First Ascent Associates

First Ascent Associates is a venture capital firm established in 2014 and headquartered in San Francisco, California. The firm specializes in providing resources, industry contacts, and expertise to support startups across various market segments, including sports, music, entertainment, housing, payments, online retail, transportation, shipping, office space, hotel rooms, and cannabis technology. By focusing on these diverse sectors, First Ascent Associates aims to foster innovation and growth within the startup ecosystem.

Brian Holmes

General Partner

Jeff Holmes

General Partner

8 past transactions

Dialogue Health Technologies

Series B in 2019
Dialogue Health Technologies operates a comprehensive virtual care platform that provides employee wellness and health solutions for Canadian employers. Founded in 2016 and based in Montreal, the company offers a variety of services aimed at enhancing employee engagement and health. Its platform allows employees to interact with healthcare professionals, including nurses and doctors, for support in physical and mental health. Additionally, the platform facilitates care navigation, medication delivery, and referrals to specialists. By empowering employees to take charge of their health, Dialogue Health Technologies helps businesses create a healthier workforce, leading to increased productivity and overall employee satisfaction.

Giving Assistant

Seed Round in 2018
Giving Assistant is a Certified B Corporation that aims to convert everyday shopping into charitable contributions through its online shopping rewards platform. Founded in 2014, the company allows shoppers to save money by providing access to various promotions and deals while simultaneously enabling them to donate to nonprofit organizations at no additional cost. By connecting consumers with relevant discounts during their purchasing process, Giving Assistant has successfully facilitated the raising of over $5.7 million for charities, demonstrating its commitment to fostering charitable action through online shopping.

Lawtrades

Seed Round in 2016
Lawtrades, Inc. is an innovative online platform based in New York that connects businesses with independent legal professionals. By providing a highly selective network of attorneys, paralegals, compliance experts, and legal operations specialists, Lawtrades empowers legal professionals to monetize their skills while assisting companies in building diverse legal teams. The platform features an invite-only talent pool, which includes a significant representation of women, ensuring a broad range of expertise in areas such as commercial contracts, privacy, corporate law, intellectual property, securities, and regulatory compliance. Through insights gained from over 1,000 engagements and the use of customized tools, Lawtrades facilitates seamless collaboration between clients and vetted freelance attorneys, enabling businesses to hire legal talent for specific projects at guaranteed fixed prices while minimizing administrative overhead.

Vytmn

Seed Round in 2015
Vytmn is a mobile application designed to help users build comprehensive growth systems for their businesses. The platform provides a range of services including social media traffic generation, custom landing page creation, email capture optimization, and email marketing campaign management. By utilizing data mining techniques to analyze competitors and industry trends, Vytmn enables clients to enhance their online presence, capture leads, and increase conversions effectively. Founded by Justin Wu and Omri Cohen, the company is headquartered in Venice, California.

Havenly

Seed Round in 2015
Havenly is an online interior design service provider based in Denver, Colorado, with additional physical presence in Boston, Massachusetts. Founded in 2013, Havenly connects users with professional interior designers through online style surveys and photo uploads, allowing clients to receive personalized design consultations tailored to their unique style and space. The platform facilitates the purchase of furniture and decorative items from a wide range of retailers, ensuring competitive pricing. Havenly's services cater to various budgets, making home redesign accessible and cost-effective for users.

Chewse

Seed Round in 2014
Chewse, Inc. is an online food catering platform based in San Francisco, California, that specializes in delivering curated family-style meals from local restaurants to offices and corporate clients in San Francisco, the East Bay, and Los Angeles. Founded in 2015, Chewse addresses the complexities of office catering by providing a virtual meal manager, allowing companies to easily browse local catering options, place orders, and manage meal logistics. The service is designed to enhance the catering experience for events and special occasions while catering to the tastes and budgets of employees. Chewse's approach simplifies the ordering process in a growing $55 billion catering industry, catering to over 700,000 enterprise customers in the United States. In March 2020, Chewse was acquired by Food.ee Media Ltd.

CannaSys

Post in 2014
CannaSys, Inc. is a technology service provider focused on the cannabis industry, headquartered in Denver, Colorado. Founded in 2013, the company offers innovative solutions aimed at enhancing connections among producers, retailers, and consumers. Its key products include Citizen Toke, a text-message-based platform designed for user acquisition and engagement for cannabis retailers and brands; BumpUp Rewards, a loyalty program that facilitates social media interactions and allows users to share gifts and discounts; and CannaLIMS, a laboratory management information system tailored for the cannabis market. CannaSys aims to support both medical and recreational users by streamlining operations and driving customer engagement, while also seeking partnerships and industry adoption to expand its software offerings.

PaintZen

Venture Round in 2014
Paintzen Inc. is a residential painting service provider, incorporated in 2013 and headquartered in New York, New York. The company specializes in both interior and exterior painting for homes, offering a comprehensive range of services that includes the painting of crown moldings, baseboards, and custom murals. Additionally, Paintzen provides wallpaper installation and removal, as well as cabinet painting, staining, and refinishing. Catering to a diverse clientele that includes homeowners, renters, interior designers, and property managers, Paintzen aims to simplify the painting process through its user-friendly online platform. This platform allows customers to receive quick and accurate quotes, book services, and manage their projects with the assistance of a dedicated project management team. With locations across several major U.S. cities, Paintzen operates as a subsidiary of PPG Industries, ensuring that its network of licensed and insured painting crews delivers high-quality and professional services.
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