Investa

Investa is an early stage investor in some of Iceland's most innovative startups. It invests primarily in companies in the technology sector offering products and solutions that have an international appeal. Its policy is to invest in a select few startups and spend a lot of time with them. In addition to investing, the company also provide various advisory services from time to time to companies, investors and institutions that need help evaluating new opportunities.

6 past transactions

GRID

Angel Round in 2018
GRID is a productivity tool that transforms everyday Excel spreadsheets into modern web applications, allowing users to create interactive web documents without requiring new skills. This platform offers an editor that automates the conversion process, enabling users to generate visually appealing and interactive web reports from their spreadsheets. Additionally, GRID facilitates secure sharing and analysis of these documents, empowering clients to turn traditional spreadsheets into dynamic dashboards or applications that enhance collaboration and usability.

Aldin Dynamics

Seed Round in 2018
Aldin Dynamics is an Icelandic virtual reality software company founded in early 2013, dedicated to creating immersive and realistic virtual reality experiences. The company focuses on innovative storytelling through the integration of virtual reality and artificial intelligence, employing advanced XR technologies and design methods developed over the years. A key feature of Aldin's technology is behavior analysis, which enhances the realism of AI character interactions. This foundation supports the Ghostline XR toolsuite, designed to aid in the creation of engaging immersive content. Aldin's flagship experience, Waltz of the Wizard, has attracted over 250,000 users and received recognition for its interaction design. The company aims to push the boundaries of interactive storytelling while providing valuable analytics that help game developers enhance VR game design.

Travelade

Seed Round in 2017
Travelade - the online travel platform allowing tourists to discover, plan, and book more authentic holiday activities by providing them with the world’s largest collection of crowdsourced travel guides Anyone who loves to share travel tips with friends, visitors or customers can create and customize their Wanderguide within minutes — and start reselling local tours and activities immediately for a commission. As easy creating a Pinterest board and as actionable as Shopify, Travelade is reinventing how people share travel recommendations and discover things to do and see.

Valka

Venture Round in 2017
Valka is a manufacturer specializing in advanced equipment for the fish processing industry. The company designs high-tech hardware and software solutions that enhance productivity for its clients. Its product portfolio includes systems for whole-fish grading, X-ray-guided cutting and portioning, packing technology, feed-dispersing systems, and inventory control. Valka's team, composed of experienced professionals from the seafood sector, is dedicated to addressing critical challenges faced by customers with innovative and effective solutions. Under the leadership of founder and CEO Helgi Hjálmarsson, Valka has established a reputation for high-quality products and holds multiple patents, with more pending. The company is committed to continuous improvement and innovation, ensuring that its offerings evolve in line with client needs while expanding its international customer base.

Avo

Seed Round in 2017
Avo develops software aimed at enhancing the accuracy of product analytics by preventing human errors during implementation. The company's platform provides tools for defining event-based analytics and generating customized tracking libraries. These tools serve as a validation mechanism for developers, ensuring that analytics are correctly implemented according to design specifications. By functioning like a spell-checker for data quality and a type-checker for developers, Avo enables users to confidently track and analyze data while minimizing the risk of mistakes in their analytics processes.

Sustainable Cards

Venture Round in 2011
Sustainable Cards specializes in the development, manufacturing, and sale of eco-friendly wooden cards designed to replace traditional plastic cards. These cards serve various purposes, including hotel key cards, gift cards, and loyalty cards, and are crafted from sustainable forest products, making them biodegradable and PVC-free. By collaborating with certified manufacturers globally, Sustainable Cards ensures high-quality production while minimizing environmental impact. The company operates a research and development facility in Hede, Sweden, to support European orders and enhance product innovation. With an office in Erie, Colorado, Sustainable Cards has established itself as a leading provider in the sustainable card market, committed to reducing reliance on oil-based plastics and contributing to a healthier planet by lowering greenhouse gas emissions.
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