Plum Alley

Plum Alley launched a private investment membership designed for individuals, families, and organizations seeking to build a portfolio of direct investments in early-stage companies. Plum Alley members have access to curated syndicate investments and exclusive learning experiences around innovation and investing. Plum Alley typically invests at the Series A level in the $500k - $1.5M range as part of a syndicate. They focus on early-stage companies with gender-diverse founding teams building technology advancements and medical breakthroughs. As of November 2018, Plum Alley syndicates deployed nearly $12 million in 13 companies with gender-diverse founding teams.

Avantika Daing

Managing Partner & General Partner

Deborah Jackson

General Partner

Andrea Turner Moffitt

General Partner

Ben Robbins

Associate

36 past transactions

KETOS

Series A in 2019
Ketos, Inc., doing business as Ketos7 Inc, provides hardware and software analytics solutions and real-time data for usage and flow across water systems. It offers industrial-grade hardware, an IoT communication framework, and a software platform to address global water management issues. The company also monitors water health parameters such as pH, dissolved solids, hardness, turbidity, and salinity. It uses real-time monitoring and understanding of water quantitatively and qualitatively to address water efficiency and water quality. Ketos, Inc. was founded in 2015 and is based in Milpitas, California.

Vow To Be Chic

Venture Round in 2017
Vow To Be Chic offers designer bridesmaid dress & Little White Dress rentals online, bringing cost savings and convenience to the bridesmaid experience. The total cost of being a bridesmaid averages $1,700, not to mention the countless hours spent planning and attending various events. Spending a few hundred dollars to buy a bridesmaid dress that will be worn only once is a source of tension between brides and bridesmaids. Coordinating dress selection, fitting, and purchasing for multiple bridesmaids located across the country also poses significant challenges.

Gameto

Series A in 2022
Gameto is a new breed of biotechnology firm dedicated to better understanding and treating infertility and menopause. The company aims to leverage the allogeneic human cellular derivatives of their platform to therapeutic applications for assisted fertility and menopause. Gameto was founded in 2020 and is based in New York.

Tinkergarten

Seed Round in 2016
Tinkergarten, Inc. offers outdoor play-based learning classes and activities for kids aged between 18 months to 8 years. The company provides activities for parents to help them to provide their kids with authentic, trusted, early childhood education; enables people to become a leader, and market and manage on-ground classes; and allows parents to find those classes for their kids in their local community. It matches families with leaders in their local community who offer activity-based kids’ classes that help them in developing the skills. The company was founded in 2014 and is headquartered in Northampton, Massachusetts.

Diligent Robotics

Series A in 2020
Diligent Robotics develops technically advanced robots with mobile manipulation, social intelligence, and human-guided learning capabilities to collaborate with and adapt to humans in everyday environments. Diligent Robotics' service robots are designed to participate and work together with teams of humans. The company's first product, Moxi, is a hospital robot assistant that helps clinical staff with logistical tasks, allowing them to have more time on direct patient care, improving patient satisfaction, quality of service, and safety.

Evrnu

Series A in 2019
Evrnu, SPC, a textile-technology company, manufactures renewable fiber by recycling cotton garment waste. It engages in purifying cotton garment waste; converting it to a pulp; and extruding it as a new fiber for the creation of textiles. Evrnu, SPC was formerly known as Loopool, SPC. The company was founded in 2014 and is based in Seattle, Washington.

Vyv

Venture Round in 2018
Vital Vio offers a new class of antimicrobial light for infection and germ control through safe, continuous LED products. Our goal is to protect as many people and places from germs as possible with our products which can be utilized anywhere a light can fit. We service customers in food processing, healthcare, industrial/commercial as well as a licensing model for consumer and residential products.

Aclima

Series B in 2020
Aclima Inc. designs and deploys environmental sensor networks that help people live aware. The company’s sensor networks generate data points to reveal actionable insights about buildings, cities, and communities. The company was incorporated in 2007 and is based in San Francisco, California with additional offices in Portland, Oregon; and New York City, New York.

Node

Venture Round in 2019
Node, recently acquired by SugarCRM, fuels Sugar's time-aware CX platform to help businesses by automatically forecasting expected outcomes and highlighting previously unforeseen challenges and opportunities. Extending Sugar’s time-aware CX platform, Node’s AI technology adds the most coveted element of time—the future. The combined solution offers wide-ranging capabilities for sales, marketing, and service teams. Node enables users of business applications to see into the future. Powered by Artificial Intuition™ technology, Node is the first turnkey AI-as-a-service platform focused on powering predictable business outcomes, which enterprises can use to quickly and seamlessly build advanced AI into both customer-facing and internal applications without investing years and millions of dollars on risky AI experiments. Applications powered by Node can deliver predictions that enable users to make smarter connections and decisions about how to engage with customers, employees, investors, and partners. Node was founded by Google's youngest employee, Falon Fatemi, and it's renowned technology team includes the Godfather of Search, Louis Monier who created Alta Vista, and Michael Radovancevich former CTO of Taleo and OpenX. Node is backed by Mark Cuban, NEA, Avalon Ventures, and JetBlue Technology Ventures.

Mammoth Biosciences

Series B in 2020
Mammoth Biosciences, Inc., a biotechnology company, develops clustered regularly interspaced short palindromic repeats (CRISPR0 solutions. It offers DETECTRTM that searches for the presence of specific nucleic acids in a sample that are indicative of disease, providing actionable clinical information for various diagnostic applications, such as single nucleotide polymorphisms (SNP), bacterial infections, cancer screening and profiling, antimicrobial resistance, and viral infections. The company also provides CRISPR-Cas systems to edit the genome for therapeutic applications, including immuno-oncology, autoimmune diseases, and liver diseases. Its solutions are used in healthcare, agriculture, environmental monitoring, biodefense, and other applications. Mammoth Biosciences, Inc. was formerly known as Apheleia Diagnostics, Inc. The company was founded in 2017 and is based in South San Francisco, California.

Juvena Therapeutics

Series A in 2022
Juvena Therapeutics, Inc., a biopharmaceutical company, develops protein-based tissue rejuvenation therapeutics for elderly people. Its products are used for treatment of sarcopenia, wound healing, and neural regeneration. Juvena Therapeutics, Inc. was founded in 2017 and is headquartered in San Mateo, California.

AiFi

Series B in 2022
AiFi Inc. develops an artificial intelligence based cashier-free software for retailers. Its software uses a sensor and camera networks and helps to track shoppers as they move through the store, fill their carts, and debit their accounts during checkout. It helps retailers in capturing data on inventory management, consumer shopping habits, and product preferences. The company was founded in 2016 and is based in Santa Clara, California.

Einride

Series B in 2021
Einride AB provides transportation of goods. The company also manufactures Einride Pods, the electric trucks for road freight transportation of pallets, timber, and perishable goods. It also offers clients to plan, order, and track sustainable transport. Einride AB was founded in 2016 and is based in Stockholm, Sweden with additional offices in Gothenburg, Sweden and Palo Alto, California.

Tinkergarten

Series A in 2017
Tinkergarten, Inc. offers outdoor play-based learning classes and activities for kids aged between 18 months to 8 years. The company provides activities for parents to help them to provide their kids with authentic, trusted, early childhood education; enables people to become a leader, and market and manage on-ground classes; and allows parents to find those classes for their kids in their local community. It matches families with leaders in their local community who offer activity-based kids’ classes that help them in developing the skills. The company was founded in 2014 and is headquartered in Northampton, Massachusetts.
BCG reported that 70% of Gen Z discover products through content platforms, not directly on a retailer website. Social commerce is NOW. The global fashion E-commerce digital advertising allocation is $200 billion. Mai is making social visual discovery shopping a reality on every photo and video across any social platforms or devices. Viewers can click and shop the clothing they see while watching videos, such as TV shows, movies, and other digital media. Mai bridges the gap between social content and e-commerce, through a fully-automated AI computer vision technology, a sophisticated e-commerce bidding system, and a user personalization system. At Mai, we have spent three years working with top computer vision AI scientists, AI engineers, and fashion experts that created the world’s 1st fully automated video fashion shopping solution. We are connected with numerous top global e-commerce platforms, with total 200M SKUs available, daily updated with an out-of-stock rate <3%. Moreover, Mai is already live with two of the biggest social content platforms in Asia, with more to come. Mai has won the No.1 winner of MIT AI Idol contest in Jul 2020, and also won the title of “Most fundable company by investment value” at the biggest Asia Internet Conference in Nov 2020.

Mammoth Biosciences

Series A in 2018
Mammoth Biosciences, Inc., a biotechnology company, develops clustered regularly interspaced short palindromic repeats (CRISPR0 solutions. It offers DETECTRTM that searches for the presence of specific nucleic acids in a sample that are indicative of disease, providing actionable clinical information for various diagnostic applications, such as single nucleotide polymorphisms (SNP), bacterial infections, cancer screening and profiling, antimicrobial resistance, and viral infections. The company also provides CRISPR-Cas systems to edit the genome for therapeutic applications, including immuno-oncology, autoimmune diseases, and liver diseases. Its solutions are used in healthcare, agriculture, environmental monitoring, biodefense, and other applications. Mammoth Biosciences, Inc. was formerly known as Apheleia Diagnostics, Inc. The company was founded in 2017 and is based in South San Francisco, California.

Mammoth Biosciences

Series D in 2021
Mammoth Biosciences, Inc., a biotechnology company, develops clustered regularly interspaced short palindromic repeats (CRISPR0 solutions. It offers DETECTRTM that searches for the presence of specific nucleic acids in a sample that are indicative of disease, providing actionable clinical information for various diagnostic applications, such as single nucleotide polymorphisms (SNP), bacterial infections, cancer screening and profiling, antimicrobial resistance, and viral infections. The company also provides CRISPR-Cas systems to edit the genome for therapeutic applications, including immuno-oncology, autoimmune diseases, and liver diseases. Its solutions are used in healthcare, agriculture, environmental monitoring, biodefense, and other applications. Mammoth Biosciences, Inc. was formerly known as Apheleia Diagnostics, Inc. The company was founded in 2017 and is based in South San Francisco, California.

BioEclipse Therapeutics

Series A in 2019
BioEclipse Therapeutics is a clinical-stage oncology company that develops immuno-oncology therapeutics using its proprietary technology. Its mission is to improve clinical outcomes and the quality of life for all cancer patients and to be at the forefront of turning cancer into a curable disease. The company has harnessed a refined understanding of the human immune system, gaining insights into the reasons the body’s defense system so often turns a blind eye to the presence of cancerous cells and tumors. In response, BioEclipse Therapeutics pairs activated immune cells with an adapted oncolytic virus that selectively infects and kills malignant cells.

Shine

Series A in 2018
Shine is an award-winning self-care app and community for people with anxiety & depression. Our approach to wellness: It isn’t pricey, preachy, or privileged. We pride ourselves on being accessible, actionable, and non-shamey—we believe personal growth starts with accepting who you are today. Our members take care of their mental and emotional health daily with the freemium Shine app. It delivers a new motivational message and meditation each day, plus features a library of 500+ meditations to help them cope with specific feelings and situations. Our premium members also get real-time advice from other Shine members in our private Shine Squad digital community—it’s peer-to-peer support that reminds them they don’t have to go it alone. In just two years since launching, our app already has over 10,000 5-star reviews (1 in 3 call Shine “life-changing”), we were named one of the best self-care apps of 2018 by Apple, and we’ve seen that increased use of Shine is correlated with decreases in both anxiety and depression by up to 35%. Our team is awesome. Our community is incredible. Our movement is massive. And this is just the beginning.

Cordex Systems

Series A in 2017
Cordex Systems designs and manufactures a cardiovascular diagnostic device. Its product includes the Cordex EnDys System is a diagnostic tool that provides both early detection and ongoing monitoring of cardiovascular disease by measuring endothelial dysfunction.

Trustify

Seed Round in 2015
Trustify, Inc. operates an on-demand technology platform that helps to connect and hire private investigators in the United States. The company offers real-time observation and digital monitoring services. It also provides services in the areas of background checks, social and digital media analysis, and real-time observations for staffing; finding witnesses, serving papers, locating assets, and collecting evidence for law; and workman's compensation, scene investigation, liability, witness identification, property and casualty, recorded statements, surveillance, subrogation potential, fact of loss, and SIU support services for insurance businesses. The company was incorporated in 2015 and is based in Arlington, Virginia.

Helaina

Series A in 2021
Helaina builds better breast milk alternatives for the modern parent. It is dedicated to supporting parents with breastfeeding. It was founded in 2019 by Laura Katz and is headquartered in New York.

One Concern

Series B in 2019
One Concern is a Resilience-as-a-Service solution that brings disaster science together with machine learning for better decision making. With operations in the US and Japan, the company quantifies resilience from catastrophic perils, empowering leaders to measure, mitigate, and monetize risk so disasters aren't so disastrous.

Markable Creators(Markable AI)

Venture Round in 2017
BCG reported that 70% of Gen Z discover products through content platforms, not directly on a retailer website. Social commerce is NOW. The global fashion E-commerce digital advertising allocation is $200 billion. Mai is making social visual discovery shopping a reality on every photo and video across any social platforms or devices. Viewers can click and shop the clothing they see while watching videos, such as TV shows, movies, and other digital media. Mai bridges the gap between social content and e-commerce, through a fully-automated AI computer vision technology, a sophisticated e-commerce bidding system, and a user personalization system. At Mai, we have spent three years working with top computer vision AI scientists, AI engineers, and fashion experts that created the world’s 1st fully automated video fashion shopping solution. We are connected with numerous top global e-commerce platforms, with total 200M SKUs available, daily updated with an out-of-stock rate <3%. Moreover, Mai is already live with two of the biggest social content platforms in Asia, with more to come. Mai has won the No.1 winner of MIT AI Idol contest in Jul 2020, and also won the title of “Most fundable company by investment value” at the biggest Asia Internet Conference in Nov 2020.

AiFi

Funding Round in 2020
AiFi Inc. develops an artificial intelligence based cashier-free software for retailers. Its software uses a sensor and camera networks and helps to track shoppers as they move through the store, fill their carts, and debit their accounts during checkout. It helps retailers in capturing data on inventory management, consumer shopping habits, and product preferences. The company was founded in 2016 and is based in Santa Clara, California.

Bitwise Industries

Series B in 2021
Bitwise Industries Inc. operates as a technology ecosystem company. It operates an academy that teaches people to code and focuses on building on-ramps for those left out of the technology industry. The company also builds tech venues and lease spaces for technologists, technology companies, and others. In addition, it operates a custom software development shop that pairs senior talent with entry-level programmers to build and deliver software solutions. The company was founded in 2013 and is based in Fresno, California.

Bitwise Industries

Series A in 2019
Bitwise Industries Inc. operates as a technology ecosystem company. It operates an academy that teaches people to code and focuses on building on-ramps for those left out of the technology industry. The company also builds tech venues and lease spaces for technologists, technology companies, and others. In addition, it operates a custom software development shop that pairs senior talent with entry-level programmers to build and deliver software solutions. The company was founded in 2013 and is based in Fresno, California.

BioEclipse Therapeutics

Seed Round in 2018
BioEclipse Therapeutics is a clinical-stage oncology company that develops immuno-oncology therapeutics using its proprietary technology. Its mission is to improve clinical outcomes and the quality of life for all cancer patients and to be at the forefront of turning cancer into a curable disease. The company has harnessed a refined understanding of the human immune system, gaining insights into the reasons the body’s defense system so often turns a blind eye to the presence of cancerous cells and tumors. In response, BioEclipse Therapeutics pairs activated immune cells with an adapted oncolytic virus that selectively infects and kills malignant cells.

Talent Sonar

Series A in 2016
TalentSonar merged with TalVista which helps companies manage unconscious bias for improved diversity hiring with redacted resume review, job description optimization, and structured interviews.

Einride

Series A in 2019
Einride AB provides transportation of goods. The company also manufactures Einride Pods, the electric trucks for road freight transportation of pallets, timber, and perishable goods. It also offers clients to plan, order, and track sustainable transport. Einride AB was founded in 2016 and is based in Stockholm, Sweden with additional offices in Gothenburg, Sweden and Palo Alto, California.

ThinkCERCA

Series B in 2017
ThinkCERCA’s personalized literacy platform helps educators teach critical thinking skills through argumentative writing. With students and teachers using its platform in all 50 states and 130 countries, the company has partnered with prominent leaders in education, including Follett Corporation, and has been featured by The Atlantic and EdSurge. A 2016 SIAA CODiE Awards finalist in the Best Learning Capacity-Building Solution and Best Reading/English/Language Arts Instructional Solution categories, ThinkCERCA has also been named one of the best tools in ed tech by Common Sense’s Graphite. In July 2013, ThinkCERCA was the recipient of a Bill & Melinda Gates Foundation Literacy Courseware Challenge grant, and in December 2012, graduated from the inaugural class of Impact Engine’s social impact accelerator. To learn more, please visit ThinkCERCA.com

EpiBone

Convertible Note in 2016
EpiBone, Inc., a biotechnology company, develops bone reconstruction solutions. The company utilizes a scan of the patient’s bone defect and the patient’s own stem cells to construct; cultivates an autologous-like bone graft through a custom bioreactor that incubates the new bone as it grows; provides skeletal repair; and improves bone formation and regeneration. The company was founded in 2013 and is based in Brooklyn, New York.

Aclima

Series A in 2018
Aclima Inc. designs and deploys environmental sensor networks that help people live aware. The company’s sensor networks generate data points to reveal actionable insights about buildings, cities, and communities. The company was incorporated in 2007 and is based in San Francisco, California with additional offices in Portland, Oregon; and New York City, New York.

Gameto

Series B in 2024
Gameto is a new breed of biotechnology firm dedicated to better understanding and treating infertility and menopause. The company aims to leverage the allogeneic human cellular derivatives of their platform to therapeutic applications for assisted fertility and menopause. Gameto was founded in 2020 and is based in New York.

KETOS

Private Equity Round in 2024
Ketos, Inc., doing business as Ketos7 Inc, provides hardware and software analytics solutions and real-time data for usage and flow across water systems. It offers industrial-grade hardware, an IoT communication framework, and a software platform to address global water management issues. The company also monitors water health parameters such as pH, dissolved solids, hardness, turbidity, and salinity. It uses real-time monitoring and understanding of water quantitatively and qualitatively to address water efficiency and water quality. Ketos, Inc. was founded in 2015 and is based in Milpitas, California.

Gameto

Venture Round in 2022
Gameto is a new breed of biotechnology firm dedicated to better understanding and treating infertility and menopause. The company aims to leverage the allogeneic human cellular derivatives of their platform to therapeutic applications for assisted fertility and menopause. Gameto was founded in 2020 and is based in New York.