Hostess Brands

Hostess Brands, Inc. is a packaged food company specializing in the development, manufacturing, marketing, sale, and distribution of fresh sweet baked goods across the United States. Founded in 1919 and headquartered in Lenexa, Kansas, the company offers a diverse portfolio of products, including snack cakes, donuts, sweet rolls, breakfast pastries, cookies, and snack pies. Hostess operates through two primary segments: Sweet Baked Goods, which includes both fresh and frozen offerings under renowned brands such as Hostess, Dolly Madison, Cloverhill, and Big Texas, as well as store-branded products, and In-Store Bakery, which focuses on items like eclairs, madeleines, brownies, and iced cookies sold in grocery and club store bakery sections. Hostess Brands aims to deliver beloved treats to consumers, maintaining a strong presence in the North American market.

Stuart Blankenhorn

Vice President, Strategy

1 past transactions

Voortman Cookies

Acquisition in 2019
Voortman Cookies Limited, based in Burlington, Canada, specializes in the production and sale of a diverse range of cookies and wafers. Founded in 1951, the company offers various products, including roll packs, turnovers, and seasonal items, catering to different dietary preferences with options such as classic, sugar-free, and Omega 3 varieties. The baked goods are crafted from quality ingredients like grain oats, coconut, and almonds, and are free from artificial colors, flavors, and high-fructose corn syrup. Voortman Cookies distributes its products throughout the United States, Canada, and internationally, ensuring a wide reach in the North American market. As of early 2020, it operates as a subsidiary of 2727939 Ontario Inc.
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