Smartbox Group

Wish Days is an Italian holding company that operates across various sectors, primarily focusing on gift experiences and relationship marketing. The company generates revenue through the sale of gift boxes under the brand Emozione3, which are distributed to consumers via retailers including travel agencies, electronic shops, and food retailers. These gift boxes include a guide and vouchers for various experiences, such as dining and spa days. Additionally, Wish Days provides B2B services aimed at enhancing loyalty activities and incentive programs for Italian companies. The company also has a presence in the online travel sector with brands like Elation.it and Finalmentevenerdi.it, and operates a hotel customer reviews portal known as Trilltip. In 2013, Wish Days projected a turnover of $50 million, following a successful $40 million in revenue the previous year.