Manzanita Capital

SuperOrdinary operates a cross-border e-commerce platform tailored for the cosmetic industry, facilitating the sourcing and selling of cosmetics and skin care products. By combining data-driven insights with creative strategies, the company helps brands navigate various marketplaces and expand their reach to new consumers globally. SuperOrdinary's ecosystem enables businesses to address challenges in accessing international markets while ensuring that products effectively connect with target audiences through relevant channels. This approach offers consumers a diverse selection of cosmetic products from around the world while enhancing exposure for enterprises in the competitive e-commerce landscape.

WhatMatters offers cosmetics geared for home and hygiene care. They sell items including toothpaste, shower gel, hand sanitizer, cleansing water, dish soap, laundry detergent, and more. They provide a range of products for children as well.

Unbound is a sexual wellness company for women. The company makes and sells vibrators, lubricants,and accessories direct-to-consumer through their website.

Kevyn Aucoin Cosmetics, Inc. is a luxury makeup brand based in New York City, known for its sophisticated and timeless product offerings. Established in 2000, the company specializes in a diverse range of cosmetics, including lip pencils, foundations, concealers, powders, and various makeup brushes designed for ease of use. The brand promotes the philosophy of enhancing individual beauty through innovative and accessible formulas, catering to a wide audience. Kevyn Aucoin’s products are available through numerous retailers and online platforms, reaching customers in multiple countries, including Australia, Canada, and the United Kingdom. The brand is dedicated to celebrating the unique beauty of each individual, continuing to expand its iconic product line.

MALIN+GOETZ is a cosmetics company founded in 2004 and based in New York, specializing in unisex skincare products. The brand focuses on blending natural ingredients with advanced performance technologies to cater to both men and women. Its product range includes cleansers, moisturizers, shampoos, and candles, all designed to promote purified and hydrated skin without the risk of stripping or over-moisturizing. MALIN+GOETZ targets skin-conscious individuals seeking effective and gentle skincare solutions.

Glossier, Inc. is a direct-to-consumer beauty company that specializes in manufacturing and selling a variety of skincare, makeup, body, and fragrance products. Founded in 2010 and headquartered in New York, the company emphasizes community engagement and content-driven experiences to enhance the shopping journey for its customers. Glossier offers a diverse range of personal care items, including skincare lotions, body lotions, fragrances, and foundation kits, catering to the needs of consumers inspired by everyday women. Their products are primarily sold online and are accessible in several countries, including the United States, Canada, Sweden, and the United Kingdom. Additionally, Glossier operates a showroom in New York City and maintains a blog that features interviews with models, makeup artists, and influential figures, along with beauty advice and product insights aimed at empowering customers to understand and engage with beauty more effectively.

Into The Gloss is a web-based platform that features insights, trade secrets, and inspiration shared by stylists, models, editors, and other specialists. It specializes in the fields of fashion, lifestyle, and retail. Into The Gloss was founded in 2010 and headquartered in New York, United States

Beautified is a new way to book last minute beauty & wellness appointments. Download the iOS app and book treatments in minutes. It's that easy.

Evelom is a template for radiant skin, our targeted, indulgent and proven products allow everyone to achive gorgeously skin.

Byredo is a Stockholm based fragrance house. Products currently include perfume, body care, home fragrances and accessories.

Diptyque is a renowned French fragrance house recognized globally for its signature candles and a wide range of personal and home fragrances. The company operates a chain of fragrance stores that offer an array of products, including scented candles, personal fragrances, and body care items. Diptyque is celebrated for its unique scents and high-quality offerings, which have established it as a prominent name in the luxury fragrance market.

Space.NK.apothecary is a British beauty retailer operating in both the UK and US offering a highly edited selection of the most innovative products sources from around the world.