kaufDA

kaufDA is a German company that operates an online platform focused on digital advertising and local shopping. Founded in 2008 and based in Berlin, it provides users with the ability to search for the best local sales and access brochures and catalogs from various retailers, including top fashion brands. The platform facilitates local searches, helping consumers find stores in their vicinity and stay informed about prevailing offers and promotions. By bridging the gap between digital advertising and local retail, kaufDA enhances the shopping experience for users seeking convenient and cost-effective options.

Thomas Frieling

Founder

1 past transactions

MeinProspekt

Acquisition in 2014
MeinProspekt is a prominent company in Germany specializing in digital brochure advertising across mobile and stationary platforms. It transforms traditional above-the-line advertising methods, such as catalogues and brochures, into digital formats, allowing consumers to easily access the offerings of local retail businesses. The company's advertising partners include various sectors of the German retail industry, encompassing a diverse range of categories from automotive to banking, and from hardware stores to organic markets. MeinProspekt is part of the Bonial International Group, which is based in Munich, with additional offices in major cities such as Berlin, Chicago, Paris, Barcelona, Moscow, and São Paulo. The company's innovative approach aims to enhance the visibility of local retailers by showcasing their current offers and promotions efficiently.
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