American Greetings Corporation is a prominent designer and manufacturer of social expression products, headquartered in Cleveland, Ohio. Founded in 1906, the company operates through five segments: North American Social Expression Products, International Social Expression Products, Retail Operations, AG Interactive, and Non-reportable. Its diverse product offerings include greeting cards, gift packaging, stationery, and party goods, as well as electronic greetings and digital services accessible via websites and mobile devices. The company is well-known for its various greeting card brands, including American Greetings, Papyrus, and Recycled Paper Greetings. Additionally, it creates and licenses intellectual properties, such as the Care Bears characters. American Greetings sells its products through numerous channels, including mass merchandisers, supermarkets, and independent distributors. As of early 2016, it operated 397 retail stores in the United Kingdom, further expanding its presence in the social expression market.
Clintons, a greeting card retailer based in Corby, England, was founded in 1968 by Don Lewin, starting with its first store in Epping, Essex. Over the years, the company expanded significantly, reaching 77 stores by 1988 and 277 by 1994. It further grew through acquisitions, including 83 shops from Hallmark Cards and 112 from Carlton Cards in the mid-1990s, culminating in a total of approximately 380 stores across the UK, including Scotland, Wales, and Northern Ireland. In 2012, Clintons was acquired by American Greetings, which initiated a comprehensive rebranding effort to enhance the customer experience. This included a refreshed product range featuring cards, gifts, gift wrap, and stationery items, along with a new logo and store refurbishments. Clintons aims to be a destination for celebrating life’s special moments through its products and services, complemented by a transactional website.
Webshots
Acquisition in 2007
Webshots is a leading developer of a global image distribution platform that provides users with a diverse library of images, wallpapers, and screensavers for both desktop and mobile devices. The company's extensive collection features real location photographs, catering to a passionate audience seeking high-quality visual content. Positioned within the broader digital lifestyle market, Webshots leverages its strong user base to create growth opportunities and enhance its offerings. By aligning its services with other prominent properties in personal technology and entertainment, Webshots aims to meet the needs of its users while appealing to marketing partners.
MIDIRingTones
Acquisition in 2004
MIDIRingTones is a prominent provider of licensed ringtones and wireless content, specializing in the development of applications, graphics, audio tones, and games for modern cellular devices. The company has established itself as a leader in the industry, delivering content and applications for various mobile carriers, including Verizon Wireless, U.S. Cellular, and Telefonica Moviles. With a focus on innovation and quality, MIDIRingTones continues to enhance the mobile user experience through its diverse range of offerings.
Egreetings Network
Acquisition in 2001
Egreetings Network, Inc. operates as an online card and entertainment platform, offering approximately 7,000 online greeting cards that feature graphics, animations, and music. In addition to its extensive range of digital cards, the company also sells gifts and digital gift certificates. Egreetings provides business-to-business services by creating and distributing communication products for various organizations, facilitating engagement with their employees, customers, and partners. Furthermore, the company licenses its software platform to partner websites, enabling them to participate in the viral marketing of online cards. Through these services, Egreetings aims to enhance personal connections and provide valuable tools for businesses.
Blue Mountain
Acquisition in 2001
BlueMountain.com is an online card and entertainment Internet site based in San Diego, California. The company provides free animated and musical greeting cards that users can email to others. Additionally, BlueMountain.com offers e-commerce gift options like flowers, chocolates, and gift baskets. Since September 2001, BlueMountain.com has been operating as a subsidiary of American Greetings Corporation.
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