VMG Partners

Solidcore provides targeted strength training through high-intensity, low-impact classes on custom-built reformers. The workouts focus on total body conditioning, utilizing controlled movements designed to enhance muscle strength. Members can enjoy additional perks, including early access to schedules and special promotions through the Solidcore app.

Treat is a startup that uses artificial intelligence to generate personalized photo products.

Maev is the first true wellness company for dogs. Wellness can be complicated, so we're starting with the basics. Daily bowls, bars and broth that help fill the gaps in your city dog's diet and an NYC community that has your back.

Milk Moovement is a computer software company that creates innovative dairy software in the raw milk supply chain. The company provides actionable intelligence across the dairy supply chain through its cloud-based software. Its milk management system is an Enterprise Resource Platform (ERP) for tracking milk pick-ups and monitoring milk production that can be used to identify process improvements, monitor performance, and maximize overall profitability. Milk Moovement was founded in 2018 and is headquartered in Halifax, Nova Scotia, Canada.

RedBud Brands is a brand development studio bringing people, ideas, and capital together to create disruptive new companies with an emphasis on the consumer space. It is an innovative venture platform for launching impactful brands that partners with visionary founders and executives to support and supercharge the creation of transformative, valuable, and sustainable companies. The company focuses primarily on premium, consumer packaged goods sectors with an emphasis on 'better-for-you' products.

Good Face Project has developed the first of its kind AI-powered and science backed innovation hub for beauty and personal care, which uses the company's proprietary, and largest in the world, cosmetic ingredients ontology. For Brands: Develop transparent products that meet your customer’s needs, and comply with important retail, geography and consumer certification standards. For Retailers: Establish your Beauty Category standards, evaluate your current product portfolio, and enable your partner Brands to comply. For Manufacturers and Suppliers: Securely store your raw materials and formulations, and support the Brands you serve with creating effective and compliant products. For Consumers: Find products that are aligned with your values, and will work for your unique needs.

Mantra Health is a digital mental healthcare company designed for all university students. Using its proprietary Collaboration Portal, Mantra develops custom, integrated telemental health programs that improve clinical outcomes and reduce time to access care for universities of all sizes.

Nowsta is an all-in-one software for hourly and event-based workforces, providing scheduling, time tracking, and fintech solutions. It helps employers become better managers by giving them the tools they need to seamlessly manage their hourly workforce. The company is building a platform that leverages advancements in machine learning and payments technology to reimagine the way companies communicate with, and pay their hourly wage employees. Nowsta was established in 2015 and is headquartered in Brooklyn, New York, United States. Nowsta

Daasity centralizes a brand’s data into a working data model to easily analyze and push their data to their key marketing channels to get more from their data. Gain a holistic view of your customer activities and better speak to your customers with more data. Daasity combines triggers from all your apps, tools, and data sources so that you can create more robust, insightful segments, and flows. Unlock powerful insights and create more meaningful customer relationships.

Swell is the headless e-commerce platform that enables developers, agencies, and merchants around the world the tools and infrastructure needed to sell the way they want.

Ampla Technologies is a financial technology company that provides tech-enabled financial solutions to help businesses grow. It provides an all-in-one financing platform that includes a growth capital solution, modern banking services, and data analytics.

Rowan was founded on the premise that adolescence isn't a phase to be rushed through, but a journey to enjoy. They are here to be your adventure guide, starting with great accessories and sparkling conversations.

Nuvemshop provides entrepreneurs and SMBs with the tools to set up, manage, and promote their online businesses easily from any device. With the suite of tools around payments, shipping, inventory management, and marketing provided by the company, owners are enabled to participate in the e-commerce market, ramp up their sales, reduce costs, and provide their end customers with a shopping experience. In 2011, co-founders Alejandro Alfonso, Santiago Sosa, Jose Abuchaem, Martin Palombo, and Alejandro Vazquez established Nuvemshop in 2011.

Specright is the first cloud-based, patented platform for Specification Data Management™. Whether it’s packaging, raw materials, formulas, products, or machines, Specright helps companies digitize, map, and take action across their supply chain to reduce costs, increase profitability, and drive sustainability.

Shogun is an E-commerce platform that helps brands create unique buying experiences and optimize their online stores. It specializes in the fields of eCommerce, Shopify, big commerce, web development, web design, and web content management. Shogun was founded on February 27, 2015, by Nick Raushenbush, Finbarr Taylor, and Damien Kan.

Favor is a direct-to-consumer service for women and people who menstruate, that’s on a mission to make healthcare more accessible by building a digital health platform that closes racial, gender and socioeconomic gaps in our healthcare system. Favor is the easiest way for women and people who menstruate to address their sexual health and overall wellbeing, regardless of where they live or if they’re covered by health insurance–making Favor an affordable, accessible telehealth provider.

Bobbie is a baby formula delivery startup that sells direct-to-consumer and offers a subscription service to parents across the US. It exists to build a parenting culture of confidence, not a comparison, where every parent is supported in the feeding choice that is right for them and their baby. Bobbie's formulation complies with all FDA regulations, is created with pasture-raised milk from Organic Valley farms, and is the only infant formula to receive the Clean Label Project's Purity Award as well as Pesticide Free Certification.

Daasity centralizes a brand’s data into a working data model to easily analyze and push their data to their key marketing channels to get more from their data. Gain a holistic view of your customer activities and better speak to your customers with more data. Daasity combines triggers from all your apps, tools, and data sources so that you can create more robust, insightful segments, and flows. Unlock powerful insights and create more meaningful customer relationships.

Solidcore provides targeted strength training through high-intensity, low-impact classes on custom-built reformers. The workouts focus on total body conditioning, utilizing controlled movements designed to enhance muscle strength. Members can enjoy additional perks, including early access to schedules and special promotions through the Solidcore app.

Monument is an alcohol addiction treatment platform for those looking to change their relationship with alcohol. The company includes leading experts in the addiction field who have built research-based treatment plans, which include access to an anonymous community of peers, virtual therapist-moderated support groups, and options for one-on-one video therapy and physician-prescribed medication. They provide a medical solution to a medical problem, entirely online. Monument was founded by Michael Russell and Amit Klein and is based in New York, USA.

Boulevard is the premier salon and spa management platform designed to streamline operations, increase sales, and delight customers. Developed in collaboration with industry-leading owners and operators, the company’s all-in-one platform includes client self-scheduling, CRM, marketing, custom reporting, and integrated payment processing. Boulevard delivers an intuitive, modern SaaS solution to an industry traditionally underserved by technology, helping them unlock their full potential. Boulevard is based in Los Angeles and was founded in 2016 by Matt Danna and Sean Stavropoulos.

Shogun is an E-commerce platform that helps brands create unique buying experiences and optimize their online stores. It specializes in the fields of eCommerce, Shopify, big commerce, web development, web design, and web content management. Shogun was founded on February 27, 2015, by Nick Raushenbush, Finbarr Taylor, and Damien Kan.

Hello Bello is an online store that offers goods for children. Their product line is made with plant-based ingredients and organic botanicals, providing premium diapers, shampoo, body wash, baby wipes, bubble baths, diaper rash cream, sanitizer, lotion, and more. It was founded in 2018 and is headquartered in Pacific Palisades, California.

Weee! is a California-based online grocery delivery platform that offers Hispanic and Asian foods specialty products and everyday staples. The company specializes in the fields of eCommerce, grocery delivery, social commerce, retail, and Asian grocery. Weee! was founded in 2015 and is headquartered in Fremont, California.

Pray.com is a social impact company driven by a mission to grow faith & cultivate community. Started by Steve Gatena and his three co-founders in 2016, the company is comprised of people from all backgrounds and is building Pray.com as the digital destination for faith. At Pray.com prayer is the priority and the Pray.com app is the easiest way to incorporate prayer into your daily life. The Pray.com app is the world's #1 app for Daily Prayer and faith-based media content. In 2020, Pray.com became the highest-grossing religious media app in history. In addition to its explosive growth in revenue and subscribers, Pray.com became the first and only mental & spiritual health app federally approved to host the President of the United States as well as other elected officials on the platform so they could promote the power of prayer, highlight the health benefits of faith, and promote religious equity, diversity, and inclusion. As an inter-faith platform, Pray.com has brought together religious, celebrity, and political leaders across industries for major events that pray for, discuss, and act on social issues like: race relations, forced migration, and religious inclusion. Pray.com's marque events include participation from the White House, the National Hispanic Christian Leadership Conference, the Vatican City state, the Southern Baptist Convention, and more. In addition to the success of the Pray.com app, Pray.com's marquee events, and fundraising for social causes, Pray.com's studio division has produced the largest library of Biblically inspired original content in English, Spanish, and Portuguese and its content has been syndicated across broadcast media platforms and new media platforms like SiriusXM Satellite Radio, DirectTV, and YouTube. Pray.com's mission is to grow faith & cultivate community and its vision is to create a world where everyone leaves a legacy of helping others.

Shogun is an E-commerce platform that helps brands create unique buying experiences and optimize their online stores. It specializes in the fields of eCommerce, Shopify, big commerce, web development, web design, and web content management. Shogun was founded on February 27, 2015, by Nick Raushenbush, Finbarr Taylor, and Damien Kan.

Weee! is a California-based online grocery delivery platform that offers Hispanic and Asian foods specialty products and everyday staples. The company specializes in the fields of eCommerce, grocery delivery, social commerce, retail, and Asian grocery. Weee! was founded in 2015 and is headquartered in Fremont, California.

Popchips, Inc. is a snack food company based in Playa Vista, California, founded in 2007. It specializes in the production and marketing of a variety of popped snacks, including popped potato chips, sweet potato chips, and popped tortilla chips. The company's innovative method of creating these snacks involves heating ingredients in a pressurized chamber, resulting in non-greasy, low-fat options that cater to health-conscious consumers. Popchips offers its products in various flavors and also provides a range of variety packs. The company distributes its snacks through retail stores across the United States and Canada, as well as through its online store, allowing customers to conveniently purchase their favorite snacks. In addition to its primary markets, Popchips has expanded its reach to several European countries, including the United Kingdom, Ireland, France, Belgium, and the Netherlands.

Nutpods is a consumer goods company that specializes in providing alternative milk, coffee creamer, tea creamer. The company has developed a cult-like following amongst health-conscious consumers living a dairy-free, plant-based lifestyle, and has become an integral part of wellness programs like Whole30.

Favor is a direct-to-consumer service for women and people who menstruate, that’s on a mission to make healthcare more accessible by building a digital health platform that closes racial, gender and socioeconomic gaps in our healthcare system. Favor is the easiest way for women and people who menstruate to address their sexual health and overall wellbeing, regardless of where they live or if they’re covered by health insurance–making Favor an affordable, accessible telehealth provider.

Little Freddie is a foreign-invested company specializing in the research, development, production and sale. Little Freddie was born when their founders, husband and wife team Piers and Taslim, started their family and discovered the food on offer at the time fell short of what they what wished for.

Spindrift produces unsweetened sparkling beverages made with real squeezed fruit. They provide sparkling water plus real fruit with different flavors. They also provide drinks including tea brewed with lemon, raspberry lime, and strawberry.

Ancient Nutrition's mission is to restore our health, strength, and vitality by providing healthiest whole food nutrients to the modern world. The company's products include Bone Broth Protein, Multi Collagen Protein, Essential Oils, and Keto products, enabling customers to restore their health, strength, and vitality by providing healthy whole food nutrients to the modern world in a convenient form.

Humm Kombucha is a producer of Kombucha tea beverages designed to be infused with seasonal offerings. The company's beverages are brewed with various flavors of Pomegranate, Lemonade, Lemon Ginger, Apple Cinnamon, and Coconut Lime and seasonal offerings fermenting tea with a symbiotic colony of bacteria and yeast, enabling customers to buy and drink healthy beverage options.

SmashMallow is a premium snacking marshmallow made with organic cane sugar and natural ingredients. SmashMallow is a sweet pick-me-up for every-day, anytime-of-day, and it allows a guilt-free indulgence at around 80 calories and less than 1 gram of fat on average per serving. SmashMallow provides consumers an opportunity to enjoy sweet-tooth satisfaction and are the perfect any-time-of-day treats.

Daily Harvest is a customer-first platform that provides subscription-based food delivery services to offer healthy frozen foods. It delivers food and beverages that are developed by nutritionists and include smoothies, soups, bowls, lattes, and breakfast options. Through a combination of data science and a future-focused supply chain, the company co-creates food with its customers and leverages its direct-to-farmer relationships as well as a robust technology platform to bring food to market in a rapid and highly personalized way.

Humm Kombucha is a producer of Kombucha tea beverages designed to be infused with seasonal offerings. The company's beverages are brewed with various flavors of Pomegranate, Lemonade, Lemon Ginger, Apple Cinnamon, and Coconut Lime and seasonal offerings fermenting tea with a symbiotic colony of bacteria and yeast, enabling customers to buy and drink healthy beverage options.

Spindrift produces unsweetened sparkling beverages made with real squeezed fruit. They provide sparkling water plus real fruit with different flavors. They also provide drinks including tea brewed with lemon, raspberry lime, and strawberry.

Solazyme is a synthetic biology company that specializes in converting algal biomass into biofuels. Solazyme not only creates biofuels for the the transportation industry, but is experimenting with ways to tailor its products for the cosmetic and food industries.

Sonoma Brands is a private equity firm focused on the growth sectors of the consumer economy. We aim to partner with bold, innovative founders on their way to building the world’s next enduring brands across the physical and digital landscape.

Health Warrior is one of the fastest-growing natural food companies in the U.S. They help power your conquests with “super snack” Chia Bars—the only bar with chia seeds as the #1 ingredient—and Superfood Protein Bars—packed with 10g plant protein from chia, quinoa, oats, and peas. They believe that better health will build a stronger society. To this end, it is their mission to inspire a healthy diet and exercise habits and to deliver superfoods – the most nutrient-dense foods on the plant – in a convenient form to power everything. Find Health Warrior products in Whole Foods Market, Sprouts, Target, Giant, Stop and Shop, Wegmans, Safeway, Albertsons, Earth Fare, Vitamin Cottage, Fairway, Market Basket, Giant Eagle, Hy-Vee, independent natural grocers, or online on Amazon.com or HealthWarrior.com. The company was founded in 2011 and is based in Richmond, Virginia.