Smartbox Group

Smartbox specializes in providing experience gifts across eleven European countries, focusing on offering unique and memorable moments for customers to celebrate special occasions. The company features a diverse array of gift themes, including romantic getaways, gourmet dinners, adventure activities, and wellness experiences. With a network of nearly 40,000 service providers, Smartbox distributes experience vouchers and gift cards through its branded websites and approximately 12,000 retail points. This online platform aims to enhance the gifting experience by offering a wide selection of both e-gifts and material gifts tailored to seasonal occasions, thereby enabling customers to create lasting memories.

Franck Villet

CFO and COO

1 past transactions

Wish Days

Acquisition in 2016
Wish Days is an Italian holding company operating in different fields. Total 2012 turnover was $ 40 millions, 2013 turnover is espected to be $50 millions. Main areas are: - gift boxes, sold to final customers through retailes (travel agencies, consumer electronic shops, library, food retailer, own shop) with the brand Emozione3. These boxes contain a guide and a voucher through which it is possible to live an experience (night out, day spa, dinner...). - Relationship marketing. We offer b2b services to Italian companies to help them in their loyalty activities and incentive plans. - Online travel agencies (with the brand Elation.it and Finalmentevenerdi.it). - hotel customer reviews web portal (www.trilltip.com).
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