Earlsfield Capital

Earlsfield Capital is a technology investment platform focused on India & South East Asia. We work with audacious founders, building path-breaking, technology-driven companies across a range of sectors undergoing mass digital transformation. Our investment team looks for businesses led by aspirational entrepreneurs who have the ability to nurture and scale organizations across various growth stages. We follow a disciplined, process-driven approach and post investment, dedicate our time and resources to support our companies with core enablers of growth: scaling technology, hiring top talent and follow-on fundraising. We are reachable at hello@earlsfieldcapital.com Earlsfield Capital Partners LLP (FRN: 713889) is an Appointed Representative of MJ Hudson Advisers Limited (FRN: 692447) which is authorised and regulated by the Financial Conduct Authority, UK.

Meraj Alam

Managing Partner and Co-Founding Partner

20 past transactions

8vdX

Seed Round in 2022
The goal of Vantedge AI, formerly known as 8vdx, is to provide an Agent Marketplace of curated agents to enable investors to get an investing edge to generate alpha by leveraging AI. Our insight to build this marketplace comes from our experience from running a credit hedge fund for 15 years and as a Y Combinator backed startup, we understand the complexities of AI and are here to offer a complete infrastructure to funds and startups alike. Our platform is built to serve the investment community with the highest security, compliance, and infrastructure tailored for institutional investors.

Reevoy

Seed Round in 2022
Reevoy is enabling big global brands in Fashion and Home Décor to buy from South-East Asia at the click of a button! Reevoy's platform is a one-stop destination for importers to find the perfect South-East Asian Exporters. Reevoy offers an End-to-End Tech Platform, which allows the importers to maintain constant visibility on the entire production process- from design to final quality checks. Importers can track order-progress, retrieve order-related documents in one cohesive system. Real-time production Dashboard provides complete transparency on live status of your order. Reevoy connects small and mid-sized South-East Asian factories to its cloud, with its web-based production management and visibility features. Reevoy has built a strong on-ground team of quality experts, which performs regular quality inspections. Reevoy's Team ensures that anything leaving Reevoy's warehouses meets the quality expectations of global importers. Reevoy maintains the industry benchmark of AQL standards of 1.5 to 2.5. Reevoy also eases the working capital woes of South-East Asian exporters by offering invoice factoring solutions. Reevoy's platform helps South-East Asian Exporters become globally competitive. With the help of swift automation, Reevoy enables granular decision-making and minimizes the risk involved, while also maintaining high standards of customer service.

3rdFlix

Venture Round in 2021
3RDFlix Visual Effects Pvt. Ltd., founded in 2018 and based in Hyderabad, India, operates a test preparation platform focused on various educational assessments such as the National Talent Search Examination (NTSE), Kishore Vaigyanik Protsahan Yojana (KVPY), Olympiads, and entrance exams like JEE and NEET. The company combines advanced visualization technologies and immersive experiences to enhance the delivery of educational content. Through its brand Practically, 3RDFlix offers an end-to-end solution for educational organizations, featuring high-quality interactive simulations, immersive 3D videos, and a robust assessment engine powered by machine learning and artificial intelligence. This innovative approach aims to make learning engaging and effective, fostering a genuine joy for education among students.

ImaginXP

Series A in 2021
ImaginXP is a curriculum company with a focus on training and certification in UX Design and Design Thinking.

FrontPage

Seed Round in 2021
FrontPage is a place to share and discuss the best ideas in markets and connect with other investors like you.

HomeCapital

Series A in 2021
A tech company focused on helping people buy their first home with down payment assistance at zero interest cost. A product that will make the difference between buying a home or not.

AdvantageClub.ai

Seed Round in 2021
Advantage Club provides an AI-driven platform intended for driving employee engagement. It delivers programs that connect and benefit both the brands and an organization's clients/employees. The company intends to provide an end-to-end solution to facilitate meaningful client and employee engagement through exclusive privileges and rewards provided by its brand partners.

3rdFlix

Series A in 2021
3RDFlix Visual Effects Pvt. Ltd., founded in 2018 and based in Hyderabad, India, operates a test preparation platform focused on various educational assessments such as the National Talent Search Examination (NTSE), Kishore Vaigyanik Protsahan Yojana (KVPY), Olympiads, and entrance exams like JEE and NEET. The company combines advanced visualization technologies and immersive experiences to enhance the delivery of educational content. Through its brand Practically, 3RDFlix offers an end-to-end solution for educational organizations, featuring high-quality interactive simulations, immersive 3D videos, and a robust assessment engine powered by machine learning and artificial intelligence. This innovative approach aims to make learning engaging and effective, fostering a genuine joy for education among students.

Atlas

Seed Round in 2021
Atlas is building the operating system for restaurants, focusing on Southeast Asia. Think Shopify for restaurants -- the easiest way to start, run and grow any restaurant online and offline. The team at Atlas previously built Grain, a venture-backed online restaurant, to $20M+ in revenue. Now, Atlas is building the software that helps restaurants achieve what Grain did in 3 years in less than 3 months. Currently just launched a v1 that is already helping restaurants save >50% of cost selling online.

Chqbook

Series B in 2021
Chqbook, a Gurugram based fintech startup, is building India’s first Market Place Bank for Small Business Owners (across SMEs, HoReCa, and Kiranas) and their employees. Chqbook is helping business owners through five pillars of accounts, lending, insurance, rewards, and knowledge. Chqbook uses alternate data and works with credit bureaus, partners, and financial institutions to provide financial services to over 12,000 business owners per month and process over 40,000 customer applications per month. Chqbook App Offers over 60 products with zero-fee and negotiated rates – a massive choice to its customers across business loans and credit cards, all in one place. The startup has served over 200,000 customers across 20 cities. Chqbook is a winner of many prestigious awards like Fintech Rocketship Award 2019 under the UK-India Fintech Rocketship Programme, Tech30 at TechSparks 2019, and 2018 SuperStartups Asia Awards.

Klub

Seed Round in 2021
Klub is a fintech play providing growth financing to high-affinity brands. Klub’s investment platform, which utilizes financial innovation, community engagement, and deep data-driven analytics, provides skin-in-the-game growth capital to entrepreneurs of much-loved brands across sectors.

GoSats

Seed Round in 2021
GoSats is building the simplest on-ramp to bitcoin in India. We do this by helping Indians passively invest in bitcoin every time they shop creating new bitcoiners every day.

Lido Learning

Seed Round in 2020
Lido Learning is an ed-tech company that revolutionizes education through an immersive online platform for every child in India. With their exciting and fun live online classes for students, it builds cutting edge content like animated videos and interactive games, a personalized platform for homework, tests, challenges, and inspiring teachers. It provides interactive content to keep the students engaged and a personalized platform to improve results. Lido was founded in 2019 and is headquartered in Mumbai, Maharashtra, India.

Aayu by MedCords

Series A in 2020
MedCords is India’s first holistic hyperlocal healthcare ecosystem aimed at serving the customers at one end and helping digitize the medical stores to leverage the benefits of going online. Aayu (by MedCords) is becoming the go to service for customers. They can - 1. Order medicines and get the delivery within 2 hours. 2. Select from an array of Nearby medical stores and choose the best deals. 3. Talk to a doctor anywhere in under 30 mins across 35+ specialities. 4. Get 160+ lab tests done from home. 5. Share medical data in a secure way between doctor-patient while removing the hassle of storing and maintaining hard copies of medical records. Users can opt for Aayu Card, a heavily discounted yearly Health Subscription of consultation from specialist doctors for their entire family To-date we have 3.5 million+ happy families, 5000+ specialist doctors, 40,000+ medical stores as a part of our ecosystem who trust us to either fulfill their healthcare needs and/or become our partners. Our Investors include Infoedge, Waterbridge , Astarc, RVCF, US based Village Global, Earls-field, Director of Policy Bazaar, Founders of NoBroker, and Anand Chandrasekaran.

Wandertrails

Seed Round in 2017
Wandertrails is an online platform enabling on-demand booking of experiences indigenous to a particular location as well as related experiential accommodation complimenting these experiences. Wandertrails operates in a curated marketplace model with a strong emphasis on integrity and depth of listings. Authenticity of every experience is ensured through an on-ground audit and professional creative shoot. With an increasing number of travellers looking at unique experiences, thrill of adventure and offbeat accommodation in their travel and with rising demand from city dwelling population for activities that can be explored on a day to day basis, people are looking at an easy to use, exquisitely designed platform like Wandertrails to address their needs on an on-demand basis.

Prozo

Series A in 2016
Prozo is an integrated supply chain company with a pan-India tech-enabled warehousing and freight network that enables fast fulfillment. It is powered by a supply chain technology stack and control tower that spans the entire supply chain. It serves businesses of all sizes in the B2B, D2C, and B2C segments by providing enterprise-grade supply chain capabilities on a pay-per-use basis.
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