Genacast Ventures

DrayNow, Inc. is a technology company based in Pipersville, Pennsylvania, founded in 2017. It operates a real-time marketplace designed specifically for intermodal trucking, connecting freight with carriers efficiently. This platform allows intermediaries to engage with more carriers, ensuring constant visibility of shipment locations and statuses. Additionally, it facilitates truckers in comparing rates, reviewing load details, and selecting available loads in their vicinity in real-time. By leveraging advanced technology, DrayNow enhances operational efficiency for companies within the intermodal industry, helping them achieve optimal capacity, service levels, visibility, and profitability.

Confetti is an online platform that enables companies to discover and book corporate events and activities tailored to their culture, objectives, and budget. Founded in 2014 and headquartered in New York, the company aims to simplify the event planning process for organizations looking to enhance team engagement and morale through curated experiences. By providing a user-friendly interface, Confetti facilitates easy booking of various corporate activities that align with specific company values and goals.

BigID, Inc. is a New York-based company that develops software for personal data protection and privacy compliance. Founded in 2016, BigID utilizes advanced machine learning and identity intelligence to assist organizations in discovering and managing personally identifiable information (PII) across various data formats. Its platform enables users to automate tasks related to data inventory, access rights fulfillment, and flow mapping, while also providing tools for tracking data access, ensuring compliance with regulations such as GDPR and CCPA, and managing data risk. The company offers solutions that focus on data minimization, consent management, and protecting sensitive information at scale. With additional offices in Tel Aviv and London, BigID is committed to helping enterprises safeguard customer data and adhere to privacy standards effectively.

DrayNow, Inc. is a technology company based in Pipersville, Pennsylvania, founded in 2017. It operates a real-time marketplace designed specifically for intermodal trucking, connecting freight with carriers efficiently. This platform allows intermediaries to engage with more carriers, ensuring constant visibility of shipment locations and statuses. Additionally, it facilitates truckers in comparing rates, reviewing load details, and selecting available loads in their vicinity in real-time. By leveraging advanced technology, DrayNow enhances operational efficiency for companies within the intermodal industry, helping them achieve optimal capacity, service levels, visibility, and profitability.

DrayNow, Inc. is a technology company based in Pipersville, Pennsylvania, founded in 2017. It operates a real-time marketplace designed specifically for intermodal trucking, connecting freight with carriers efficiently. This platform allows intermediaries to engage with more carriers, ensuring constant visibility of shipment locations and statuses. Additionally, it facilitates truckers in comparing rates, reviewing load details, and selecting available loads in their vicinity in real-time. By leveraging advanced technology, DrayNow enhances operational efficiency for companies within the intermodal industry, helping them achieve optimal capacity, service levels, visibility, and profitability.

STAQ, Inc. is a New York-based company that provides an integration platform-as-a-service specifically for advertising technology. Founded in 2012, STAQ focuses on unifying the ad tech ecosystem by offering a reporting and integrations system that enables advertisers to access their campaign data and analytics across various technology partners. The platform automates the collection and centralization of revenue and inventory information, allowing users to create and merge data sets while applying complex decision-making processes. This functionality empowers clients to derive valuable insights, optimize their advertising efforts, and enhance overall business performance. STAQ was established by industry veterans with experience in leading ad tech firms.

DrayNow, Inc. is a technology company based in Pipersville, Pennsylvania, founded in 2017. It operates a real-time marketplace designed specifically for intermodal trucking, connecting freight with carriers efficiently. This platform allows intermediaries to engage with more carriers, ensuring constant visibility of shipment locations and statuses. Additionally, it facilitates truckers in comparing rates, reviewing load details, and selecting available loads in their vicinity in real-time. By leveraging advanced technology, DrayNow enhances operational efficiency for companies within the intermodal industry, helping them achieve optimal capacity, service levels, visibility, and profitability.

DrayNow, Inc. is a technology company based in Pipersville, Pennsylvania, founded in 2017. It operates a real-time marketplace designed specifically for intermodal trucking, connecting freight with carriers efficiently. This platform allows intermediaries to engage with more carriers, ensuring constant visibility of shipment locations and statuses. Additionally, it facilitates truckers in comparing rates, reviewing load details, and selecting available loads in their vicinity in real-time. By leveraging advanced technology, DrayNow enhances operational efficiency for companies within the intermodal industry, helping them achieve optimal capacity, service levels, visibility, and profitability.

Jornaya is a consumer journey insight platform that provides marketers, data analysts, and compliance professionals with a detailed view of the consumer buying process. The platform captures both first- and third-party consumer interactions in real-time across various devices, allowing businesses to engage with consumers at critical moments of intent. By offering unique data, insights, and analytics, Jornaya enables marketers to make informed decisions based on the behaviors and needs of consumers during major life purchases. This capability helps businesses streamline their decision-making processes and enhance their marketing strategies to better align with consumer intent.

Rocketrip, Inc. is a travel management platform that incentivizes employees to make cost-effective travel decisions for business purposes. Founded in 2013 and based in New York, the platform provides real-time insights into travel expenses, helping employees understand reasonable spending limits. By establishing a custom-calibrated Price to Beat, Rocketrip motivates employees to select lower-cost options for flights, car rentals, and hotel accommodations, thereby enabling them to earn rewards for saving the company money. The platform integrates seamlessly with existing online booking processes, ensuring minimal disruption. Rocketrip is utilized by notable enterprises such as iHeartMedia, Feld Entertainment, and Twitter, and operates as a subsidiary of Mondee Holdings Inc.

Uptycs, Inc. is a security analytics company that provides a cloud-based platform designed for monitoring and diagnosing infrastructure issues across software as a service, enterprise, and data center environments. Founded in 2016 and based in Waltham, Massachusetts, Uptycs combines osquery, an open-source universal agent, with its security analytics capabilities to deliver comprehensive visibility into fleet operations. The platform offers features including endpoint detection and response, file integrity management, incident investigation, vulnerability monitoring, and compliance auditing. Uptycs caters to IT administrators, compliance officers, and incident response teams, enabling them to secure workloads across hybrid cloud environments and optimize security operations. By integrating data across various stages of development and runtime, Uptycs enhances the ability to manage risks, ensuring that organizations can effectively respond to vulnerabilities and maintain compliance.

STAQ, Inc. is a New York-based company that provides an integration platform-as-a-service specifically for advertising technology. Founded in 2012, STAQ focuses on unifying the ad tech ecosystem by offering a reporting and integrations system that enables advertisers to access their campaign data and analytics across various technology partners. The platform automates the collection and centralization of revenue and inventory information, allowing users to create and merge data sets while applying complex decision-making processes. This functionality empowers clients to derive valuable insights, optimize their advertising efforts, and enhance overall business performance. STAQ was established by industry veterans with experience in leading ad tech firms.

BigID, Inc. is a New York-based company that develops software for personal data protection and privacy compliance. Founded in 2016, BigID utilizes advanced machine learning and identity intelligence to assist organizations in discovering and managing personally identifiable information (PII) across various data formats. Its platform enables users to automate tasks related to data inventory, access rights fulfillment, and flow mapping, while also providing tools for tracking data access, ensuring compliance with regulations such as GDPR and CCPA, and managing data risk. The company offers solutions that focus on data minimization, consent management, and protecting sensitive information at scale. With additional offices in Tel Aviv and London, BigID is committed to helping enterprises safeguard customer data and adhere to privacy standards effectively.

ZeroFox, Inc. is a cybersecurity company that specializes in protecting organizations from social media-based threats and digital communication risks. Its cloud-based platform offers real-time threat analytics, intelligence, and comprehensive protection to identify, manage, and mitigate potential cyber threats. ZeroFox's solutions include monitoring for phishing attacks, account compromises, impersonation, and various forms of fraud, ensuring proactive defense through integration with existing security measures. The company also provides specialized services such as employee protection for high-value individuals and election protection for political campaigns and organizations. Established in 2013 and headquartered in Baltimore, Maryland, with additional offices in London, Las Condes, and Bengaluru, ZeroFox serves a diverse range of industries, including financial services, healthcare, technology, and media. By leveraging advanced technology and a global perspective on social media threats, ZeroFox aims to safeguard organizations against the evolving landscape of digital risks.

Revmetrix, Inc., founded in 2014 and based in Arlington, Virginia, specializes in cross-device data management through its innovative data platform. The company utilizes patent-pending machine learning technology to create a comprehensive customer view derived from first-party data, customized to meet the specific needs of its partners. By capturing and analyzing customer interactions across various channels—whether in-store, online, or via mobile—Revmetrix enables businesses to build detailed customer profiles. This approach helps companies extract greater value from their data, enhancing their understanding of customer behavior and improving overall engagement strategies.

Yieldmo, Inc. is an advertising platform that provides mobile advertising solutions aimed at enhancing user engagement and campaign performance for publishers and marketers. Founded in 2012 and based in New York, the company utilizes advanced technology, including machine learning and artificial intelligence, to offer custom ad formats and proprietary attention signals. Yieldmo focuses on creating human-centered ads that are tailored to provoke emotional responses and actions from users. Its platform combines creative and media elements, allowing brands to optimize ad placements across mobile pages and apps, while delivering analytics and insights to inform marketing strategies. This approach enables marketers, publishers, and agencies to effectively drive revenue through digital advertising.

STAQ, Inc. is a New York-based company that provides an integration platform-as-a-service specifically for advertising technology. Founded in 2012, STAQ focuses on unifying the ad tech ecosystem by offering a reporting and integrations system that enables advertisers to access their campaign data and analytics across various technology partners. The platform automates the collection and centralization of revenue and inventory information, allowing users to create and merge data sets while applying complex decision-making processes. This functionality empowers clients to derive valuable insights, optimize their advertising efforts, and enhance overall business performance. STAQ was established by industry veterans with experience in leading ad tech firms.

Rocketrip, Inc. is a travel management platform that incentivizes employees to make cost-effective travel decisions for business purposes. Founded in 2013 and based in New York, the platform provides real-time insights into travel expenses, helping employees understand reasonable spending limits. By establishing a custom-calibrated Price to Beat, Rocketrip motivates employees to select lower-cost options for flights, car rentals, and hotel accommodations, thereby enabling them to earn rewards for saving the company money. The platform integrates seamlessly with existing online booking processes, ensuring minimal disruption. Rocketrip is utilized by notable enterprises such as iHeartMedia, Feld Entertainment, and Twitter, and operates as a subsidiary of Mondee Holdings Inc.

Jornaya is a consumer journey insight platform that provides marketers, data analysts, and compliance professionals with a detailed view of the consumer buying process. The platform captures both first- and third-party consumer interactions in real-time across various devices, allowing businesses to engage with consumers at critical moments of intent. By offering unique data, insights, and analytics, Jornaya enables marketers to make informed decisions based on the behaviors and needs of consumers during major life purchases. This capability helps businesses streamline their decision-making processes and enhance their marketing strategies to better align with consumer intent.

ZeroFox, Inc. is a cybersecurity company that specializes in protecting organizations from social media-based threats and digital communication risks. Its cloud-based platform offers real-time threat analytics, intelligence, and comprehensive protection to identify, manage, and mitigate potential cyber threats. ZeroFox's solutions include monitoring for phishing attacks, account compromises, impersonation, and various forms of fraud, ensuring proactive defense through integration with existing security measures. The company also provides specialized services such as employee protection for high-value individuals and election protection for political campaigns and organizations. Established in 2013 and headquartered in Baltimore, Maryland, with additional offices in London, Las Condes, and Bengaluru, ZeroFox serves a diverse range of industries, including financial services, healthcare, technology, and media. By leveraging advanced technology and a global perspective on social media threats, ZeroFox aims to safeguard organizations against the evolving landscape of digital risks.

Rocketrip, Inc. is a travel management platform that incentivizes employees to make cost-effective travel decisions for business purposes. Founded in 2013 and based in New York, the platform provides real-time insights into travel expenses, helping employees understand reasonable spending limits. By establishing a custom-calibrated Price to Beat, Rocketrip motivates employees to select lower-cost options for flights, car rentals, and hotel accommodations, thereby enabling them to earn rewards for saving the company money. The platform integrates seamlessly with existing online booking processes, ensuring minimal disruption. Rocketrip is utilized by notable enterprises such as iHeartMedia, Feld Entertainment, and Twitter, and operates as a subsidiary of Mondee Holdings Inc.

Yieldmo, Inc. is an advertising platform that provides mobile advertising solutions aimed at enhancing user engagement and campaign performance for publishers and marketers. Founded in 2012 and based in New York, the company utilizes advanced technology, including machine learning and artificial intelligence, to offer custom ad formats and proprietary attention signals. Yieldmo focuses on creating human-centered ads that are tailored to provoke emotional responses and actions from users. Its platform combines creative and media elements, allowing brands to optimize ad placements across mobile pages and apps, while delivering analytics and insights to inform marketing strategies. This approach enables marketers, publishers, and agencies to effectively drive revenue through digital advertising.

Jornaya is a consumer journey insight platform that provides marketers, data analysts, and compliance professionals with a detailed view of the consumer buying process. The platform captures both first- and third-party consumer interactions in real-time across various devices, allowing businesses to engage with consumers at critical moments of intent. By offering unique data, insights, and analytics, Jornaya enables marketers to make informed decisions based on the behaviors and needs of consumers during major life purchases. This capability helps businesses streamline their decision-making processes and enhance their marketing strategies to better align with consumer intent.

ZeroFox, Inc. is a cybersecurity company that specializes in protecting organizations from social media-based threats and digital communication risks. Its cloud-based platform offers real-time threat analytics, intelligence, and comprehensive protection to identify, manage, and mitigate potential cyber threats. ZeroFox's solutions include monitoring for phishing attacks, account compromises, impersonation, and various forms of fraud, ensuring proactive defense through integration with existing security measures. The company also provides specialized services such as employee protection for high-value individuals and election protection for political campaigns and organizations. Established in 2013 and headquartered in Baltimore, Maryland, with additional offices in London, Las Condes, and Bengaluru, ZeroFox serves a diverse range of industries, including financial services, healthcare, technology, and media. By leveraging advanced technology and a global perspective on social media threats, ZeroFox aims to safeguard organizations against the evolving landscape of digital risks.

Rocketrip, Inc. is a travel management platform that incentivizes employees to make cost-effective travel decisions for business purposes. Founded in 2013 and based in New York, the platform provides real-time insights into travel expenses, helping employees understand reasonable spending limits. By establishing a custom-calibrated Price to Beat, Rocketrip motivates employees to select lower-cost options for flights, car rentals, and hotel accommodations, thereby enabling them to earn rewards for saving the company money. The platform integrates seamlessly with existing online booking processes, ensuring minimal disruption. Rocketrip is utilized by notable enterprises such as iHeartMedia, Feld Entertainment, and Twitter, and operates as a subsidiary of Mondee Holdings Inc.

Yieldmo, Inc. is an advertising platform that provides mobile advertising solutions aimed at enhancing user engagement and campaign performance for publishers and marketers. Founded in 2012 and based in New York, the company utilizes advanced technology, including machine learning and artificial intelligence, to offer custom ad formats and proprietary attention signals. Yieldmo focuses on creating human-centered ads that are tailored to provoke emotional responses and actions from users. Its platform combines creative and media elements, allowing brands to optimize ad placements across mobile pages and apps, while delivering analytics and insights to inform marketing strategies. This approach enables marketers, publishers, and agencies to effectively drive revenue through digital advertising.

Mortar Data Inc. is a New York-based company that offers a cloud-based platform for big data processing and analysis. Founded in 2010, it utilizes the Python programming language and Apache Pig to simplify the use of Hadoop for analyzing large data sets. The platform enables data scientists and engineers to quickly develop and run data applications at scale, facilitating efficient workflows without the need to build complex infrastructures. Mortar Data also provides recommender systems that allow for personalized recommendations across various domains, including digital content, art, and clothing. As of February 2015, Mortar Data operates as a subsidiary of Datadog, Inc.

Jornaya is a consumer journey insight platform that provides marketers, data analysts, and compliance professionals with a detailed view of the consumer buying process. The platform captures both first- and third-party consumer interactions in real-time across various devices, allowing businesses to engage with consumers at critical moments of intent. By offering unique data, insights, and analytics, Jornaya enables marketers to make informed decisions based on the behaviors and needs of consumers during major life purchases. This capability helps businesses streamline their decision-making processes and enhance their marketing strategies to better align with consumer intent.

Divide (formerly known as Enterproid) helps organizations and individuals get the most out of mobile technology and corporate BYOD policies. Divide creates a secure work environment on theirr personal phone that features an array of business-class apps, including your work email, calendar, and contacts. Work data stays secure, while their personal data stays safe from the prying eyes of their company's IT department, or worse, their boss. Divide also gives access to their own web-based device management dashboard - MyDivide - where they can remotely monitor, locate, lock and wipe their device(s)

Datadog, Inc. is a cloud-native company headquartered in New York that provides a comprehensive monitoring and analytics platform for developers, IT operations teams, and business users globally. Founded in 2010, Datadog's software-as-a-service platform integrates infrastructure monitoring, application performance monitoring, log management, user experience monitoring, and network performance monitoring. By consolidating data from servers, containers, databases, and third-party services, Datadog enables organizations to achieve real-time observability of their technology stacks. Its robust features include advanced analytics, collaborative tools, and alerting capabilities, which help teams proactively manage performance issues, minimize downtime, and enhance user experiences.

Demdex provides Audience Management solutions for powering dynamic, multi-channel data strategies online. Having pioneered the SaaS Audience Management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands across diverse industries. As the best alternative to homegrown systems which are expensive to build, operate and maintain, Demdex's enterprise-level technology provides the scale, reliability, insight and performance necessary for businesses to succeed online.

PackLate.com is a last minute vacation rental marketplace where consumers watch prices change as the check-in date nears. PackLate.com empowers consumers to save money, find and track great deals, and confidently book closer to their vacation date while realizing they are not alone in their quest to find what they want at a great price. The company launched its first geography, The US Rockies, in January 2010. PackLate.com is backed by Genacast Ventures, First Round Capital, ETF Venture Funds, and several angel investors.

DoubleVerify is a software platform specializing in digital media measurement, data, and analytics, founded in 2008 and headquartered in New York City. The company offers solutions for online media verification and campaign effectiveness, catering to brand marketers, agencies, advertising networks, demand-side platforms, exchanges, and digital publishers. Its technology ensures that digital advertisements are delivered in brand-safe environments, are fully viewable, reach real individuals, and are targeted to the correct geographical locations. By providing consistent and unbiased data, DoubleVerify helps advertisers optimize the quality and return on their digital ad investments. The company generates revenue by charging a Measured Transaction Fee based on the volume of media transactions measured through its platform.

Demdex provides Audience Management solutions for powering dynamic, multi-channel data strategies online. Having pioneered the SaaS Audience Management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands across diverse industries. As the best alternative to homegrown systems which are expensive to build, operate and maintain, Demdex's enterprise-level technology provides the scale, reliability, insight and performance necessary for businesses to succeed online.

Invite Media specializes in media-buying optimization technology for the display advertising sector. The company has developed a platform that enables advertisers and agencies to engage in real-time bidding for display ad space. This technology allows users to set up and manage automated strategies for buying and optimizing online media, facilitating intelligent purchasing across various sources of real-time bidded inventory. Through its platform, Invite Media aims to enhance the efficiency and effectiveness of display ad campaigns for advertisers, agencies, and agency trading desks.