Daxko

Daxko is a software-as-a-service (SaaS) company that specializes in providing technology solutions for fitness and wellness organizations. It offers a comprehensive suite of cloud-based software designed to assist fitness centers, health clubs, and wellness facilities in managing their operations and enhancing member engagement. Daxko's services include member management, scheduling, payment processing, marketing, and analytics, enabling organizations to streamline operations and boost revenue. By delivering integrated technology and insights, Daxko supports various member-based health and wellness centers, including enterprise health clubs, boutique fitness studios, and campus recreation facilities, helping them improve efficiency and community impact.

Winston Gillum

CFO

Christopher Lombardi

Vice President and Head, Mergers Acquisitions and Corporate Development

10 past transactions

VFPnext

Acquisition in 2022
VFPnext builds customer relationship management (CRM) software that has built-in automated marketing and sales.

Motionsoft

Acquisition in 2020
Motionsoft, Inc. is a developer of gym management software solutions, offering a range of products tailored for fitness clubs, corporate wellness facilities, hospital wellness centers, and university recreation centers. The company’s flagship offerings include MoSo Club, a cloud-based platform for payment processing, and MoSo Enterprise, an enterprise management suite designed to help users analyze data for informed decision-making. Motionsoft provides various software modules such as Front Desk Check-In for member engagement, Kids’ Club for childcare management, smart locker management, access control solutions, and scheduling software for training services. Additionally, its offerings include membership management, mobile applications, and point of sale systems, enabling clients to streamline operations and enhance member acquisition and retention. Founded in 2004 and based in Rockville, Maryland, Motionsoft was previously known as KI Software, Inc. and became a subsidiary of DAXKO LLC in 2020.

UpLaunch

Acquisition in 2020
UpLaunch has created a revolutionary software platform that allows industry leaders to create turn-key marketing automation products and rapidly deploy them to small business owners in their market. The state of small business marketing automation, for many business owners, is simply broken. Busy business owners don't have the money to hire expensive third-party consultants, nor do they have the technical know-how or marketing background to get value from existing solutions. This gap leaves a HUGE segment of SMBs without a way to reliably systemize their outreach efforts - in fact, only about 50% of SMBs in America are using a full featured marketing automation platform! By partnering with subject matter experts from specific verticals, UpLaunch can build and deploy turn-key solutions for business owners in those markets with an implementation time that is measured in hours, not weeks. All UpLaunch solutions manage the entire client life cycle and ship with business logic, content, and software 100% ready to go. Key elements can be customized by the business owner at their leisure. However, if the customer simply wants to get up and running as fast as possible, all they have to do is fill out a simple on-boarding questionnaire and the rest...well, it just simply works. UpLaunch is rapidly increasing accessibility to the power of marketing automation for the business owners who need it the most. We exist to help small businesses win.

PlayerSpace

Acquisition in 2020
PlayerSpace is in sports program management technology to YMCAs and similar organizations across the country.

TennisSource

Acquisition in 2019
TennisSource is a provider of tennis facility management software solutions.

SugarWOD

Acquisition in 2019
SugarWOD is a CrossFit™ Official App that allows gyms and athletes to: • Get mobile alerts when the WOD posts! • Post your workout results, track your PRs • Follow your friends at any box • Get your box's daily workout feed • See your box's daily leaderboard • See your friends' workouts and PRs • Comment and fist bump your friends • Compare athletes side-by-side • Choose from 1000s of built-in workouts • Easily add custom workouts

Club Automation

Acquisition in 2018
Club Automation is an innovative online club management solution that helps its users streamline and automate a variety of both common and complex processes involved in running health and fitness facilities. Club Automation’s fully-integrated solution is scalable for small- and large-sized health and fitness facilities with one or multiple locations. It is an online suite designed to help club operators reduce operating costs, grow revenues, and delight their members. Club Automation was founded in 2008 in Deerfield, Illinois.

Zen Planner

Acquisition in 2017
Zen Planner offers a cloud-based business management software specifically tailored for the health and fitness industry. The platform includes a range of tools for membership management, class scheduling, and integrated payment processing, aimed at optimizing and nurturing fitness businesses. Features such as automated billing, marketing integrations, advanced workout tracking, and in-depth reporting help clients enhance their operational efficiency and member engagement. Zen Planner also provides integrated websites that combine marketing and business management functionalities to support long-term member retention. New customers benefit from complimentary onboarding sessions designed to address their unique needs, and ongoing support is available through a dedicated Customer Success team, which maintains a high satisfaction rating. Zen Planner's culture, driven by core values of outstanding service, honor, anticipation, nimbleness, and activity, reflects the company's commitment to helping fitness businesses succeed and transform their communities.

CSI Software

Acquisition in 2015
CSI Software, Inc. is a provider of comprehensive software solutions tailored for health and fitness clubs, campus recreation centers, wellness centers, and various community organizations, including JCC, YMCA, and YWCA. Established in 1977 and headquartered in Houston, Texas, the company offers a range of specialized software products encompassing club management, billing, event management, member engagement, and more. Its offerings include tools for access control, point of sale, program registration, inventory management, and employee management, among other functionalities. Additionally, CSI Software provides cloud hosting, support, and training services to enhance the user experience. The company emphasizes the integration of hardware solutions, such as barcode scanners and biometric devices, to streamline operations within fitness facilities and recreational centers. As of 2015, CSI Software operates as a subsidiary of DAXKO LLC.

NetVentures Corp

Acquisition in 2014
NetVentures provides quality Operations and Fund Accounting software to help manage the operations, fund raising and finance activities of leading non-profit organizations including YMCAs, YWCAs and JCCs.
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