APEX Capital

APEX Capital invests with elite athletes to innovate and disrupt the sports, media, and entertainment industry. Our connected capital increases the chances of successful investing and is positioning APEX as a leading strategic investor in the industry.

Sam Isaacs

Investment Manager

11 past transactions

ScorePlay

Series A in 2025
ScorePlay is an AI-driven platform specializing in managing and distributing sports-specific media assets. It offers features like FTP integration, calendar syncing, live broadcast ingestion, and automated AI tagging for efficient organization and distribution of media to athletes, artists, and sponsors.

Output Sports

Seed Round in 2025
Output Sports, based in Dublin, Ireland, develops and markets wearable sensors for athlete performance optimization. It provides an end-to-end solution that uses signal processing and machine learning to assess multiple components of athletic performance and monitor training programs with a single wearable sensor. The company offers an off-field performance measuring tool that evaluates an athlete's readiness to train, provides training biofeedback, and supports injury management, enabling sports practitioners to optimize performance with portability, practicality, and accuracy.

Hexis

Pre Seed Round in 2024
Hexis is a fitness app that provides personalized nutrition plans. It estimates daily carbohydrate and calorie needs based on users' workout demands, lifestyle, and goals. The app offers real-time visual insights into energy status and uses individualized nutrition to enhance performance and recovery.

Traits Insights

Seed Round in 2024
Traits Insights is a technology company that provides an analytical platform for professional sports clubs and leagues. This platform profiles athletes' complete performance, translating complex data points into understandable, club-specific terms, reflecting each player's unique performance characteristics. This enables sports decision-makers to effectively utilize analytics in their strategies.

VRTL

Seed Round in 2024
Founded in 2020, VRTL is a New York-based company specializing in virtual event solutions. It offers a customizable platform for creating engaging online events, featuring branded subdomains, smart panel chat, queue management, fundraising integration, and secure access controls.

Hexis

Venture Round in 2024
Hexis is a fitness app that provides personalized nutrition plans. It estimates daily carbohydrate and calorie needs based on users' workout demands, lifestyle, and goals. The app offers real-time visual insights into energy status and uses individualized nutrition to enhance performance and recovery.

ScorePlay

Seed Round in 2022
ScorePlay is an AI-driven platform specializing in managing and distributing sports-specific media assets. It offers features like FTP integration, calendar syncing, live broadcast ingestion, and automated AI tagging for efficient organization and distribution of media to athletes, artists, and sponsors.

XSET

Series A in 2022
XSET, LLC is a professional gaming organization founded in 2020 and headquartered in Boston, Massachusetts. It focuses on the intersection of gaming, music, and fashion, aiming to create a diverse and socially conscious gaming culture. XSET organizes competitive esports events for popular titles such as Call of Duty, Valorant, and Fortnite, providing opportunities for gamers to participate in tournaments and compete for cash prizes. In addition to its esports activities, XSET manufactures and sells a range of apparel including clothing, headwear, and accessories through its online retail platform. The organization is dedicated to fostering a vibrant community around gaming and media, while also promoting its innovative brand in the digital landscape.

Exclusible

Seed Round in 2021
Exclusible is a company that operates a curated Web3 platform focused on luxury digital assets. Founded in 2021 by Pierre Guigourese in Lisboa, Portugal, Exclusible enables brands and communities to explore the potential of both the physical and digital realms. The platform facilitates the buying, trading, and showcasing of exclusive branded non-fungible tokens (NFTs) and digital goods tailored for luxury brands. By pushing the boundaries of the Metaverse and Web3, Exclusible aims to create a culturally relevant and accessible environment that fosters creativity and innovation in the luxury sector.

Spalk

Series A in 2021
Spalk Limited is a New Zealand-based company that operates an innovative online platform designed for sports fans, commentators, and content owners. Founded in 2015, Spalk's platform provides fans with access to personalized play-by-play analysis and live commentary on various sports, allowing them to engage with their favorite events in a more interactive manner. The company's Virtual Commentary Studio integrates seamlessly into existing live-streaming workflows of broadcasters, enabling viewers to select commentary options tailored to their preferences, including language and commentator style. Spalk's technology ensures precise synchronization between the selected commentary and the live video feed, enhancing the viewing experience. With over 30 million sports fans having engaged with its commentary services, Spalk is committed to driving fan engagement and providing a unique platform for commentators to share their insights globally.

Splink

Seed Round in 2021
Splink allows you to connect with your club in an innovative way through a physical collectible such as collecting your favorite player jerseys and entering an Augmented Reality world through their cutting-edge technology.
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