Monogram Capital Partners

Monogram Capital Partners is a private equity investment firm founded in 2014 and based in Beverly Hills, California. The firm specializes in investing exclusively in consumer and retail companies, with a focus on sectors such as apparel and accessories, beauty and personal care, consumer healthcare, food and beverage, and restaurants. Monogram Capital Partners has invested over $1.4 billion in equity capital, primarily targeting the lower middle market. The firm partners with management teams to cultivate the next generation of category leaders by offering flexible capital, extensive industry knowledge, and valuable relationships within the sector. As a Registered Investment Adviser, Monogram Capital Partners combines elite investing and advisory experience to drive growth and innovation within its portfolio companies.

Julia Barth

Associate

Caroline Chmiel

Vice President

Ryan Collins

Associate

Patrick Huntress

Associate

Kristina Lee

Vice President

Michael Li

Vice President

Oliver Nordlinger

Co-Founder and Partner

Anyi Qian

Associate

Joseph Robillard

Associate

Jared Stein

Founder and Partner

Lusa Zhou

Principal

28 past transactions

The Vasco Group

Acquisition in 2025
The Vasco Group is a construction firm offering commercial paving, sports construction and sports surfacing.

Violette_FR

Series B in 2024
VIOLETTE_FR is a beauty brand that offers a diverse range of products, including skincare, haircare, and makeup, all crafted with safe, effective, vegan, and cruelty-free ingredients. The brand emphasizes the celebration of individuality and embraces the French philosophy of appreciating imperfection. VIOLETTE_FR caters to beauty professionals and consumers alike, providing a variety of cosmetics such as lipstick, liquid eyeshadow, highlighter, dry shampoo, and moisturizing spray. With a commitment to being natural and environmentally conscious, the brand seeks to empower users to express their personalities and aspirations through its products.

Tru Fragrance + Beauty

Acquisition in 2024
Tru Fragrance + Beauty is a company that specializes in the design, marketing, and production of fragrance and beauty brands aimed at establishing strong connections with consumers. It develops and manufactures private label fragrances and beauty products, assisting retailers in maximizing their market potential. The company offers a comprehensive range of services, including ideation support, global operations management, brand strategy, marketing, data intelligence, and portfolio management. By providing these resources, Tru Fragrance + Beauty enables its clients to foster business growth, create sustainable business models, and enhance consumer loyalty.

Live Tinted

Series A in 2023
Live Tinted is a digital community and beauty brand dedicated to enhancing representation for individuals of diverse skin tones. Founded in 2018 and based in Los Angeles, the company aims to address the needs of those who feel overlooked in the beauty industry, promoting authentic representation and personal identity. Live Tinted offers a range of versatile beauty products that serve multiple purposes, including color correction, eyeshadow, blush, and lipstick. Their formulations are designed to be inclusive and efficacious, allowing consumers to find personalized solutions that resonate with their unique needs. Through its efforts, Live Tinted seeks to foster a sense of belonging and visibility in the beauty space, moving beyond tokenism to create a more inclusive standard.

Koia

Convertible Note in 2022
Koia is a Los Angeles-based food and beverage company founded in 2014, specializing in the production of plant-based protein drinks. The company aims to empower individuals through its offerings, which are made from 100% natural ingredients. Each 12 oz bottle contains between 15 to 19 grams of plant-based protein, while keeping sugar content under 5 grams. Koia's beverages are designed to be healthy and convenient, featuring plant-based fats and fiber. Additionally, they are dairy-free, soy-free, and gluten-free, catering to a variety of dietary preferences. The company provides a range of flavors in its ready-to-drink vegan protein beverages, appealing to health-conscious consumers seeking nutritious options.

PreciTaste

Series A in 2022
PreciTaste is a pioneer in AI kitchen management software, focusing on optimizing operations for foodservice brands. With over 2,500 deployed Food AI systems, the company uses proprietary technology, including deep learning and vision sensing, to help kitchens prepare and cook precise amounts of food based on predicted demand. Its solutions streamline key operations, such as food preparation and order fulfillment, and include self-management tools that automate cooking processes to enhance order accuracy. PreciTaste serves a diverse range of sectors, including quick service restaurants, retailers, and commercial bakers, aiming to improve productivity and reduce food waste. With more than a decade of experience in food AI applications and a team of over 80 engineers, PreciTaste addresses significant labor and food challenges in the industry through its comprehensive suite of software products. The company's recent growth funding has been led by notable investors, positioning it for continued advancement in AI automation within the foodservice sector.

Flying Embers Hard Kombucha

Series C in 2022
Flying Embers is a producer of organic, hand-crafted beverages that blend ancient brewing traditions with modern innovation. The company specializes in creating low-calorie, low-carb, and low-alcohol beers that incorporate botanical adaptogens, such as reishi mushrooms, to enhance their health benefits. Their products are characterized by a unique brewing process that retains live cultures, resulting in probiotic drinks with a refreshing, unfiltered, and unpasteurized flavor. By combining traditional remedies with contemporary taste, Flying Embers aims to offer consumers a sessionable alcohol experience that emphasizes health and wellness.

FOXTROT

Series C in 2022
FOXTROT is a grocery store operator that specializes in offering a curated selection of products, including wine, spirits, groceries, snacks, ice cream, and various lifestyle items. Founded in 2013 in Chicago, Illinois, FOXTROT has expanded its presence to Texas and provides customers with the convenience of shopping through its website and mobile application. Orders are delivered to customers' doorsteps in under an hour, enhancing the shopping experience with a focus on everyday essentials. The company was co-founded by Mike LaVitola, Brian Jaffee, and Taylor Bloom.

Dig Inn

Series F in 2021
DIG operates a restaurant chain focused on providing fresh, locally sourced meals. With an emphasis on seasonal ingredients, the restaurants offer organic dishes prepared from scratch using vegetables, whole grains, and naturally-raised meats. The company collaborates closely with trusted farmers and producers to ensure high-quality ingredients. Customers can enjoy healthy, expertly crafted meals at an affordable average price, with the convenience of online ordering and direct table service.

Mixlab

Series A in 2021
Mixlab, Inc. is a compounding pharmacy based in New York City that specializes in veterinary medications and wellness products for pets. Founded in 2017, the company offers customized medications tailored to the specific needs of pets, including adjustments in ingredients, strengths, forms, and flavors. Mixlab focuses on providing personalized care for pets, ensuring that pet owners can obtain medicines that meet their unique requirements. The company also emphasizes convenience through its fast delivery service, with orders typically arriving the very next day, allowing pet owners to promptly address their pets' health needs.

Foundry Brands

Private Equity Round in 2021
Foundry is a brand acquisition platform setting a new standard for e-commerce performance and brand excellence with its data-driven technology platform.

FOXTROT

Series B in 2021
FOXTROT is a grocery store operator that specializes in offering a curated selection of products, including wine, spirits, groceries, snacks, ice cream, and various lifestyle items. Founded in 2013 in Chicago, Illinois, FOXTROT has expanded its presence to Texas and provides customers with the convenience of shopping through its website and mobile application. Orders are delivered to customers' doorsteps in under an hour, enhancing the shopping experience with a focus on everyday essentials. The company was co-founded by Mike LaVitola, Brian Jaffee, and Taylor Bloom.

Vessel Health

Seed Round in 2021
Bloom operates in two primary sectors: fashion and baby products. The company offers a platform that sells original brand outlets from curated international brands, allowing customers to try on clothing at home before making a purchase. This service includes easy returns for items that do not meet expectations. Additionally, Bloom manufactures a range of elegant baby gear and furniture, including highchairs, cribs, bassinets, and eco-friendly products. The company's diverse offerings cater to the needs of families and individuals seeking quality and convenience in both fashion and baby essentials.

Beach House Group

Series A in 2020
Beach House Group is a consumer product solutions company focused on creating and commercializing brands that cater to consumer needs. The company specializes in brand incubation and offers a range of services, including brand and product development, design, licensing, and procurement. With a particular emphasis on the cosmetics sector, Beach House Group supports startups in establishing reputable brands, utilizing its extensive expertise to facilitate their growth and success in the market.

Vive Organic

Series B in 2020
Vive Organic, Inc. is a producer of cold-pressed organic beverages, specializing in ready-to-drink wellness shots made from organic and non-GMO herbs. Founded in 2015 and based in Venice, California, the company emphasizes quality by sourcing ingredients exclusively from top-tier organic farms worldwide. Vive Organic is committed to natural purity, avoiding artificial colors and sweeteners in its products. Each wellness shot is designed to support specific health functions, allowing consumers to enhance their well-being through plant-powered formulations. The products are available for purchase both in retail stores and online.

KidFresh

Venture Round in 2020
KidFresh specializes in creating all-natural frozen meals specifically designed for children, aiming to provide nutritious and convenient dining options for youngsters under the age of ten. Founded in 2016 and headquartered in New York, the company offers a line of six healthy meals that are free from artificial colors and flavors. These products feature quality natural ingredients and include hidden vegetables to enhance nutrition. KidFresh meals are available at various retailers across the United States, including Whole Foods, Shaws, and ShopRite, catering to parents seeking healthier meal solutions for their children.

Country Archer Jerky

Series C in 2020
Country Archer Jerky Co. is a producer of delicious real ingredient jerky and meat sticks. The number one jerky brand in the natural and specialty channels, Country Archer crafts all its meat snacks with high-quality, premium and clean ingredients. Made for outdoor adventurers, busy parents, athletes and all the everyday go-getters who want more from their food, Country Archer pushes the envelope with innovative and mouthwatering flavors, high protein content and responsibly sourced, real ingredients. The brand supports sustainable farming practices, including sourcing its protein from grass-fed and finished pasture-raise cattle that are never confined to feed lots. Each meat snack is crafted with gourmet cuts of extra-lean, USDA-inspected 100 percent grass-fed and finished beef, tender antibiotic-free turkey and pork. All Country Archer products are free of nitrites, MSG, gluten, antibiotics and added hormones. Country Archer meat snacks are available at fine retailers nationwide, including Starbucks, Whole Foods Market, Sprouts, Costco, The Fresh Market, Wegmans, Walmart, Target, Kroger, Albertsons, Safeway, Walgreens, 7-Eleven, and more.

Olipop

Series A in 2020
Olipop, Inc. is a beverage company based in Oakland, California, that specializes in producing sparkling tonics aimed at promoting digestive health. Founded in 2017, Olipop offers a range of flavors, including strawberry, vanilla, cinnamon, cola, and lemon, utilizing natural fibers, prebiotics, and botanical extracts. These beverages are designed to support the microbiome, enhance digestive function, and improve metabolic health, catering to consumer preferences for both taste and health benefits. Olipop positions itself as an affordable alternative to traditional soda, focusing on delivering clinically backed products that align with contemporary health trends.

Flying Embers Hard Kombucha

Series B in 2019
Flying Embers is a producer of organic, hand-crafted beverages that blend ancient brewing traditions with modern innovation. The company specializes in creating low-calorie, low-carb, and low-alcohol beers that incorporate botanical adaptogens, such as reishi mushrooms, to enhance their health benefits. Their products are characterized by a unique brewing process that retains live cultures, resulting in probiotic drinks with a refreshing, unfiltered, and unpasteurized flavor. By combining traditional remedies with contemporary taste, Flying Embers aims to offer consumers a sessionable alcohol experience that emphasizes health and wellness.

Fermented Sciences

Series B in 2019
Fermented Sciences makes handcrafted organic hard kombucha products called Flying Embers. It comes with probiotics and botanical adaptogens. The company's line of live beers with active bacteria cultures, bring to life ancient brews and remedies to the modern-day. There are 6 refreshing flavors that Flying Embers offers, these are berry, lemon, ginger, pineapple, cherry, and grapefruit, all USDA certified organic with zero grams of sugar and carbs. It is a low-calorie, gluten-free, vegan beverage ranging from 4.5% to 7.5% alcohol by volume. Fermented Sciences was founded in 2016 by passionate entrepreneurs focused on disrupting the alcohol beverage industry through the creation of a revolutionary platform of great-tasting botanical brews with functional benefits. It is headquartered in Ojai, California.

4th & Heart

Series C in 2019
4th & Heart is an artisan producer of organic ghee, a type of clarified butter, aiming to modernize this ancient pantry staple within mainstream American diets. The company emphasizes the health benefits and rich flavor of its ghee, which is shelf-stable, lactose-free, and considered a superior alternative to traditional butter. By promoting ghee as a healthier option, 4th & Heart positions its product to help consumers with weight loss, improved digestion, and reduced inflammation.

Mixlab

Seed Round in 2019
Mixlab, Inc. is a compounding pharmacy based in New York City that specializes in veterinary medications and wellness products for pets. Founded in 2017, the company offers customized medications tailored to the specific needs of pets, including adjustments in ingredients, strengths, forms, and flavors. Mixlab focuses on providing personalized care for pets, ensuring that pet owners can obtain medicines that meet their unique requirements. The company also emphasizes convenience through its fast delivery service, with orders typically arriving the very next day, allowing pet owners to promptly address their pets' health needs.

KidFresh

Series C in 2019
KidFresh specializes in creating all-natural frozen meals specifically designed for children, aiming to provide nutritious and convenient dining options for youngsters under the age of ten. Founded in 2016 and headquartered in New York, the company offers a line of six healthy meals that are free from artificial colors and flavors. These products feature quality natural ingredients and include hidden vegetables to enhance nutrition. KidFresh meals are available at various retailers across the United States, including Whole Foods, Shaws, and ShopRite, catering to parents seeking healthier meal solutions for their children.

Country Archer Jerky

Series B in 2018
Country Archer Jerky Co. is a producer of delicious real ingredient jerky and meat sticks. The number one jerky brand in the natural and specialty channels, Country Archer crafts all its meat snacks with high-quality, premium and clean ingredients. Made for outdoor adventurers, busy parents, athletes and all the everyday go-getters who want more from their food, Country Archer pushes the envelope with innovative and mouthwatering flavors, high protein content and responsibly sourced, real ingredients. The brand supports sustainable farming practices, including sourcing its protein from grass-fed and finished pasture-raise cattle that are never confined to feed lots. Each meat snack is crafted with gourmet cuts of extra-lean, USDA-inspected 100 percent grass-fed and finished beef, tender antibiotic-free turkey and pork. All Country Archer products are free of nitrites, MSG, gluten, antibiotics and added hormones. Country Archer meat snacks are available at fine retailers nationwide, including Starbucks, Whole Foods Market, Sprouts, Costco, The Fresh Market, Wegmans, Walmart, Target, Kroger, Albertsons, Safeway, Walgreens, 7-Eleven, and more.

Ellenos yogurt

Venture Round in 2018
Ellenos yogurt grow up in a Greek family, yogurt is just a way of life. They make it at home all the time in small handmade batches. So good. Their love for yogurt even inspires friendly competition to see who does it best. Parents, uncles, grandparents and cousins vie to see who has the right blend of creamy, sweet and tart. Winner holds the bragging rights. For a while. Ellenos Real Greek Yogurt is the yummy outcome of intense competition between members of a slightly yogurt-obsessed family. They make it from the freshest and best ingredients in a time-honored and competition-proven way. It’s their delicious family tradition, and they thought it was time to share.

Country Archer Jerky

Series B in 2017
Country Archer Jerky Co. is a producer of delicious real ingredient jerky and meat sticks. The number one jerky brand in the natural and specialty channels, Country Archer crafts all its meat snacks with high-quality, premium and clean ingredients. Made for outdoor adventurers, busy parents, athletes and all the everyday go-getters who want more from their food, Country Archer pushes the envelope with innovative and mouthwatering flavors, high protein content and responsibly sourced, real ingredients. The brand supports sustainable farming practices, including sourcing its protein from grass-fed and finished pasture-raise cattle that are never confined to feed lots. Each meat snack is crafted with gourmet cuts of extra-lean, USDA-inspected 100 percent grass-fed and finished beef, tender antibiotic-free turkey and pork. All Country Archer products are free of nitrites, MSG, gluten, antibiotics and added hormones. Country Archer meat snacks are available at fine retailers nationwide, including Starbucks, Whole Foods Market, Sprouts, Costco, The Fresh Market, Wegmans, Walmart, Target, Kroger, Albertsons, Safeway, Walgreens, 7-Eleven, and more.

KidFresh

Series B in 2017
KidFresh specializes in creating all-natural frozen meals specifically designed for children, aiming to provide nutritious and convenient dining options for youngsters under the age of ten. Founded in 2016 and headquartered in New York, the company offers a line of six healthy meals that are free from artificial colors and flavors. These products feature quality natural ingredients and include hidden vegetables to enhance nutrition. KidFresh meals are available at various retailers across the United States, including Whole Foods, Shaws, and ShopRite, catering to parents seeking healthier meal solutions for their children.

Dig Inn

Series D in 2017
DIG operates a restaurant chain focused on providing fresh, locally sourced meals. With an emphasis on seasonal ingredients, the restaurants offer organic dishes prepared from scratch using vegetables, whole grains, and naturally-raised meats. The company collaborates closely with trusted farmers and producers to ensure high-quality ingredients. Customers can enjoy healthy, expertly crafted meals at an affordable average price, with the convenience of online ordering and direct table service.
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