Brentwood Associates

Brentwood Associates is a private equity investment firm based in Los Angeles, California, with a history spanning over 50 years. The firm specializes in mid-market investments across various sectors, including consumer products, health and wellness, education, and multi-location businesses such as specialty retail and restaurants. Since its inception in 1972, Brentwood has invested in more than 50 portfolio companies with a total transaction value exceeding $6 billion. The firm focuses on partnering with entrepreneurs and senior management teams, leveraging its extensive experience in brand building and growth strategies to enhance the value of its investments.

Rahul Aggarwal

Partner

Jonathan Ang

Managing Director

Jonathan Berkowitz

Operating Partner, Technology

Randolph Brown

Operating Partner, Finance

Alan Chen

Vice President

Peter Edelson

Vice President

Daniel Eder

Senior Associate

Ryan L. Foltz

Managing Director

Samantha Gardner

Senior Associate

Keith Gordon

Operating Partner

JR Jackson

Associate

Theodore Lin

Associate

Tiffany Lu

Associate

Edward L. McCall

Special Limited Partner

Patrick McGrorey

Vice President

Alexander McKenna

Associate

Craig Milius

Partner

Rachel Presser

Principal

Chris G. Reekie

Managing Director

Christopher Scherer

Vice President

Toros Yeremyan

Managing Director - Capital Markets

35 past transactions

Pacifica Beauty

Private Equity Round in 2022
Pacifica Beauty LLC manufactures beauty products. It offers makeup products for face, eyes, lips, and nails; skincare products, such as cleansers, serums, moisturizers, masks, mists, makeup removing wipes, and lip care products; suncare products, including sprays, lotions, aftersun care, bronzing, and others; hair care products, which include shampoos, conditioners, and treatment and styling products; bath and body products, such as lotions, washes, scrubs, deodorants, and oils; perfumes; and wellness products, including beauty powders, drops, and gummies. The company also offers gift cards. It offers its products through stores, as well as online. The company was founded in 1997 and is based in Portland, Oregon.

Service Management Group

Acquisition in 2021
SMG combines technology and insights that keeps its users informed and advances brands to the next level of customer and employee loyalties and it connects the links between employee engagement, customer satisfaction, and financial performance. SMG offers its users with solutions such as customer experiences, brand researching, and employee engagement services. It provides services for industries such as restaurants, retail, convenience store, travel and entertainment, grocery, and services. Client partners of the company are Applebee’s, Wawa, McDonalds, GIANT EAGLE, TACO BELL, and KOHL’s. SMG is based in the United States and the company was founded in 1991 by Michael Aronson.

Service Management Group

Private Equity Round in 2021
SMG combines technology and insights that keeps its users informed and advances brands to the next level of customer and employee loyalties and it connects the links between employee engagement, customer satisfaction, and financial performance. SMG offers its users with solutions such as customer experiences, brand researching, and employee engagement services. It provides services for industries such as restaurants, retail, convenience store, travel and entertainment, grocery, and services. Client partners of the company are Applebee’s, Wawa, McDonalds, GIANT EAGLE, TACO BELL, and KOHL’s. SMG is based in the United States and the company was founded in 1991 by Michael Aronson.

L-Nutra

Private Equity Round in 2021
L-Nutra is a science and technology company focused on nutrition, known for its development of fast-mimicking products designed to enhance the body's natural rejuvenation processes and promote longevity. The company utilizes healthy natural ingredients to create products that nourish the body while maintaining a fasting state. These products aim to deliver positive long-term effects on biological aging and overall health, assisting consumers in managing body weight and improving their well-being. Through its innovative approach, L-Nutra positions itself at the forefront of nutritional science and health enhancement.

Watermill Express

Acquisition in 2021
Watermill Express is a national leader in refill stations that provide affordable, sustainable, safe drinking water and ice in a convenient drive-up format. The Company operates and franchises nearly 1,300 stations across 9 states, predominantly across the West Coast and Sunbelt regions.

MedBridge

Venture Round in 2021
MedBridge Inc. is an online education platform based in Seattle, Washington, focused on enhancing the skills of clinicians and healthcare organizations. Founded in 2010, the company provides access to a wide range of continuing education courses, patient education tools, and home exercise programs across various healthcare disciplines, including physical therapy, occupational therapy, athletic training, speech-language pathology, and nursing. MedBridge's mission is to improve the lives of both patients and medical providers by delivering impactful educational content through an innovative learning platform, thereby contributing to the overall quality of healthcare globally.

Snooze

Private Equity Round in 2020
Snooze Import Export LLC operates a chain of restaurants specializing in breakfast, lunch, and dinner, with locations in California, Colorado, Arizona, and Texas. Founded by brothers Jon and Adam Schlegel in 2006, the company is headquartered in Denver, Colorado. It aims to enhance the morning dining experience through culinary innovation and a vibrant atmosphere, offering creative twists on classic breakfast dishes. In addition to its restaurant operations, Snooze provides catering services and sells branded merchandise, including T-shirts and hats, online. The company prides itself on fostering a friendly and energetic dining environment, with a commitment to celebrating each day and its communities.

KeyMe

Series E in 2020
KeyMe, Inc. is a New York-based company founded in 2012 that specializes in key duplication and locksmith services through its innovative mobile application and automated kiosks. The app allows users to store, share, and duplicate various types of physical keys, including those for homes, offices, mailboxes, and padlocks, by utilizing a digital scan. KeyMe's smart kiosks, located in over 2,500 retail locations across 46 states, can duplicate most keys in under 30 seconds with high accuracy, making the process efficient and convenient. Additionally, KeyMe offers custom keys featuring designs from sports teams and movies, as well as a range of accessories such as emergency chargers. The company aims to provide a comprehensive solution for all locksmith needs, addressing everything from key copying to complex installations.

Chicken Salad Chick

Acquisition in 2019
Chicken Salad Chick, LLC operates a chain of restaurants that specializes in chicken salads, offering 15 distinctive varieties along with pimento cheese, side salads, soups, sandwiches, and desserts. Founded in 2008 by Kevin and Stacy Brown and headquartered in Auburn, Alabama, the restaurant also provides catering services to its customers. In addition to its food offerings, Chicken Salad Chick features a mobile application that allows users to access nutritional information about their menu items. The establishment aims to deliver a fresh and unique dining experience for chicken salad enthusiasts.

Afterburn Holdings

Acquisition in 2019
Afterburn Holdings is a leading franchisee and area representative of Orangetheory Fitness, founded in 2013 and headquartered in Houston, Texas. The Company operates 12 Orangetheory Fitness studios and oversees an additional eight studios in the greater Houston market.

MD Now Urgent Care

Acquisition in 2018
MD Now is the largest and fastest growing independent provider of urgent care services in South Florida with locations conveniently located across Palm Beach, Broward and Miami-Dade counties. All of their clinics are open 8am – 8pm, 365 days per year, giving you easy access to care you can trust. Their patients are typically seen and treated in under an hour, without an appointment, making MD Now the ideal provider of the care you need when you need it the most. MD Now takes urgent care a step further, ensuring quality care for higher acuity patients by maintaining a licensed doctor onsite at all times. Their state-of-the-art licensed facilities have been awarded the Certified Urgent Care Center (Category 1) designation from the Urgent Care Association of America and are accredited by the American Academy of Urgent Care Medicine, both signifying MD Now’s commitment to the highest level of quality care. MD Now costs a fraction of a trip to the emergency room or hospital-affiliated urgent care. The lower cost setting they provide results in significant savings to the overall healthcare system, in addition to lower copays, out-of-pocket expenses and self-pay rates for their patients. At MD Now, these savings will never come at the cost of quality care.

ClassWallet

Seed Round in 2018
ClassWallet, based in Hollywood, Florida, provides a comprehensive funds management and tracking platform tailored for school systems and educational agencies. The ClassWallet platform simplifies the management of education funds by digitizing and automating processes that traditionally involve extensive paperwork and administrative tasks. It enables users to efficiently track classroom stipends, unappropriated funds, Title I allocations, student activity funds, grants, and donations. With features that integrate funds disbursement, e-commerce capabilities, and a reloadable debit card, ClassWallet facilitates seamless spending and tracking for educators, allowing them to focus more on teaching rather than administrative burdens.

Credentials Solutions

Private Equity Round in 2018
Credentials Solutions is a technology intensive service company that provides comprehensive business process solutions to more than 500 higher education institutions and municipalities across the United States. Founded in 1997 and headquartered in suburban Chicago, Credentials Solutions established itself as an innovator in student records management with the introduction of a patented online degree and enrollment verification service. Since then, Credentials Solutions has consistently demonstrated its staying power and creativity through a succession of groundbreaking service introductions. Beginning with web-based ordering backed up by a highly trained customer service organization, Credentials Solutions has developed a suite of services that fully automate the ordering, processing, rendering and fulfillment of complex transactions involving academic transcripts, diplomas, campus parking permits and municipal vehicle registrations. Credentials Solutions is in a perpetual state of evolution as we’re constantly on the lookout for processes in need of streamlining and transactions requiring integration, enhanced security and control.

Upward Projects

Venture Round in 2017
Upward Projects, LLC is a restaurant operator based in Phoenix, Arizona, known for its diverse dining concepts that include Postino, Windsor, Churn, Federal Pizza, and Joyride. The company specializes in pairing food with boutique beverage programs, offering a selection of wines, beers, cocktails, and locally inspired dishes. Additionally, Upward Projects runs an ice cream parlor that features homemade ice creams, pastries, and coffees. Founded in 2009, the business aims to deliver authentic and inspiring experiences to its customers through its theme-based restaurant chain.

Blaze Pizza

Private Equity Round in 2017
Blaze Pizza, LLC operates a chain of fast-casual pizza restaurants across the United States and in select international locations. Founded in 2011 and headquartered in Pasadena, California, Blaze Pizza specializes in artisan pizzas made using an assembly line format, which allows customers to customize their orders with a variety of fresh ingredients. Each restaurant prepares its dough from scratch, requiring a 24-hour fermentation period to achieve its signature light and crisp crust. Pizzas are made in front of customers and typically ready in just two minutes. In addition to its pizzas, Blaze Pizza's menu includes signature salads, fresh lemonades, craft beer, wine, and house-made desserts like S'more Pies. The company also offers gluten-free dough and vegan cheese options, catering to diverse dietary preferences. Blaze Pizza also sells merchandise, including T-shirts and gift cards, through its online platform.

Jefferson Dental Care

Acquisition in 2017
Jefferson Dental Care is a leading dental support organization with 53 affiliated clinics throughout Texas. Jefferson’s affiliated clinics offer a broad range of general dentistry, orthodontic, and other specialty dental services, and are committed to providing high quality and affordable care. For more information about Jefferson, please visit www.jeffersondentalclinics.com.

SAXX Underwear

Venture Round in 2016
SAXX Underwear Co. is a Canadian manufacturer of men's undergarments, established in 2006 and headquartered in Vancouver. The company focuses on designing innovative underwear solutions, having developed its first product after extensive research and the creation of 16 prototypes. SAXX Underwear is recognized for its patented technology that enhances comfort and performance, making it a leading choice in the market. In addition to underwear, the company also offers a range of related products, including boxers and t-shirts, catering to the lifestyle and performance needs of its customers. SAXX operates as a subsidiary of No Limits Sportswear Inc.

Veggie Grill

Series E in 2016
Veggie Grill, Inc. operates a chain of vegetarian restaurants across California, Oregon, Washington, and Illinois, offering a diverse menu that includes salads, sandwiches, soups, and desserts made from plant-based ingredients. Founded in 2005 and based in Los Angeles, the company focuses on providing craveable, comforting meals prepared with veggie-centric proteins in a fast-casual setting. In addition to its dining options, Veggie Grill also offers catering services for various events such as office lunches and parties, catering to the growing demand for convenient, healthier dining choices.

Pacific Catch

Private Equity Round in 2016
Pacific Catch, Inc. operates a chain of seafood restaurants primarily located in the Bay Area of California, including cities such as Palo Alto, Dublin, and San Francisco. Established in 2003 and headquartered in Corte Madera, the restaurant chain offers a diverse menu featuring starters, sushi, salads, fish and chips, sandwiches, tacos, rice bowls, and desserts, along with drinks and wine. The company emphasizes healthful and balanced seafood, prepared with innovative flavors that reflect Pan-Asian and Latin influences. Catering and food delivery services are also available, catering to families, individuals, and couples in a casual dining environment. Pacific Catch is dedicated to sustainability, prioritizing the use of sustainable fish and promoting ocean conservation for future generations.

Boston Proper

Acquisition in 2016
Boston Proper, LLC is an online and catalog retailer based in Boca Raton, Florida, specializing in high-end women's apparel and accessories. Founded in 1992, the company offers a diverse range of products, including tops, bottoms, dresses, swimwear, footwear, and various accessories such as jewelry, bags, and scarves. The brand is known for its feminine, chic aesthetic, appealing to women who seek stylish and age-appropriate fits that promote individuality and confidence. Boston Proper’s merchandise is available nationwide through direct mail catalogs and its website, bostonproper.com. Originally established in 1951 as The Mark Group, Inc., the company adopted its current name in 2004 and has since focused on delivering on-trend styles that resonate with the modern woman.

J.McLaughlin

Acquisition in 2015
J.McLaughlin is a retail company specializing in lifestyle and sportswear, known for its emphasis on craftsmanship and distinctive prints. The brand designs and manufactures a diverse range of apparel and accessories for both men and women, including sweaters, dresses, trousers, skirts, swimwear, handbags, belts, socks, and eyewear. J.McLaughlin sells its products through a combination of online and physical stores, catering to customers seeking stylish and functional fashion options.

Excelligence Learning

Acquisition in 2015
Excelligence Learning is a Monterey, California-based company that develops, manufactures, and distributes a wide range of educational products and teaching solutions. With a catalog exceeding 20,000 items, the company primarily serves early childhood learning centers, elementary schools, PTAs, and consumers. Excelligence operates through three main divisions: Supplies, which includes brands like Discount School Supply and Really Good Stuff; Equipment, featuring products from Children’s Factory and Angeles; and Services, which encompasses Educational Products, Inc. and ChildCare Education Institute. With over 30 years of experience, Excelligence is committed to delivering quality and innovative solutions to educators and parents, offering a diverse selection of branded, private-label, and proprietary products such as Colorations and BioColor.

Z Gallerie

Acquisition in 2014
Z Gallerie is a retail chain specializing in home furnishings, art, and decorative accessories, founded in 1979 by siblings Joe Zeiden, Carole Malfatti, and Mike Zeiden in Sherman Oaks, California. Initially starting as a small poster shop, the business evolved as the siblings expanded their vision to include a diverse range of stylish and contemporary home products. Today, Z Gallerie offers an extensive selection of items, including furniture, decor such as pillows and throws, art, mirrors, lighting, bedding, tabletop accessories, rugs, and gifts. The company is dedicated to providing fashionable and exclusive designs at affordable prices, continuously curating its product offerings to reflect the best ideas from both global and local sources.

Marshall Retail Group

Acquisition in 2014
Marshall Retail Group, LLC, based in Las Vegas, Nevada, specializes in managing retail stores located primarily in casino-hotels and airports across the United States and Canada. Founded in 1955, the company operates over 150 stores, offering a diverse range of products including logo souvenirs, sundries, fashion apparel, shoes, accessories, and licensed brands. With a workforce of more than 850 employees, Marshall Retail Group is recognized for its expertise in catering to the unique demographics of leisure customers, thereby maximizing revenue and profitability. The company has built a solid reputation in the retail market, particularly within the casino and resort sector, and also provides consulting services to help resorts and casinos develop their own retail brands.

Allen Edmonds

Acquisition in 2013
Allen Edmonds LLC, established in 1922 in Port Washington, Wisconsin, designs and manufactures high-quality men's footwear and accessories. The company specializes in a diverse range of products, including dress shoes, casual shoes, boots, loafers, and golf shoes, all crafted from premium leathers such as calfskin and cordovan. In addition to footwear, Allen Edmonds offers a selection of men's apparel, including sport coats, shirts, jeans, and outerwear, as well as accessories like belts, cufflinks, and travel products. The brand emphasizes comfort and durability, featuring cork footbeds and ensuring that shoes maintain their shape through meticulous craftsmanship. Allen Edmonds markets its products through retail stores across the United States and online, maintaining a commitment to classic American style and fine craftsmanship. The company operates as a subsidiary of Caleres, Inc.

Veggie Grill

Series D in 2013
Veggie Grill, Inc. operates a chain of vegetarian restaurants across California, Oregon, Washington, and Illinois, offering a diverse menu that includes salads, sandwiches, soups, and desserts made from plant-based ingredients. Founded in 2005 and based in Los Angeles, the company focuses on providing craveable, comforting meals prepared with veggie-centric proteins in a fast-casual setting. In addition to its dining options, Veggie Grill also offers catering services for various events such as office lunches and parties, catering to the growing demand for convenient, healthier dining choices.

Soft Surroundings

Acquisition in 2012
Soft Surroundings is a retail chain specializing in women's apparel and home furnishings. The company offers a diverse range of products, including clothing, accessories, shoes, bedding, and beauty and fragrance items, catering to women of all ages and sizes. By focusing on comfort and style, Soft Surroundings aims to create a welcoming shopping environment that meets the needs of its customers.

Sundance Catalog

Acquisition in 2012
Sundance Catalog Company offers a predominantly exclusive, eclectic mix of clothing, jewelry and accessories.

Ariat International

Private Equity Round in 2006
Designer and manufacturer of equestrian footwear, apparel and accessories intended to serve both professional and recreational riders. The company manufactures technical footwear and performance apparel products that include bottoms, sportswear, outerwear, gloves, bags, headwear, boots and socks.

The Great Courses

Acquisition in 2006
The Teaching Company is the nation's leading developer and marketer of engaging, premium-quality college level courses for lifelong learners to enjoy via audio or video streaming, mobile apps, downloads, or discs delivered to the home. Under The Great Courses brand, the company is ranked #246 on the Internet Retailer 500. The company's media titles are unique in that they feature the world's greatest professors but are written and produced specifically for the convenience of lifelong learners. As of 2015, The Great Courses offers nearly 15,000 lectures via apps for iPhone, iPad, Android, Roku, and Kindle Fire, plus DVD, CD, streaming and download formats in subjects spanning science, math, history, fine arts, music, religion, philosophy, literature, business, health and wellness, and personal and professional development. Certain titles are developed and co-branded with content partners including The Culinary Institute of America, National Geographic, and The Smithsonian. In addition to direct sales, The Great Courses titles are available via The Great Courses Plus, a subscription video-on-demand service, and can also be found on Netflix, Amazon Instant Video, cable TV video on demand, Audible.com, SiriusXM Radio, Virgin America in-flight video, Delta Airlines, Craftsy, and a growing number of other digital channels.

Soapstone Networks

Series B in 1998
Soapstone Networks (formerly Avici Systems) developer of Terabit Switch/Router technology aimed at providing the next generation of high performance, IP-based routers to carriers and Internet Service Providers worldwide. Soapstone Networks got liquidated in 2009 July.

Soapstone Networks

Series A in 1997
Soapstone Networks (formerly Avici Systems) developer of Terabit Switch/Router technology aimed at providing the next generation of high performance, IP-based routers to carriers and Internet Service Providers worldwide. Soapstone Networks got liquidated in 2009 July.

Khepri Pharmaceuticals

Venture Round in 1993
Khepri Pharmaceuticals is a biopharmaceutical company that develops proteases and their inhibitors as therapeutics. The company was founded in 1992 and is headquartered in South San Francisco, California.

Genta

Venture Round in 1991
Genta Incorporated is a biopharmaceutical company focused on the identification, development and commercialization of drugs for the treatment of people with cancer. Genta has built a broad portfolio of proprietary products in various stages of clinical development. The Company’s drugs include Ganite (gallium nitrate injection), tesetaxel, and oral gallium.
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