Flutter Entertainment

Flutter Entertainment is a leading sports betting and iGaming operator formed in 2016 through the merger of the Irish company Paddy Power and the UK firm Betfair. The company encompasses a range of well-known brands, including FanDuel, Sky Betting & Gaming, and Sportsbet, and has a significant presence in the United States, the UK, Ireland, Australia, and Italy. Flutter operates in over 100 countries and serves an average of 12.3 million monthly users. In 2023, its revenue sources were primarily from sports betting (56%), followed by online gaming (39%), with the remaining 5% coming from fantasy sports, horse racing, and other activities. By leveraging its diverse portfolio of brands, Flutter combines local market expertise with the advantages of being a global leader in the gaming industry.

John Bryant

Chairman and Board Member

Martyn Holman

Director

17 past transactions

NSX Group

Acquisition in 2024
NSX Group provides a sports betting platform with various integrated services within the gambling industry. It offers live betting, a tool for bet settlement, and an interactive pitch feature, all designed to be user-friendly.

tombola

Acquisition in 2021
Tombola is an online bingo provider based in Sunderland, England, specializing in a variety of gaming experiences. The company offers a diverse selection of games, focusing primarily on bingo, and rewards players with prizes for their participation. With a user-friendly platform, Tombola aims to create an engaging and entertaining environment for its customers, fostering a sense of community among players. By combining innovative gaming features with a commitment to responsible play, Tombola has established itself as a prominent player in the online gaming industry.

FanDuel

Acquisition in 2020
FanDuel Inc. operates an online platform for fantasy sports, allowing users to participate in games across various sports, including football, baseball, basketball, and hockey, for cash prizes. Founded in 2009 and headquartered in New York, with an additional office in Edinburgh, the company targets over 30 million adult fantasy sports players in North America. Users can draft fantasy teams and enter head-to-head or multi-player contests, paying entry fees to compete for winnings. FanDuel has established itself as a leader in the one-week fantasy sports industry, also providing sports betting and casino games. The company is a subsidiary of Flutter Entertainment plc and has awarded substantial cash prizes, reflecting its prominence in the competitive landscape of fantasy sports.

PokerStars

Acquisition in 2019
PokerStars is the world’s largest poker site, an achievement made possible by an amazing bunch of people behind the scenes. While dealing more than 125 billion hands of online poker to 67 million players, PokerStars has made itself into an incredibly rewarding and fun brand to work for. As a runaway market leader, PokerStars employs an exciting and diverse range of roles based in service offices around the world.

Adjarabet

Acquisition in 2019
Adjarabet operates as an online betting and gaming platform in Georgia, offering a comprehensive range of products that include casino games, sports betting, poker, and peer-to-peer games. The company has developed a decentralized peer-to-peer betting platform that connects users looking to place bets on various events, particularly sporting outcomes, at mutually agreed-upon odds. This approach not only facilitates online betting but also promotes the idea of betting and gaming as a form of positive entertainment within the community. Adjarabet is licensed to provide these services, ensuring a regulated environment for its users.

FanDuel

Acquisition in 2018
FanDuel Inc. operates an online platform for fantasy sports, allowing users to participate in games across various sports, including football, baseball, basketball, and hockey, for cash prizes. Founded in 2009 and headquartered in New York, with an additional office in Edinburgh, the company targets over 30 million adult fantasy sports players in North America. Users can draft fantasy teams and enter head-to-head or multi-player contests, paying entry fees to compete for winnings. FanDuel has established itself as a leader in the one-week fantasy sports industry, also providing sports betting and casino games. The company is a subsidiary of Flutter Entertainment plc and has awarded substantial cash prizes, reflecting its prominence in the competitive landscape of fantasy sports.

Draft

Acquisition in 2017
Draft is a daily fantasy sports company that focuses on providing a simplified and enjoyable experience for players. Unlike traditional salary cap formats, Draft allows users to engage in snake drafts, similar to those conducted at the beginning of season-long fantasy leagues, but these drafts are quick and can last for just one day or week. The platform aims to create a fair and straightforward environment, enhancing players' chances of winning significantly compared to other major competitors. Draft was acquired by Paddy Power Betfair in 2017 and has been recognized for its user-friendly mobile applications, catering to fantasy sports enthusiasts seeking an engaging and accessible way to play for real money.

Bluesq

Acquisition in 2013
Bluesq is a company that was acquired by Betfair in 2013.

TVG

Acquisition in 2009
Started in 1993, TVG is a US-based, licensed provider of online horse race wagering. TVG offers over 150 tracks worldwide, live ultimate track video, race replays, free handicapping information and 4 ways to wager including online, phone, mobile or TV remote control.

Portway Press

Acquisition in 2006
Portway Press is offers publishing services for newspapers and magazines.

Flutter

Acquisition in 2001
Flutter.com was a peer-to-peer betting site that merged with Betfair in 2001.
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