APEX Capital

APEX Capital invests with elite athletes to innovate and disrupt the sports, media, and entertainment industry. Our connected capital increases the chances of successful investing and is positioning APEX as a leading strategic investor in the industry.

Koen Bosma

Head of Venture Capital

11 past transactions

ScorePlay

Series A in 2025
ScorePlay is an AI-powered media asset management platform tailored for the sports industry. It offers features such as FTP, calendar integration, and live broadcast ingestion to streamline sports-specific workflows. The platform allows brands to centralize their media assets, which are then organized using an integrated AI tagging system. This automated classification facilitates easy distribution to identified athletes, artists, and sponsors, enhancing the efficiency of marketing teams in prominent sports organizations. Through its capabilities, ScorePlay enables users to effectively manage, share, and monetize their photos and videos.

Output Sports

Seed Round in 2025
Output Sports Limited, founded in 2018 and based in Dublin, Ireland, specializes in developing wearable sensors aimed at optimizing athlete performance. This sports technology start-up offers a comprehensive solution that leverages advanced signal processing and machine learning to assess various aspects of athletic performance. The company's innovative tool enables sports practitioners to evaluate an athlete's readiness for training, deliver biofeedback, and manage injury risks, all through a single, portable device. Output Sports focuses on providing practical and accurate insights, revolutionizing how athletic staff enhance performance and track training programs.

Hexis

Pre Seed Round in 2024
Hexis is a fitness application that focuses on personalized nutrition by estimating daily carbohydrate and calorie needs based on individual workout and lifestyle demands. The app provides real-time visual insights into a user's energy status, helping them understand their nutritional requirements throughout the day. By leveraging AI technology, Hexis translates complex nutritional science into practical, personalized recommendations that enhance athletic performance and recovery. The platform aims to remove the guesswork from nutrition planning, allowing users to stay healthy and effectively meet their fitness goals.

Traits Insights

Seed Round in 2024
Traits Insights is a technology company that provides an analytical platform for professional sports clubs and leagues. This platform profiles athletes' complete performance, translating complex data points into understandable, club-specific terms, reflecting each player's unique performance characteristics. This enables sports decision-makers to effectively utilize analytics in their strategies.

VRTL

Seed Round in 2024
VRTL is an event services company based in New York, established in 2020, that specializes in creating customized virtual events. It offers a comprehensive platform designed for virtual fan engagement, providing essential features such as private streaming, branded subdomains, smart panel chat, queue management, fundraising integration, and secure access through pin codes. By focusing on bespoke event solutions, VRTL enables teams and brands to enhance their event experiences while achieving their business objectives through effective engagement strategies.

Hexis

Venture Round in 2024
Hexis is a fitness application that focuses on personalized nutrition by estimating daily carbohydrate and calorie needs based on individual workout and lifestyle demands. The app provides real-time visual insights into a user's energy status, helping them understand their nutritional requirements throughout the day. By leveraging AI technology, Hexis translates complex nutritional science into practical, personalized recommendations that enhance athletic performance and recovery. The platform aims to remove the guesswork from nutrition planning, allowing users to stay healthy and effectively meet their fitness goals.

ScorePlay

Seed Round in 2022
ScorePlay is an AI-powered media asset management platform tailored for the sports industry. It offers features such as FTP, calendar integration, and live broadcast ingestion to streamline sports-specific workflows. The platform allows brands to centralize their media assets, which are then organized using an integrated AI tagging system. This automated classification facilitates easy distribution to identified athletes, artists, and sponsors, enhancing the efficiency of marketing teams in prominent sports organizations. Through its capabilities, ScorePlay enables users to effectively manage, share, and monetize their photos and videos.

XSET

Series A in 2022
XSET, LLC is a professional gaming organization founded in 2020 and headquartered in Boston, Massachusetts. It focuses on the intersection of gaming, music, and fashion, aiming to create a diverse and socially conscious gaming culture. XSET organizes competitive esports events for popular titles such as Call of Duty, Valorant, and Fortnite, providing opportunities for gamers to participate in tournaments and compete for cash prizes. In addition to its esports activities, XSET manufactures and sells a range of apparel including clothing, headwear, and accessories through its online retail platform. The organization is dedicated to fostering a vibrant community around gaming and media, while also promoting its innovative brand in the digital landscape.

Exclusible

Seed Round in 2021
Exclusible is a curated Web3 platform founded in 2021 by Pierre Guigourese in Lisbon, Portugal, specializing in luxury digital assets. The company enables brands and communities to explore the potential of both physical and digital realms by providing a marketplace for buying, trading, and showcasing exclusive non-fungible tokens (NFTs) and digital goods tailored for luxury brands. Through its innovative platform, Exclusible aims to facilitate access to the Metaverse and Web3, creating opportunities for creativity and engagement while ensuring that the digital experience remains culturally relevant and accessible to a broad audience.

Spalk

Series A in 2021
Spalk Limited operates an online platform designed for sports fans, commentators, and content owners globally. Founded in 2015 and based in Auckland, New Zealand, Spalk allows fans to access diverse opinions and live commentary on their favorite sports. The platform's Virtual Commentary Studio integrates seamlessly into existing live-streaming workflows, enabling broadcasters to offer multiple commentary options tailored to fan preferences regarding language and style. Over 30 million sports fans have engaged with content powered by Spalk, benefiting from its Live-Sync technology that ensures perfect synchronization between selected commentators and live video. By providing editorial control and partnering with leading commentators, Spalk enhances fan engagement and supports broadcasters in achieving their operational goals.

Splink

Seed Round in 2021
Splink allows you to connect with your club in an innovative way through a physical collectible such as collecting your favorite player jerseys and entering an Augmented Reality world through their cutting-edge technology.
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