Priveq Investment

Established in 1983, Priveq Investment is a Stockholm-based private equity firm that focuses on early-stage investments in companies primarily based in Sweden and the Nordic region. The firm aims to create favorable conditions for entrepreneurs and family businesses to develop their ventures.

Senai Ayob

Partner and Investment Manager

Henrik Westfeldt

Co-Founder, Partner and Investment Manager

46 past transactions

ProTrain

Acquisition in 2025
ProTrain is a rail transportation company that specializes in providing comprehensive services to the railway sector. These include staffing solutions, such as supplying train drivers, hunters, and supervisors, as well as traffic services and training programs tailored for both passenger and freight transport sectors.

Verisec

Private Equity Round in 2022
Freja eID Group AB, formerly known as Verisec AB, is an IT security company based in Stockholm, Sweden, specializing in security solutions for banking, government, and businesses globally. The company offers a comprehensive range of products and services designed to enhance identity security and data protection. Its flagship offerings include the Freja eID ecosystem, which facilitates secure identity management, and various authentication tools such as Freja Mobile and Freja Connect. Additionally, the company provides key management solutions through its Chiave suite, which supports cryptographic key generation and management for banks and payment processors. Freja eID Group also focuses on hardware security modules (HSM) to safeguard critical applications and transactions. The Verisec Platform of Digital Trust further expands its capabilities by delivering tools for securing identities and data, alongside a suite of fulfillment and logistics services. Founded in 2002, the company has established itself as a trusted provider of innovative security solutions in the digital landscape.

Equestrian Stockholm

Private Equity Round in 2022
Equestrian Stockholm is a designer, manufacturer, and supplier of a diverse range of exclusive products for horses, equestrians, and dogs on a global scale. The company specializes in creating high-quality items such as saddle pads, rugs, sweaters, jackets, and collars. By focusing on both aesthetics and functionality, Equestrian Stockholm aims to provide its clients with an extensive selection of products that cater to their needs while remaining affordable.

ROL Group

Private Equity Round in 2021
ROL Group designs and delivers digital support systems, architecture, prototyping, and installation services for a range of clients, from global blue‑chip firms to local businesses. Its offerings span workstation, home, and retail environments, and include engineered experiences, analysis, project management, development, and manufacturing of ergonomically optimized office furniture and store concept solutions.

Industri-Matematik International

Venture Round in 2021
Industri-Matematik International (IMI) specializes in developing essential supply chain software that addresses all facets of order management, inventory control, and warehouse operations. The company's platform is designed to streamline the distribution process for fast-moving goods, providing clients with tools for effective inventory management, order processing, and stock-keeping. By focusing on these critical areas, IMI enables international and trading companies to enhance their operational efficiency and gain a competitive advantage in high-volume distribution environments.

Swemac Innovation

Private Equity Round in 2021
Swemac Innovation is a developer and manufacturer of technology-driven orthopedic devices, specializing in solutions for fracture treatment and joint replacement. The company produces orthopedic implants and instrumentation aimed at addressing conditions such as femoral neck fractures and trochanteric hip fractures, with a focus on hips and upper extremities. Additionally, Swemac provides medical imaging equipment and offers surgical training services to enhance clinical outcomes and patient safety. By prioritizing innovation in orthopedic care, Swemac aims to support both patients and healthcare professionals while striving to reduce costs associated with medical procedures.

Plint

Acquisition in 2020
Plint specializes in language services and media technology. Established in Sweden since 2002, it offers translation, subtitling, dubbing, and localization services for audio-visual content. Plint's cloud-based platform, Plint Core, streamlines workflow management and orchestration, while its marketplace facilitates ecosystem creation.

Parfym Sverige

Private Equity Round in 2019
Parfym Sverige AB is a Stockholm-based ecommerce company established in 2005 that specializes in the retail of a wide range of cosmetics and beauty products. The company offers an extensive assortment of items, including hair care, skincare, makeup, and fragrances, featuring over two hundred established international and local brands. Parfym Sverige AB distinguishes itself by providing these products at prices below recommended retail levels, making quality beauty solutions more accessible to consumers. The company primarily sells its offerings through online channels, catering to a diverse customer base seeking both traditional and natural fragrances.

Lamiflex

Private Equity Round in 2018
The Lamiflex Group is a manufacturer and supplier of transport packaging solutions primarily serving the steel, aluminum, and cable industries. The company offers a range of products, including protective materials, machines, and services designed to safeguard against corrosion and mechanical damage. Lamiflex specializes in developing and implementing optimal packaging solutions and processes, focusing on enhancing efficiency in packing operations. Additionally, the company provides services related to the recycling and reuse of products or systems, contributing to sustainable practices within the industry. Headquartered in Nyköping, Sweden, Lamiflex has a global presence through employee-based subsidiaries and exclusive partnerships in various countries.

Metenova

Private Equity Round in 2018
Metenova AB is a technology leader based in Mölndal, Sweden, specializing in the development, manufacturing, and distribution of magnetic mixers tailored for the pharmaceutical and biotech industries. Incorporated in 2009, the company offers a variety of products, including the ZG Magnetic Mixer, ZGP Plastic Mixer, HS Magnetic Mixer, HP High Power Magnetic Mixer, and ZF-Free Floating Mixer. These mixers are designed for diverse applications such as chemical testing, powder mixing, emulsification, and both general and low shear mixing. In addition to its product offerings, Metenova provides laboratory and testing services for chemicals and drug mixing, catering to the needs of pharmaceutical and biological drug-producing companies.

Frontit

Private Equity Round in 2018
Frontit AB is a management consulting company based in Stockholm, Sweden, founded in 1969. The firm specializes in providing consulting services in both management and information technology, offering solutions that encompass project management, strategic planning, and organizational development. Frontit assists clients with a range of services, including preliminary studies, project implementation, maturity analysis, and portfolio management. The company also focuses on enhancing clients' capabilities for change management through strategic anchoring and practical realizations. With a deep commitment to helping organizations effectively implement their strategies, Frontit aims to empower its clients in navigating complex business environments.

Omegapoint

Private Equity Round in 2017
Omegapoint specializes in secure digital transformation services, catering to various sectors including banking, finance, automotive, media, and healthcare. The company focuses on enhancing business security by providing consulting in cybersecurity and secure digitization. By integrating its business acumen with expertise in systems development, scalability, and safety, Omegapoint assists clients in developing their operations and systems securely. Their offerings encompass a range of services including integration, support, maintenance, training, and management, positioning Omegapoint as a market leader in system architecture, security, and IT management.

Ljung & Sjöberg

Private Equity Round in 2017
Ljung & Sjöberg AB is a leading private training and care provider based in Stockholm, Sweden, specializing in addressing alcohol and drug issues within the workplace. Founded in 2005, the company collaborates with numerous employers, particularly in larger Swedish firms, to deliver comprehensive services that include training, investigation, rehabilitation, and treatment for addiction problems. Ljung & Sjöberg's unique treatment processes and proactive approach have established it as a market leader in its niche. The company's focus extends to gambling addiction and co-addiction, enabling employers to effectively tackle these challenges and ultimately save lives.

4C Strategies

Venture Round in 2016
4C Strategies provides web-based readiness management software and services for risk management, business continuity, and incident and crisis management. Its Exonaut platform comprises modules such as Exonaut CPM for enterprise capability tracking and compliance, Exonaut OBS for real-time field data capture, Exonaut RMP for aggregating policy documents, contingency plans, audit reports, and exercise findings, and additional tools including Exonaut RIM, Exonaut SIM, Exonaut TDE, and Exonaut TEM to map readiness, assess controls, analyze patterns, and design training and exercises. The company serves sectors including energy, finance, government, healthcare, manufacturing, military, telecom, and transport, and maintains a strategic partnership with Cubic Global Defense. Founded in 2000 and based in Stockholm, Sweden, 4C Strategies delivers software solutions and services aimed at improving organizational readiness, resilience, and crisis response across international markets.

Mediaplanet

Acquisition in 2016
Mediaplanet is an international content marketing group focused on creating and distributing compelling editorial content across various multimedia platforms. The company aims to engage and educate its audience by providing insightful content tailored to their interests, encouraging readers to take informed action. With a commitment to storytelling that serves a purpose, Mediaplanet collaborates with a diverse network of partners and clients to enhance the reader experience and expand its reach in the content marketing landscape. Through its innovative approach, the company continues to establish itself as a leader in the field, delivering unique and impactful content that resonates with audiences globally.

Visual Art

Private Equity Round in 2016
Visual Art is a full-service agency specializing in digital signage and digital outdoor advertising. The company provides a comprehensive range of services that encompass strategic consulting, design, installation, production, and ongoing support. By managing the entire value chain—including technology solutions, hardware, software, and content—Visual Art enables clients to enhance brand visibility, increase sales, and improve customer experiences. This integrated approach positions Visual Art as a key player in the digital advertising landscape, catering to the diverse needs of its clientele.

ILT Education

Acquisition in 2016
ILT Inläsningstjänst AB specializes in providing educational resources tailored for students with reading difficulties, such as dyslexia, as well as study support for immigrant students. Founded in 1990 and based in Stockholm, Sweden, the company publishes audiobooks that cater to the unique needs of these learners. Its offerings are accessible through a digital platform that operates on a subscription model, allowing users to easily obtain the necessary materials for their educational journeys.

Danfo

Seed Round in 2016
Danfo is a Swedish manufacturer of customized public toilets, operating for over four decades. The company specializes in producing durable, vandal-resistant units equipped with user-friendly features like automatic flushing and no-touch hand washing. Danfo's products are designed to be clean, safe, and sustainable, adhering to ISO 14001 environmental management systems. They offer comprehensive service and maintenance, serving municipalities, rental companies, and outdoor advertising businesses globally through subsidiaries in Sweden, Norway, Denmark, the UK, and the UAE. The company is renowned for its commitment to quality and professionalism throughout the sales process and post-sales support.

Caybon

Private Equity Round in 2016
Caybon is a company that specializes in producing and distributing digital campaigns for clients globally. It focuses on brand-driven content marketing services aimed at connecting businesses with their target audiences through engaging content. By collaborating with relevant influencers, Caybon creates content campaigns that enhance its clients' marketing efforts, delivering measurable results.

Abion

Acquisition in 2015
We empower brands by providing comprehensive brand protection and web security services, enabling our customers to place their focus elsewhere. Our market-leading platform makes the management of trademarks, domains and web security more efficient.

21GRAMS

Private Equity Round in 2015
21 Grams specializes in postal management services for corporate clients, utilizing advanced technology to optimize postage. The company combines its expertise in postal operations with knowledge of print and document management software to deliver effective solutions. By outsourcing bulk mailing production, clients can streamline their communication processes and substantially lower postage costs by taking advantage of savings in deregulated postage markets.

Akeab

Acquisition in 2015
Akeab is a provider of excavation services and civil works with a strong presence and market position in southern Sweden. The company focuses on medium sized projects with customers ranging from national fiber operators to municipalities and local energy companies. Akeab has grown significantly in recent years by providing efficient service and maintaining strong customer relationships.

CSAM Health AS

Private Equity Round in 2014
CSAM Health AS supplies specialized healthcare software integrated into hospitals across the Nordics. Its products support emergency services, medical imaging, blood management, maternity, oncology, and connected healthcare. The software is added to existing hospital systems and forms essential components of routine medical procedures that rarely change, providing long‑term recurring revenue.

Scanmast

Acquisition in 2013
Scanmast is a manufacturer specializing in mast and tower infrastructure products, primarily serving the telecommunications, lighting, and surveillance industries. Established in the 1950s, the company has a long history of designing and constructing robust solutions, including radio and television masts that have withstood the test of time and harsh environmental conditions. Scanmast's extensive product range includes power transmission masts, towers, guyed masts, lattice girders, and various accessories. Additionally, the company provides comprehensive services encompassing design, planning, construction, installation, and maintenance, ensuring seamless project execution for clients. With a commitment to quality and a highly skilled workforce, Scanmast aims to be the leading supplier in its field, emphasizing values such as responsiveness, commitment, and creativity in its operations.

Internatural AB

Acquisition in 2013
Internatural offers one of the widest ranges of organic, plant based and lifestyle food products in Sweden and Norway. Under its own, award winning premium organic foods brands, Kung Markatta (Sweden) and Helios (Norway), the company offers approximately 200 products in each of its core markets. The Company also successfully distributes several other brands, for example Alpro, Yogi Tea, Green & Black’s, Clipper and Getraw. The Company has over 70 employees located at its facilities in Örebro and Malmö in Sweden and Årnes in Norway.

Crem International

Acquisition in 2012
Crem International AB is a prominent global manufacturer of professional coffee machines, with over 100 years of combined experience in the industry. Established in 1980 and based in Solna, Sweden, the company develops, manufactures, and markets a diverse range of coffee-related products, including automatic espresso machines, instant coffee machines, grinders, and juice dispensers. Crem International operates under three well-known brands: Coffee Queen, Expobar, and Spengler, serving a wide array of sectors such as hotels, restaurants, cafés, coffee shops, offices, and public venues. With a strong presence in over 90 countries, the company has established itself as a leader in the coffee machine market, supported by additional offices in locations such as Spain, China, the United Kingdom, and Germany.

Office Management

Acquisition in 2012
Office Management is a supplier of office equipment, communication, and IT services. They offer a wide range of products and systems for document management, telephony, video conferencing, IT services, conference equipment, dictation, beverage machines, accessories, and office supplies. With a focus on providing essential tools for efficient office operations, Office Management caters to businesses seeking reliable solutions for their workplace needs.

Inwido Home Improvement AB

Acquisition in 2012
Inwido Home Improvement AB supplies interior products for the home related to flooring, walls and storage.

QleanAir Scandinavia

Acquisition in 2012
QleanAir Scandinavia specializes in developing, designing, and selling solutions for maintaining clean and aseptic controlled environments. Its product portfolio includes stand-alone air cleaners, cabin solutions to protect against passive smoking, and flexible modular cleanrooms. The company operates primarily in EMEA, APAC, and the Americas.

Nordic Room Improvement (NRI)

Acquisition in 2012
Nordic Room Improvement is a company that specializes in the development, marketing, and distribution of products related to interior and exterior design, as well as renovation. The organization focuses on providing a range of solutions aimed at enhancing living and working spaces, catering to various customer needs in the home improvement sector. Through its innovative approach, Nordic Room Improvement seeks to deliver quality products that support both aesthetic and functional aspects of room enhancement.

El-Björn

Acquisition in 2011
El-Björn AB is a Swedish manufacturer specializing in temporary installations for the construction industry across Europe. The company develops, manufactures, and markets products like energy measurement systems, power distribution units, lighting solutions, and climate control systems. These products help construction sites reduce energy consumption during operations. El-Björn is known for its profitability and rapid growth within this sector.

Mediplast AB

Private Equity Round in 2010
Mediplast AB is a Swedish company based in Malmö that specializes in the sale and distribution of medical devices, primarily in the Nordic region. The company offers a diverse range of products, including its own medical devices and those from selected suppliers through exclusive marketing agreements. Mediplast's product portfolio encompasses disposable items and technical equipment used in various medical fields, such as surgery, thoracic surgery, wound care, intensive care units, and ear, nose, and throat (ENT) treatments. This enables healthcare providers to access quality medical products tailored to their needs. Additionally, Mediplast exports its own products to international markets, expanding its reach beyond the Nordic region.

Carmel Pharma

Private Equity Round in 2009
Carmel Pharma ab engages in the manufacture and distribution of products that improve the quality of life of people who prepare, administer, and dispose of hazardous drugs. It offers the PhaSeal System, a closed-system drug transfer device that prevents hazardous drug interaction with the environment. The company's PhaSeal product is implemented in various cancer centers, oncology practices, and specialty pharmacies in the United States, as well as facilities in Europe and Asia. Carmel Pharma ab was founded in 1994 and is headquartered in Mölndal, Sweden with an additional office in Columbus, Ohio.

San Sac

Acquisition in 2009
San Sac AB, founded in 1962 and based in Linkoping, Sweden, specializes in the manufacturing and distribution of waste disposal and recycling equipment. As a subsidiary of San Sac Group AB, the company offers a diverse range of products designed for source sorting, recycling, and waste management. Its product lineup includes house cabinets, trash cans, bag holders, sorting containers, trolleys, food waste bags, and various signs and sacks. By utilizing innovative concepts in product development, San Sac ensures that customers have access to tailored solutions for both indoor and outdoor waste management needs.

Unisport Scandinavia

Acquisition in 2008
Unisport Scandinavia manufactures and markets athletic flooring and astroturf. It offers a range of sports flooring, synthetic grass for football, golf, and landscaping, along with spectator seating and foldable tribunes for sports facilities.

Silex Microsystems

Venture Round in 2008
Silex Microsystems AB is a leading manufacturer of micro electro mechanical systems (MEMS) based in Järfälla, Sweden. Founded in 2000, the company specializes in the production of MEMS-based sensors, actuators, and precision structures. Its sensor offerings include devices that measure pressure, speed, direction, position, temperature, and light, catering to industries such as automotive, life sciences, telecommunications, and consumer electronics. The company also produces actuators utilized in optical and RF switches, as well as static three-dimensional structures like micro-needles and lab-on-chip products. Silex operates as an independent MEMS foundry, serving a diverse clientele and maintaining sales and technical support offices in Boston and Palo Alto.

Sydtotal AB

Acquisition in 2007
Sydtotal AB offers a comprehensive concept of ventilation and comfort cooling from drawing board to after service. The business also includes coordination of integrated contractors with ventilation, electricity, vs., cooling and control & monitoring. Energy efficiency and energy consulting projects as well as communications solutions for property management are also an important part of the business.

ByggPartner

Private Equity Round in 2006
ByggPartner Group is a comprehensive construction services company that operates in various sectors, including construction contracting, building services, property development, and conversion and extension contracts. The company also specializes in manufacturing wooden components for construction projects. ByggPartner offers a range of services encompassing sourcing, construction, planning, production, and assembly, ensuring that it meets the diverse needs of its clients. Customer inquiries are efficiently handled through multiple channels, including phone, email, and online applications.

Innovativ Vision

Venture Round in 2006
Innovativ Vision operates as an image processing company. Innovativ Vision develops, manufactures, and supplies quality management systems for the wood processing industry.

Boomerang International AB

Private Equity Round in 2006
Boomerang International AB produces classic quality clothes for men and women. Boomerang International AB provides shirts, fine and chunky knitwear, pants, jackets, and accessories.

Mentice

Private Equity Round in 2006
Mentice specializes in virtual reality-based medical simulation solutions for healthcare professionals. Their offerings cover neurovascular, cardiovascular, and peripheral interventions, aiming to enhance skills acquisition, continuous development, and pre-procedural planning. Mentice's scientifically validated solutions are designed specifically for the medical industry.

M2 Engineering AB

Private Equity Round in 2004
M2 Engineering AB develops optical storage systems and sells production solutions for the production of CDs and DVDs. M2 Engineering AB is a growing Swedish technology company with good profitability.

Hemtex

Private Equity Round in 2004
Hemtex AB is a prominent retailer of home textile products, established in 1973 and headquartered in Borås, Sweden. The company has evolved into the leading retail chain for home textiles in the Nordic region, operating approximately 157 stores across Sweden, Finland, and Estonia, including both owned and franchise locations. Hemtex offers a diverse range of products, including bedsheets, blankets, cushions, bath towels, shower curtains, table linens, kitchen accessories, and furniture, all designed to provide functional home textiles with unique aesthetics at competitive prices. As of 2019, Hemtex operates as a subsidiary of Kid ASA, further enhancing its market presence and product offerings.

Volupe

Volupe provides computer-aided engineering and CFD software, simulation tools, and engineering support for industries that rely on advanced simulation. It offers software subscriptions, training, technical support, and a cloud-based high-performance computing platform to enhance engineering efficiency and simulation capabilities. The company's offerings help clients accelerate design optimization, perform complex simulations, and improve decision-making in product development and testing.
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