Starting Line is a venture capital firm founded in 2018 and based in Chicago, Illinois. The firm specializes in early-stage investments, targeting consumer startups that aim to democratize access to technologies, products, and experiences for a broad audience. By focusing on companies that are developing innovative solutions in the technology sector, Starting Line seeks to support entrepreneurs who are committed to making a positive impact on the lives of everyday Americans.
Mesa is a business focused on making homeownership more affordable and rewarding for its customers. The company operates by offering a rewards program that incentivizes consumers to spend on their homes. Through this initiative, homeowners can earn rewards for every dollar spent, thereby enhancing the overall experience of homeownership. Mesa aims to provide financial benefits that ease the burden of home-related expenses, ultimately contributing to a more accessible and rewarding path to homeownership.
Pinch
Seed Round in 2024
Pinch operates on-demand cosmetic injection platform for cosmetic procedures, offering consultation, scheduling, and booking at home, office, or hotel, with medically trained nurse practitioners for convenience and privacy. Pinch offers a convenient, non-invasive approach to beauty, focusing on clinical data and proven treatments, suitable for both humans and pets.
iAsk Ai
Seed Round in 2024
iAsk is an AI search engine that delivers the fastest and most accurate responses in seconds, making it an attractive option for users looking for a more intuitive and user-friendly search experience. We are committed to continuous growth and development, striving to become an exciting contender in our field. At iAsk.Ai, the search engine has advanced from simple keyword-matching systems to an advanced AI that comprehends users' needs. It delivers relevant information to help users easily address simple or complex questions.
BirdWatch
Seed Round in 2024
Birdwatch is a home maintenance platform that assists homeowners by offering a range of services including repairs, preventative maintenance, and renovation advising. By charging a monthly fee, Birdwatch provides a convenient and reliable solution for homeowners, allowing them to manage property-related issues without the stress typically associated with home ownership. The company is committed to promoting equal access to safe and dignified homeownership, while also emphasizing the importance of building intergenerational wealth. Birdwatch's mission-driven team is dedicated to ensuring that homeowners feel secure and well-cared-for in their living environments.
NorthStar Care
Seed Round in 2023
NorthStar Care is a virtual alcohol rehabilitation service focused on providing comprehensive treatment for individuals struggling with alcohol use disorder. The company employs innovative technologies such as virtual reality, telehealth, data science, and genetics to enhance clinical outcomes. By offering a compassionate and non-judgmental approach, NorthStar Care aims to remove barriers often associated with traditional therapy, enabling patients to receive treatment in the comfort of their own homes. This approach not only helps reduce cravings and improve sleep but also assists patients in gaining better control over their alcohol consumption.
Boom
Seed Round in 2023
Boom provides financial solutions to produce credit and rent payments. Their platform allows users to pay their rent via credit or debit cards, bank transfers, and wallets, enabling users to pay rent.
Hedge
Seed Round in 2023
Hedge is a financial technology company focused on creating a collaborative investing platform tailored for the next generation. The company offers a social brokerage service that allows users to engage in both individual and group investing across various assets, including equities, ETFs, options, cryptocurrencies, and other digital assets. Hedge aims to empower historically disenfranchised communities by providing educational resources and fostering collaboration among users. Their mission is to combat systemic poverty and wealth inequality, enabling individuals to build intergenerational wealth together. Through its interactive learning tools and community-oriented approach, Hedge seeks to help users improve their financial literacy and make informed investment decisions.
Classet
Seed Round in 2022
Classet is an innovative online job search platform designed to enhance the skilled trades sector by connecting job seekers with employment opportunities and providing career training resources. The platform features a comprehensive database of job listings and offers access to a network of experienced tradespeople, facilitating connections between skilled workers and employers. By automating time-consuming recruiting tasks through voice AI, Classet enables recruiters to focus on building relationships and supporting candidates. This AI-powered solution streamlines the hiring process by automating screening and scheduling, allowing companies to hire top talent more efficiently while maintaining a strong human touch in recruitment.
Frank Innovations
Venture Round in 2022
Frank Innovations is a developer of SAAS products designed to streamline used car acquisition for independent car dealers. The company was founded in 2020 and is headquartered in King of Prussia, Pennsylvania.
Attain
Series B in 2022
Attain, founded by a team of data and ad tech veterans, provides access to millions of consumers' consented purchase data marketers can use to precisely target audiences, gather insights and measure performance.
Fondue
Seed Round in 2022
Fondue operates a mobile application that transforms refunds into a strategic growth channel for e-commerce and retail businesses. By streamlining refund processing, the application replaces traditional discount codes, allowing shoppers to select incentives that best resonate with them. This approach not only enhances customer engagement but also fosters long-term loyalty. Fondue's model promotes higher average order values, improves profitability on initial purchases, and helps businesses effectively reconnect with their customers. The innovative design of the CashBack feature ensures that discounts cannot be disseminated through discount aggregation sites, further protecting the value proposition for both businesses and consumers.
B+J Studios
Series A in 2022
B+J Studios is a 0 to 1 builder studio developing world class blockchain-based solutions for mainstream consumer and institutional-grade use cases. Fortune 500 brands and creators can leverage B+J Studios' technology across experiential, commerce, content, and gaming to connect with users in digital and physical environments. Founded by Jordan Prince and Bartosz Lipiński, two software engineers hailing from Solana Labs and Citadel, B+J Studios is onboarding billions into crypto through blockchain based infrastructure that prioritizes a seamless user and customer experience.
RSTLSS
Seed Round in 2022
RSTLSS is a developer of a digital fashion label that allows individuals to freely and fluidly express their identity. The company's platform gives artists, brands, and influencers the freedom and access to create and sell multiverse fashion through an engaging, gamified experience. It also grows crypto-native brands and onboards traditional internet protocols (IPs) into the metaverse via curated non-fungible token (NFT) drops, allowing them to create and monetize wearables and merchandise in the metaverse while maintaining complete control over their visual identities.
Protégé
Seed Round in 2022
Protégé is a talent discovery and auditioning platform designed to empower individuals by providing them access to a community of industry experts. The platform enables users to showcase their talents directly to professionals in music and other fields, effectively bypassing traditional gatekeepers that often hinder access to opportunities. By facilitating direct interaction and feedback from experts, Protégé aims to democratize access to talent recognition and development. Through this approach, individuals can gain valuable insights and potentially collaborate with seasoned professionals on future projects, fostering a supportive environment for emerging talent.
Frank Innovations
Venture Round in 2022
Frank Innovations is a developer of SAAS products designed to streamline used car acquisition for independent car dealers. The company was founded in 2020 and is headquartered in King of Prussia, Pennsylvania.
Ryze
Pre Seed Round in 2022
Ryze is a developer of a cryptocurrency investment platform focused on helping members grow and protect their wealth. The platform simplifies bitcoin investing by analyzing real-time market data and making investment decisions tailored to users' individual risk profiles. It offers features such as automated investment, portfolio diversification, and live portfolio tracking, which enable customers to optimize their returns. Through its technology, Ryze aims to enhance the investment experience for those engaging in fintech and cryptocurrency markets.
soona
Series B in 2022
Soona is a virtual content studio founded in 2018 by Liz Giorgi and Hayley Anderson in Denver, Colorado. The company specializes in providing professional-level photo and video services tailored for e-commerce and marketing needs. Soona offers a diverse range of content solutions, including vlogs, brand shots, team photos, and green screen productions. By focusing on affordability and quality, Soona enables brands to create compelling visual content that effectively promotes their products and services.
Beni
Pre Seed Round in 2022
Beni is a Santa Barbara-based company founded in 2021 by Sarah Pinner and Celine Mol. It operates an AI-powered re-commerce enablement platform designed to facilitate the circular economy by making resale an accessible option for consumers. The company's primary offering is a free browser extension that displays the best resale listings in real-time while users shop on popular brand websites. In addition to the browser extension, Beni provides a mobile extension and app that allow shoppers to find deals, save searches, and set alerts for new listings. This approach empowers consumers to easily access secondhand shopping items, promoting sustainable purchasing habits.
Path
Series A in 2021
Path is an SEC Registered Investment Advisor that allows anyone to access automated crypto portfolios. After completing a suitability assessment, Path builds your portfolio and manages it for you. You can also buy, hold, and swap cryptos directly from the app. Regulated, safe, trusted. The company was founded in 2019 and is headquartered in Chicago, Illinois.
Umamicart
Seed Round in 2021
Umamicart is an online grocery delivery service based in New York that specializes in Asian products and ingredients. Founded by Andrea Xu, the company offers a curated selection of staple items and pantry essentials, including fresh vegetables, fruits, meats, tofu, seafood, noodles, rice, and snacks. In addition to these staples, Umamicart provides recipe inspirations and occasion-specific kits for various cooking activities, such as holiday meals and DIY sushi nights. This service aims to make it easier for consumers to access a diverse range of Asian groceries, delivered directly to their homes.
Pikup
Seed Round in 2021
Pikup, developed by Runerra Technologies Inc., operates an online platform that facilitates commerce through a hyperlocal, peer-to-peer marketplace. Incorporated in 2018 and based in Minnetonka, Minnesota, the platform leverages community traffic to connect neighbors who are already traveling within a neighborhood with shoppers in need of specific items. By matching these individuals, Pikup enhances convenience for consumers while also providing merchants with valuable data from each transaction once an order is completed. This innovative approach not only enables shoppers to obtain necessary items efficiently but also fosters community interaction and offers merchants an opportunity to engage with their local market more effectively.
Attain
Series A in 2021
Attain, founded by a team of data and ad tech veterans, provides access to millions of consumers' consented purchase data marketers can use to precisely target audiences, gather insights and measure performance.
Unchained Capital
Series A in 2021
Unchained is a financial services provider specializing in Bitcoin cold storage and cryptocurrency-backed loans. The company offers a range of services designed for both novice and experienced Bitcoin users, including multisig vaults, a trading desk, and Bitcoin IRAs. Unchained's primary focus is on helping long-term cryptocurrency holders access cash without needing to sell their assets. By utilizing a multi-signature cold storage custody solution, Unchained enables clients to secure and maximize the value of their cryptocurrency holdings over time. The company’s team of Bitcoin experts assists clients in navigating the platform with confidence, ensuring they can make informed decisions regarding their digital assets.
soona
Series A in 2021
Soona is a virtual content studio founded in 2018 by Liz Giorgi and Hayley Anderson in Denver, Colorado. The company specializes in providing professional-level photo and video services tailored for e-commerce and marketing needs. Soona offers a diverse range of content solutions, including vlogs, brand shots, team photos, and green screen productions. By focusing on affordability and quality, Soona enables brands to create compelling visual content that effectively promotes their products and services.
Upcraft
Seed Round in 2021
Spot is a mobile and browser-based platform that facilitates voice conference calls, aiming to improve the balance between work and personal life for professionals. The platform allows users to conduct walking meetings, helping them avoid long hours in front of computer screens. Spot provides digital tools that support productive and collaborative remote teamwork, making it easier for users to engage effectively while on the move. This innovative approach caters to the growing need for flexible work solutions that enhance both engagement and efficiency in a remote working environment.
Zoro Card
Seed Round in 2020
RiseFi is a financial technology company focused on creating a financially inclusive pathway for individuals to build and improve their credit scores. The company's primary offering is a financial application that facilitates cashless transactions while allowing users to manage their finances effectively. This application includes a debit card that can be used to pay off monthly bills, fees, or debts, thereby enhancing users' credit profiles. Additionally, RiseFi's platform provides features such as fraud protection, which ensures the security of transactions. By helping users manage their debts and loans, RiseFi aims to enable them to qualify for low-interest loans, ultimately promoting better financial health and credit accessibility.
Unchained Capital
Seed Round in 2020
Unchained is a financial services provider specializing in Bitcoin cold storage and cryptocurrency-backed loans. The company offers a range of services designed for both novice and experienced Bitcoin users, including multisig vaults, a trading desk, and Bitcoin IRAs. Unchained's primary focus is on helping long-term cryptocurrency holders access cash without needing to sell their assets. By utilizing a multi-signature cold storage custody solution, Unchained enables clients to secure and maximize the value of their cryptocurrency holdings over time. The company’s team of Bitcoin experts assists clients in navigating the platform with confidence, ensuring they can make informed decisions regarding their digital assets.
Airvet
Series A in 2020
Airvet Inc. is a veterinary telemedicine platform that connects pet owners with veterinarians through a user-friendly application. Founded in 2018 and based in Beverly Hills, California, Airvet enables pet parents to schedule virtual appointments for general health checkups, medical inquiries, and behavioral concerns via live video, audio, and chat. This innovative approach fosters ongoing relationships between veterinarians and clients, enhancing the continuity of care that was previously difficult to maintain. By providing affordable access to veterinary services, Airvet aims to improve the health and well-being of pets, while also driving clinic revenue and integrating veterinarians into a modern veterinary community.
Clyde
Series A in 2020
Clyde is a product lifecycle platform that supports businesses in enhancing profitability while delivering high-quality services to their clients. By connecting companies, insurers, and consumers, Clyde facilitates a streamlined approach to managing product offerings. This integration allows insurers to tap into emerging online and in-store sales opportunities, ultimately helping customers maximize the value of their purchases. Through its innovative platform, Clyde aims to improve operational efficiency and customer satisfaction across various industries.
Attain
Seed Round in 2020
Attain, founded by a team of data and ad tech veterans, provides access to millions of consumers' consented purchase data marketers can use to precisely target audiences, gather insights and measure performance.
soona
Seed Round in 2020
Soona is a virtual content studio founded in 2018 by Liz Giorgi and Hayley Anderson in Denver, Colorado. The company specializes in providing professional-level photo and video services tailored for e-commerce and marketing needs. Soona offers a diverse range of content solutions, including vlogs, brand shots, team photos, and green screen productions. By focusing on affordability and quality, Soona enables brands to create compelling visual content that effectively promotes their products and services.
Zoro Card
Pre Seed Round in 2019
RiseFi is a financial technology company focused on creating a financially inclusive pathway for individuals to build and improve their credit scores. The company's primary offering is a financial application that facilitates cashless transactions while allowing users to manage their finances effectively. This application includes a debit card that can be used to pay off monthly bills, fees, or debts, thereby enhancing users' credit profiles. Additionally, RiseFi's platform provides features such as fraud protection, which ensures the security of transactions. By helping users manage their debts and loans, RiseFi aims to enable them to qualify for low-interest loans, ultimately promoting better financial health and credit accessibility.
Truman's
Seed Round in 2019
Truman's Inc. is a manufacturer and retailer of non-toxic cleaning products based in Louisville, Kentucky. Founded in 2019, the company offers a range of environmentally friendly cleaning solutions, including Everything and the Kitchen Sink, Floors Truly, More Shower to You, and The Glass is Always Cleaner. Truman's aims to reduce plastic waste and shipping emissions by providing concentrate-filled cartridges that customers mix with water in reusable bottles. This innovative approach addresses the need for effective cleaning while minimizing environmental impact. The company sells its products directly to consumers through its online platform, emphasizing convenience and sustainability in household cleaning.
Made In Cookware
Seed Round in 2019
Made In Cookware, founded in 2016 and based in Boston, Massachusetts, is a premium direct-to-consumer cookware brand that designs, manufactures, and distributes a range of cooking tools, including frying pans, sauce pans, sauté pans, stock pots, and various accessories. By leveraging an online e-commerce platform, the company aims to provide modern cooks with high-quality cookware at affordable prices. Made In focuses on appealing to Millennials and seeks to establish itself as the preferred kitchen brand across multiple categories.
Clyde
Seed Round in 2018
Clyde is a product lifecycle platform that supports businesses in enhancing profitability while delivering high-quality services to their clients. By connecting companies, insurers, and consumers, Clyde facilitates a streamlined approach to managing product offerings. This integration allows insurers to tap into emerging online and in-store sales opportunities, ultimately helping customers maximize the value of their purchases. Through its innovative platform, Clyde aims to improve operational efficiency and customer satisfaction across various industries.
Cameo
Series A in 2018
Cameo is a marketplace that enables fans to book personalized video shoutouts from celebrities and other notable figures across various fields. The company's platform facilitates the booking and payment process for these customized videos, allowing users to create authentic fan experiences. Cameo partners with thousands of talent, offering a wide range of options for customers seeking unique and personal interactions. Additionally, Cameo provides tools for creating short films with professional-grade video effects, accessible to users of all skill levels.
Unchained Capital
Seed Round in 2018
Unchained is a financial services provider specializing in Bitcoin cold storage and cryptocurrency-backed loans. The company offers a range of services designed for both novice and experienced Bitcoin users, including multisig vaults, a trading desk, and Bitcoin IRAs. Unchained's primary focus is on helping long-term cryptocurrency holders access cash without needing to sell their assets. By utilizing a multi-signature cold storage custody solution, Unchained enables clients to secure and maximize the value of their cryptocurrency holdings over time. The company’s team of Bitcoin experts assists clients in navigating the platform with confidence, ensuring they can make informed decisions regarding their digital assets.
Cameo
Seed Round in 2018
Cameo is a marketplace that enables fans to book personalized video shoutouts from celebrities and other notable figures across various fields. The company's platform facilitates the booking and payment process for these customized videos, allowing users to create authentic fan experiences. Cameo partners with thousands of talent, offering a wide range of options for customers seeking unique and personal interactions. Additionally, Cameo provides tools for creating short films with professional-grade video effects, accessible to users of all skill levels.
Every Media
Every Media is a newsletter that writes analysis and commentary. Their newsletter series include weekly snackable series, original essays and interviews, a chain of thought, and divinations business strategy in theory and practice. They release newsletters, podcasts, and shows to cover productivity and strategy.
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