Mothercare operates as a multi-channel retailer, franchisor, and wholesaler specializing in products for mothers-to-be, babies, and young children under the Mothercare and Early Learning Centre brands. The company offers a wide range of items, including clothing and footwear for babies and children, maternity apparel, and various home and travel products such as car seats, pushchairs, furniture, bedding, and feeding equipment. Additionally, Mothercare provides toys and accessories tailored for infants and toddlers. Its products are sold through a combination of retail stores, franchise partners, wholesale operations, and online platforms. The company primarily generates its revenue from sales in Europe while also reaching markets in the Middle East and Asia.
Blooming Marvellous provides maternity clothes bargains. A pregnant woman is one of the true beauties of nature, our online range helps the expectant mother to stay looking as gorgeous as she deserves to.
gurgle.com
Acquisition in 2009
Gurgle.com is a UK-based pregnancy and parenting platform owned by Mothercare, designed to provide a supportive and informative environment for users seeking guidance on conception, pregnancy, childbirth, and early childhood. The website emphasizes social networking, allowing users to connect and share their parenting experiences and advice. Gurgle.com regularly hosts online webchats featuring parenting experts and celebrities, enhancing community engagement. Additionally, the platform has published several parenting books in partnership with Harper Collins and has created a resource titled "Eating out with Babies and Toddlers," which lists over 1,000 family-friendly dining options across the UK. In 2011, Gurgle launched a bimonthly parenting magazine that offers advice, tips, and features on family life. The site also holds an annual blog awards event, recognizing outstanding parenting blogs nominated by its users and evaluated by a panel of experts. Furthermore, Gurgle.com introduced a group buying deals service tailored for mothers, showcasing its commitment to supporting parents in the UK.
Early Learning Centre
Acquisition in 2007
The Early Learning Centre (ELC) is a children's toy store chain based in the United Kingdom, founded in 1974. Originally a mail-order business specializing in educational toys and books, ELC opened its first retail store in Reading the same year. The company gained recognition as a high street brand after being acquired by John Menzies plc in 1985, which facilitated its expansion. In 2001, ELC underwent a management buyout, leading to a streamlined operation that focused on profitable product categories and enhanced sourcing from Asia. ELC offers a range of toys from major brands for children aged 0 to 14 years, with the goal of inspiring and stimulating their development through play.
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