High Alpha

AudiencePlus is a media company that specializes in content creation services aimed at enabling marketing teams to establish their own media channels. By focusing on the needs of SaaS businesses, AudiencePlus assists organizations in transitioning to media marketing strategies, while also leveraging community engagement to drive sustainable growth. The company provides tools and insights that help enterprises understand their audience and utilize first-party intent signals, ultimately enhancing marketing performance and fostering digital demand creation. Through its offerings, AudiencePlus empowers businesses to better connect with potential buyers and optimize their overall marketing efforts.

Escala provides an integrated CRM platform that helps businesses optimize their marketing and sales processes. Its platform includes tools for customer relationship management, email marketing, landing pages, and automation.

Flaunt is an innovative loyalty platform that specializes in enhancing brand loyalty through advanced web-three technology. The company offers an enterprise-level solution that facilitates immersive and social loyalty programs, enabling clients to foster community engagement and bridge the gap between brands and users. Flaunt's platform allows for accessible branded asset ownership and efficient community management, providing businesses with the tools to create meaningful connections with their customers. By focusing on these elements, Flaunt aims to drive expansion and strengthen the relationship between brands and their audiences.

Syrup operates a product-led email platform designed for Software as a Service (SaaS) companies. Its platform enables the creation of personalized email campaigns using drag-and-drop functionality, driven by data insights to enhance customer retention and revenue growth.

Humankind operates as a Conversational Commerce SaaS platform that enables brands and retailers to offer personalized, human-led selling experiences through SMS. This innovative approach represents a new sales channel that enhances shopper engagement and significantly boosts conversion rates, achieving increases between 500% and 1,500%, along with higher average order values. The platform utilizes advanced communication technology, including built-in AI and natural language processing, to manage numerous customer interactions efficiently. By providing hyper-personalized expert recommendations, Humankind allows businesses to deliver tailored shopping experiences akin to having a personal consultant, such as a stylist or dietician, accessible via text message. This model not only enhances customer satisfaction and loyalty but also allows brands to turn this service into a profitable channel without the need for free offerings.

Cordial is a developer of a cross-channel messaging and data platform that empowers marketers to deliver personalized and emotionally intelligent communications to their customers. The platform allows businesses to collect, normalize, and activate real-time data from various sources within their technology stack, enabling them to create tailored messages that adapt to changing customer signals. By providing tools to capture and respond to customer behavior, Cordial facilitates meaningful interactions across digital devices, helping brands engage effectively with their audiences. More than 200 brands, including notable names like 1-800 Contacts, La Quinta, and Revolve, utilize Cordial's services to streamline their technology, reduce data silos, and enhance customer experiences that drive business impact.

Humankind operates as a Conversational Commerce SaaS platform that enables brands and retailers to offer personalized, human-led selling experiences through SMS. This innovative approach represents a new sales channel that enhances shopper engagement and significantly boosts conversion rates, achieving increases between 500% and 1,500%, along with higher average order values. The platform utilizes advanced communication technology, including built-in AI and natural language processing, to manage numerous customer interactions efficiently. By providing hyper-personalized expert recommendations, Humankind allows businesses to deliver tailored shopping experiences akin to having a personal consultant, such as a stylist or dietician, accessible via text message. This model not only enhances customer satisfaction and loyalty but also allows brands to turn this service into a profitable channel without the need for free offerings.

DemandWell is a digital marketing platform focused on enabling businesses to achieve sustainable organic growth through innovative SEO solutions. It offers a comprehensive suite of services, including SEO strategy, content marketing, and social media marketing, designed to improve search rankings and enhance customer engagement. The platform utilizes artificial intelligence to automate keyword strategies and streamline digital marketing workflows into actionable SEO campaigns, making it easier for users to identify relevant keywords and prioritize their marketing efforts. By providing live data insights and a set of integrated tools, DemandWell helps businesses optimize their content and implement necessary website fixes, transforming organic search into a reliable source of revenue.

The Juice is a company specializing in a content curation platform designed to collect and consolidate marketing content from various online sources into a single, accessible hub. This platform allows users to access, consume, and organize thought leadership and educational materials such as articles, podcasts, videos, and ebooks tailored to their interests and roles. The Juice's solution is particularly beneficial for marketing and sales professionals who need to stay connected with insightful resources from across the internet on one convenient platform.

Cured, Inc. is a healthcare technology company that specializes in digital marketing and customer relationship management solutions for the healthcare sector. Founded in 2018 and headquartered in San Francisco, California, with additional offices in Chicago and Denver, Cured develops a cloud-based platform that integrates various tools to enhance patient engagement and streamline operations for healthcare organizations. The company's offerings include network management, patient marketing, and insights, aimed at improving customer experiences and healthcare outcomes. By creating custom content and utilizing pre-built templates, Cured enables healthcare providers to foster better interactions with patients and unify processes and technology to enhance efficiencies and care quality.

Founded in 2018, Malomo is an Indianapolis-based technology company that specializes in transforming shipment tracking into a marketing channel for e-commerce businesses. Its platform enables brands to generate revenue and enhance customer loyalty by integrating branded communication with shipping providers.

Casted, Inc. is a podcasting platform tailored for B2B marketers, providing a software-as-a-service solution that enables the creation, management, publication, promotion, and measurement of branded podcasts. The platform offers a comprehensive suite of tools, allowing users to host, transcribe, categorize, search, and schedule their podcast content. By focusing on the amplification and attribution of audio and video content, Casted helps businesses enhance brand awareness, generate leads, and foster customer engagement. The company, founded in 2019 and based in Indianapolis, has attracted notable clients, including Salesforce, PayPal, and HubSpot, and is recognized as a leader in the marketing technology space. Formerly known as Caster Software, Inc., Casted aims to empower marketers by leveraging the power of conversation to create impactful content.

Founded in 2018, Malomo is an Indianapolis-based technology company that specializes in transforming shipment tracking into a marketing channel for e-commerce businesses. Its platform enables brands to generate revenue and enhance customer loyalty by integrating branded communication with shipping providers.

Pattern89 is an Indianapolis-based company that develops a predictive marketing AI platform designed to enhance the performance of digital and social media ads. Founded in 2016, Pattern89's tool leverages artificial intelligence to analyze advertiser data from platforms like Facebook and Instagram, identifying trends and optimizing campaign spending. The platform automates campaign selection, provides real-time performance reporting, and offers insights into ad elements that most impact paid social performance. This helps brands keep their social ads up-to-date and maximized for optimal results.

Casted, Inc. is a podcasting platform tailored for B2B marketers, providing a software-as-a-service solution that enables the creation, management, publication, promotion, and measurement of branded podcasts. The platform offers a comprehensive suite of tools, allowing users to host, transcribe, categorize, search, and schedule their podcast content. By focusing on the amplification and attribution of audio and video content, Casted helps businesses enhance brand awareness, generate leads, and foster customer engagement. The company, founded in 2019 and based in Indianapolis, has attracted notable clients, including Salesforce, PayPal, and HubSpot, and is recognized as a leader in the marketing technology space. Formerly known as Caster Software, Inc., Casted aims to empower marketers by leveraging the power of conversation to create impactful content.

Cured, Inc. is a healthcare technology company that specializes in digital marketing and customer relationship management solutions for the healthcare sector. Founded in 2018 and headquartered in San Francisco, California, with additional offices in Chicago and Denver, Cured develops a cloud-based platform that integrates various tools to enhance patient engagement and streamline operations for healthcare organizations. The company's offerings include network management, patient marketing, and insights, aimed at improving customer experiences and healthcare outcomes. By creating custom content and utilizing pre-built templates, Cured enables healthcare providers to foster better interactions with patients and unify processes and technology to enhance efficiencies and care quality.

Founded in 2018, Malomo is an Indianapolis-based technology company that specializes in transforming shipment tracking into a marketing channel for e-commerce businesses. Its platform enables brands to generate revenue and enhance customer loyalty by integrating branded communication with shipping providers.

Pattern89 is an Indianapolis-based company that develops a predictive marketing AI platform designed to enhance the performance of digital and social media ads. Founded in 2016, Pattern89's tool leverages artificial intelligence to analyze advertiser data from platforms like Facebook and Instagram, identifying trends and optimizing campaign spending. The platform automates campaign selection, provides real-time performance reporting, and offers insights into ad elements that most impact paid social performance. This helps brands keep their social ads up-to-date and maximized for optimal results.

Founded in Toronto in 2011, CrowdRiff is a visual marketing platform for travel and tourism brands. It uses artificial intelligence to help marketers discover and deliver top-performing visual content across various channels.

Sigstr, founded in 2015 and headquartered in Indianapolis, Indiana, develops a cloud-based email signature marketing application. Its platform enables marketers to transform billions of one-to-one emails sent annually into powerful brand engagements by targeting top contacts and accounts with relevant ads within these communications. Sigstr integrates with leading CRMs, MAPs, and marketing technologies, helping companies maximize the potential of their employee email as a branding channel. Notable clients include AT&T, Amazon, SendGrid, Terminus, and Yext. As of December 2019, Sigstr operates as a subsidiary of Terminus Software, LLC.

Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Cordial is a developer of a cross-channel messaging and data platform that empowers marketers to deliver personalized and emotionally intelligent communications to their customers. The platform allows businesses to collect, normalize, and activate real-time data from various sources within their technology stack, enabling them to create tailored messages that adapt to changing customer signals. By providing tools to capture and respond to customer behavior, Cordial facilitates meaningful interactions across digital devices, helping brands engage effectively with their audiences. More than 200 brands, including notable names like 1-800 Contacts, La Quinta, and Revolve, utilize Cordial's services to streamline their technology, reduce data silos, and enhance customer experiences that drive business impact.

Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Sigstr, founded in 2015 and headquartered in Indianapolis, Indiana, develops a cloud-based email signature marketing application. Its platform enables marketers to transform billions of one-to-one emails sent annually into powerful brand engagements by targeting top contacts and accounts with relevant ads within these communications. Sigstr integrates with leading CRMs, MAPs, and marketing technologies, helping companies maximize the potential of their employee email as a branding channel. Notable clients include AT&T, Amazon, SendGrid, Terminus, and Yext. As of December 2019, Sigstr operates as a subsidiary of Terminus Software, LLC.

Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Pattern89 is an Indianapolis-based company that develops a predictive marketing AI platform designed to enhance the performance of digital and social media ads. Founded in 2016, Pattern89's tool leverages artificial intelligence to analyze advertiser data from platforms like Facebook and Instagram, identifying trends and optimizing campaign spending. The platform automates campaign selection, provides real-time performance reporting, and offers insights into ad elements that most impact paid social performance. This helps brands keep their social ads up-to-date and maximized for optimal results.

Founded in 2014 and headquartered in Atlanta, Terminus is a pioneering company in account-based marketing. Its platform allows B2B marketers to effectively target companies and engage decision-makers through tailored digital advertising campaigns. By utilizing data from customer relationship management systems, Terminus enables marketers to run comprehensive marketing initiatives that enhance collaboration between sales and marketing teams, ultimately improving close rates and accelerating pipeline velocity. The platform is already employed by notable brands such as Dun & Bradstreet, SalesLoft, and Influitive, showcasing its effectiveness in driving success in account-based marketing strategies.

Cordial is a developer of a cross-channel messaging and data platform that empowers marketers to deliver personalized and emotionally intelligent communications to their customers. The platform allows businesses to collect, normalize, and activate real-time data from various sources within their technology stack, enabling them to create tailored messages that adapt to changing customer signals. By providing tools to capture and respond to customer behavior, Cordial facilitates meaningful interactions across digital devices, helping brands engage effectively with their audiences. More than 200 brands, including notable names like 1-800 Contacts, La Quinta, and Revolve, utilize Cordial's services to streamline their technology, reduce data silos, and enhance customer experiences that drive business impact.

Founded in Toronto in 2011, CrowdRiff is a visual marketing platform for travel and tourism brands. It uses artificial intelligence to help marketers discover and deliver top-performing visual content across various channels.

Sigstr, founded in 2015 and headquartered in Indianapolis, Indiana, develops a cloud-based email signature marketing application. Its platform enables marketers to transform billions of one-to-one emails sent annually into powerful brand engagements by targeting top contacts and accounts with relevant ads within these communications. Sigstr integrates with leading CRMs, MAPs, and marketing technologies, helping companies maximize the potential of their employee email as a branding channel. Notable clients include AT&T, Amazon, SendGrid, Terminus, and Yext. As of December 2019, Sigstr operates as a subsidiary of Terminus Software, LLC.