ECAL is a communications platform that delivers event content directly into users' calendars. It enables publishers to increase awareness, drive revenue, and engage with high-value customers. The platform offers personalized events content from sporting events to concerts, along with news, tickets, merchandise, and live streaming.
Rokt Calendar is a calendar marketing platform that facilitates event scheduling for television networks, professional sports leagues, and businesses. It allows fans and viewers to subscribe to event schedules, integrating these into their mobile calendars. This platform addresses inefficiencies in tune-in and attendance marketing by sending real-time notifications to audiences, reminding them to tune in just minutes before a show or event starts. Rokt Calendar aims to enhance viewer engagement and ratings, enabling organizations to build direct relationships with their audiences while helping to grow their overall viewership.
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