Rinse

Rinse is a laundry and dry cleaning service that aims to revolutionize garment care by providing a convenient and high-quality cleaning experience. The company addresses a significant consumer need by offering services such as dry cleaning, launder and press, wash and fold, hang dry, repairs, and leather cleaning, along with clothing donation options. Rinse utilizes a technology-driven platform that features smart scheduling for pickups and deliveries, allowing customers to easily outsource their laundry needs. This combination of operational efficiency and top-tier cleaning quality positions Rinse as a leader in the clothing care industry, with aspirations to become a major national and global brand.

Ajay Prakash

Co-Founder and CEO

5 past transactions

FlyCleaners

Acquisition in 2022
FlyCleaners is a New York-based company that offers premium on-demand laundry and dry-cleaning services through a mobile application. The app allows users to conveniently request pickup and delivery of their laundry, accommodating specific cleaning preferences. Customers can schedule these services with as little as an hour's notice, ensuring a flexible and efficient experience. The platform also provides competitive pricing and enables users to track their cleaning preferences and the status of their garments throughout the process, making it easier for individuals to access economical laundry services.

ButlerBox

Acquisition in 2021
ButlerBox is a Los Angeles-based provider of dry cleaning and laundry services that focuses on a locker-based model. The company partners with multifamily residences, commercial offices, gyms, and other convenient locations to install lockers, enabling customers to conveniently pick up and drop off their items at their own schedules. ButlerBox offers a range of services, including dry cleaning, wash and fold, and shoe cleaning and repair, all while ensuring high-quality cleaning at fair prices.

Dryv

Acquisition in 2020
DRYV LLC offers an on-demand dry cleaning and laundry service through an online platform and mobile application, allowing users to schedule pickups and deliveries conveniently. Founded in 2013 and based in Chicago, Illinois, the company serves neighborhoods in Chicago, Detroit, and Los Angeles. DRYV enables customers to request service at their convenience, with pickups typically occurring within an hour. The clothes are then cleaned in an eco-friendly facility, allowing for same-day service. As of November 2020, DRYV operates as a subsidiary of Rinse, Inc.

OffToYou

Acquisition in 2020
OffToYou is a dry cleaning service provider based in California, specifically serving the areas of Campbell, Los Gatos, Milpitas, and San Jose. The company addresses the inconvenience many face with traditional dry cleaning by offering an on-demand pickup and delivery service, allowing customers to manage their cleaning needs quickly and easily online. OffToYou partners with established cleaners to ensure high-quality and environmentally friendly processing of garments, while focusing on customer service and delivery logistics. Their competitive pricing, along with a no-minimum-order policy, caters to everyday professionals in suburban America, making dry cleaning more accessible and convenient.

Washio

Acquisition in 2016
Wash.io is a dry cleaning and laundry service that picks up dirty laundry, cleans it, and delivers it back to its owners. Consumers of the service have to only schedule a time and pick-up location for the order and get their clothes within a 30 minute window. The finished clothes will then be delivered to them on a return date of their choice, on which date they will also have to pay for Wash.io’s services. It was founded in March 2013 and is based in Los Angeles, California.
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