SuperAwesome

SuperAwesome, established in 2013 and headquartered in London, specializes in creating kid-safe digital experiences. It offers a suite of products, including Kids Web Services for authentication, PopJam for safe-social interactions, and AwesomeAds for kid-safe advertising and monetization. These tools, compliant with COPPA and GDPR regulations, are used by hundreds of kids' content companies and brands worldwide, making SuperAwesome the leading platform in kid-focused digital marketing. In 2020, Epic Games acquired the company.

MIke Hutchinson

Chief Product Officer

4 past transactions

Kids Corp

Corporate Round in 2019
Kids Corp SRL is an independent advertising platform based in Buenos Aires, Argentina, specializing in reaching kids and teenagers. Founded in 2015, the company utilizes real-time contextual and semantic analysis to connect advertisers with popular sites and apps tailored to younger audiences. Its platform focuses on various verticals, including sports, celebrities, and beauty, and provides kid-safe digital solutions and technologies for brands, agencies, advertisers, and content creators. By offering a marketplace specifically designed for the youth segment, Kids Corp enables targeted advertising that aligns with the interests and safety of its audience.

PopJam

Acquisition in 2015
PopJam is a platform for sharing and discovering funny content. Registered users can post funny images, videos and links to the site which are then shared between friends in a follow/follower mechanic similar to Twitter. Users show appreciation for the comedy value of a post by clicking 'LOL'. Content can also be commented on and re-posted within PopJam itself. The most popular content is displayed on the site's homepage. Users earn points for posting funny content, progressing through a karate-inspired coloured belt system as they use the site. The highest level possible in 'PopJam Ninja'.

Ad4kids

Acquisition in 2015
Ad4Kids is a company that specializes in online advertising solutions specifically designed for applications targeting children. It operates a youth marketing platform that enables developers and brands to effectively monetize their children's applications through tailored marketing strategies and campaigns. By focusing on the unique needs of the kids' market, Ad4Kids provides a mobile advertising network that connects advertisers with young users, ensuring that marketing efforts are both engaging and appropriate for the target audience.

MobiGirl

Acquisition in 2014
Mobigirl develop mobile applications that are compatible with iPhones and iPads. They develop applications for the iOS users to. Fan HQ ONE Direction is one of the application launched by Mobigirl games.
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