of unified advertising campaigns across various social media platforms, including Facebook, Instagram, Twitter, and Google. By facilitating the automatic movement of customers through defined conversion funnels and targeting those who are less engaged with email marketing, GoChime empowers brands to create lookalike audiences of their most valuable customers, thereby enhancing their marketing effectiveness. As of June 2016, GoChime operates as a subsidiary of Bounce Exchange LLC.
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