General Catalyst

General Catalyst is a venture capital firm established in 2000, headquartered in Cambridge, Massachusetts, with additional offices in North America and Europe. The company specializes in early-stage and growth equity investments, focusing on technology-driven businesses. It invests across various sectors, including consumer internet, enterprise software, fintech, health assurance, and crypto. General Catalyst provides not only capital but also mentorship and resources to accelerate the growth of its portfolio companies. To date, it has managed eight venture capital funds, totaling approximately $3.75 billion in capital commitments.

Adrian Abeijon

Investor

Mark Allen

CFO

Juliet Bailin

Partner

Jim Baum

General Catalyst

Marc Bhargava

Managing Director

Chris Bischoff

Managing Director

Larry Bohn

Managing Director

Kristen Camarota

Investor

Teresa Carlson

President, General Catalyst Institute

Kenneth Chenault

Managing Director

Quentin Clark

Managing Director

Mark Crane

Partner

Joel Cutler

Managing Director

Judith Dada

Partner

Christopher Davis

Partner

Kyle Doherty

Managing Director

David Fialkow

Managing Director

Molly Blaauw Gillis

Partner

Julia Goodman

Investor

Drew Gordon

Investor

Philipp Handel

Partner

Steve Herrod

Managing Director

Tony Ho

Investor

Diana Hong

Investor

Scott Howell

Advisor

Mina Hsiang

Associate

Nmachi Jidenma

Partner

Christopher Kauffman

Principal and Member of the Investment Team

Genevieve Kinney

Investor

Zak Kukoff

Principal

Paul Kwan

Managing Director

Roy Mabrey

Partner, Investment Team

Holly Maloney McConnell

Managing Director

Karanveer Mohan

Managing Director

Alexandre Momeni

Partner

Dipchand Nishar

Managing Director

Deep Nishar

Managing Director

Reva Nohria

Principal

Trevor Oelschig

Managing Director

Tyler Olkowski

Investor

Pranay Orugunta

Healthcare Investor

Mo Punjwani

Associate, Investments

Candace Richardson

Principal

Max Rimpel

Partner

Brian Ru

Principal

Paul Sagan

Investor

Pranav Singhvi

Partner

Bill Skarinka

Associate

Vedant Suri

Investor

Hemant Taneja

Managing Director

Alexander Tran

Managing Director, Investments

Catherine Tu

Partner

Adam Valkin

Managing Director

Elena Viboch

Partner

Andrea Wang

Partner

Zeynep Yavuz

Partner

Vincent Zhu

Investor

Jeannette zu Fürstenberg

Managing Director

Nathaniel Levy-Westhead

Partner, Investment Team

Samuel Beyer

Investor

Past deals in E-commerce

Magma

Series A in 2025
Magma is a building materials B2B manufacturing platform and supply chain enablement platform. Its product stack includes factory and supplier-specific applications that help partner factories obtain raw materials, locate global buyers, and gain access to energy and resources. It enables factories to improve their output, practices, and global demand.

Converge

Venture Round in 2025
Converge is a one-click install CDP for ecommerce. We track all customer events such as Add To Carts and Purchases automagically and forward these events to analytics tools and advertising platforms.

Billion Hearts

Seed Round in 2024
Billion Hearts is a company that creates simple digital consumer products for the global market.

pap!

Seed Round in 2024
Pap! is a technology company that specializes in automating the retrieval of refund claims for consumers. Its online platform leverages artificial intelligence to analyze email receipts and identify potential refund opportunities, such as price drops and flight delays. By streamlining the process of claiming refunds, Pap! ensures that individuals can take advantage of available financial recoveries without the hassle of navigating complex policies and rules. This innovative approach not only helps consumers reclaim funds they are owed but also raises awareness about refund policies that may otherwise go unnoticed.

Zepto

Series G in 2024
Zepto is an e-grocery company specializing in delivering daily essentials and grocery items. It offers a wide range of products including fruits, vegetables, snacks, and electronics, serving various retail, food and beverage, and logistics industries.

Better Health

Series A in 2024
Better Health is a digital platform facilitating peer-to-peer support and supplies management for individuals with chronic conditions such as ostomy, wounds, diabetes, retention, and incontinence. Trusted by major healthcare payers and providers, it improves patient outcomes and reduces care costs through education, engagement, and adherence.

Packfleet

Series A in 2024
Packfleet empowers independent businesses in the UK to offer superior deliveries by providing a carbon-neutral, tech-driven parcel service. Its platform offers real-time tracking, flexible scheduling, and customer access instructions, enhancing delivery experiences and potentially boosting client retention.

Ridepanda

Seed Round in 2023
Ridepanda is an online marketplace specializing in the sale of light and eco-friendly electric vehicles, including e-bikes, e-mopeds, and e-scooters. The platform is designed to accommodate user preferences based on individual height, weight, and various other choices. Additionally, Ridepanda provides a comprehensive range of support services to enhance the customer experience, including flexible financing options, extended warranties, theft insurance, vehicle assembly, and maintenance plans. By offering a curated selection of expert-vetted sustainable rides, Ridepanda aims to simplify the process of purchasing and maintaining electric vehicles while promoting environmentally friendly transportation solutions.

Zageno

Venture Round in 2023
Zageno Inc. is an online retailer specializing in life science research products for scientists worldwide. Founded in 2015 and headquartered in Cambridge, Massachusetts, the company operates a comprehensive e-commerce platform that offers over 10 million products, including preparation items for protein purification and DNA extraction, gene editing tools, PCR reagents, sequencing kits, and various laboratory accessories. Zageno aims to streamline the procurement process for researchers by providing a user-friendly interface and a unique Scientific Score rating system that features unbiased, peer-reviewed evaluations of products. This approach enhances the purchasing experience, making it more efficient and reliable for life science professionals while also serving as an effective sales channel for suppliers. Additionally, Zageno has a presence in Berlin, Germany, further extending its reach in the scientific community.

Luma AI

Series A in 2023
Luma AI is a generative AI startup focused on transforming text descriptions into 3D models, enabling users to create realistic representations of their ideas and experiences. The company utilizes a neural capture and rendering system that converts casually captured smartphone photos into photorealistic 3D imagery. This innovation serves multiple industries, including e-commerce, real estate, and gaming, enhancing the way users interact with visual content. By integrating mixed-reality elements, Luma AI aims to revolutionize the sharing of memories, exploration of products, and navigation of online spaces, ultimately shaping a future where photos and videos are experienced in an immersive three-dimensional environment.

Stripe

Series I in 2023
Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Magma

Seed Round in 2023
Magma is a building materials B2B manufacturing platform and supply chain enablement platform. Its product stack includes factory and supplier-specific applications that help partner factories obtain raw materials, locate global buyers, and gain access to energy and resources. It enables factories to improve their output, practices, and global demand.

CashFlo

Series B in 2022
CashFlo, also known as Cashflow Investments (India) Private Limited, is a Mumbai-based company that operates as India's only integrated accounts payable automation and supply chain financing platform. Founded in 1992, CashFlo aims to unlock the financial potential of millions of Indian businesses by facilitating early payments through its digital marketplace. The platform connects buyers, suppliers, and financial institutions, allowing them to collaborate effectively to optimize working capital and enhance treasury returns. With a diverse clientele that includes over 50 large enterprises and 200,000 mid-market and SME companies across various sectors, CashFlo has established itself as a key player in transforming payment and financing practices in India. The company has been recognized for its innovative solutions, having received the Supply Chain Finance Solution of the Year award for three consecutive years from 2019 to 2021.

Huuva

Seed Round in 2022
Huuva develops a solution for restaurateurs to expand their brands into new markets sustainably. It creates unique virtual food court experiences within delivery apps.

Carma

Series A in 2022
Carma is a digital used car dealership offering a wide range of inspected, reconditioned vehicles at fixed prices. They provide home delivery, warranties, and a hassle-free return policy.

Upside Business Travel

Debt Financing in 2022
Founded in 2015, Upside Business Travel specializes in travel management for small and mid-sized companies. It offers a platform combining tools and support to streamline business travel.

Upside Business Travel

Series D in 2022
Founded in 2015, Upside Business Travel specializes in travel management for small and mid-sized companies. It offers a platform combining tools and support to streamline business travel.

Packfleet

Seed Round in 2022
Packfleet empowers independent businesses in the UK to offer superior deliveries by providing a carbon-neutral, tech-driven parcel service. Its platform offers real-time tracking, flexible scheduling, and customer access instructions, enhancing delivery experiences and potentially boosting client retention.

Rapyd

Secondary Market in 2022
Rapyd is a payments platform that integrates fintech services into applications, streamlining access to a variety of local payment methods. It empowers e-commerce merchants, gig platforms, challenger wallets, remittance services, online lenders, and traditional banks to overcome the constraints of outdated infrastructure. By facilitating the creation of innovative, mobile-friendly payment solutions, Rapyd enhances the financial capabilities of its users, allowing them to adapt to the evolving demands of the digital economy.

Blidz

Seed Round in 2022
Blidz is an AI-driven shopping app that specializes in providing a diverse array of daily goods, fashion items, and gadgets. The platform is designed to enhance the online shopping experience by incorporating gamification elements, allowing users to participate in a dynamic bargain hunt for deals. Through its innovative use of artificial intelligence, Blidz delivers personalized offers and flash deals, fostering increased user engagement and enjoyment during the shopping process. By combining technology with a fun shopping experience, Blidz aims to redefine how consumers interact with e-commerce.

ChannelEngine

Series B in 2022
ChannelEngine is a SaaS platform that connects businesses with international marketplaces and sales channels. It optimizes sales, minimizes time, and maximizes profit and reach through automated order and return systems, advanced management tools, and a rich partner ecosystem.

Trela

Series A in 2022
Trela is a consumer app and grocery service based in Brazil, recognized for having the highest Net Promoter Score (NPS) in the country and globally. The company's mission is to promote healthier eating by curating high-quality food and beverage products while minimizing waste through an efficient just-in-time supply chain. Trela serves as a comprehensive source for healthy groceries in São Paulo, offering delivery services at competitive prices. Additionally, the company has developed a collective purchasing platform that allows friends and neighbors to shop together, leveraging social connections through messaging apps to secure discounts on their purchases. This innovative approach connects producers and consumers, facilitating access to affordable and fresh products for households.

CityMall

Series C in 2022
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

Flashfood

Series A in 2022
Flashfood Inc. is a Toronto-based company founded in 2016 that operates a platform aimed at reducing food waste by facilitating the sale of surplus food from grocery stores at discounted prices. The app connects food retailers in North America with consumers seeking affordable grocery options, allowing users to find, purchase, and pick up high-quality food items that are near their expiration date or otherwise surplus. As a certified B-corp, Flashfood's mission emphasizes feeding families rather than contributing to landfills, having successfully redirected over 150 million pounds of food from waste streams while saving consumers significant amounts of money.

Ro

Venture Round in 2022
Ro is a telehealth company founded in New York City in 2017. It operates digital health clinics for men's and women's health, smoking cessation, and offers a vertically integrated primary care platform that provides high-quality, affordable healthcare without the need for insurance.

Veho

Series B in 2022
Veho is an end-to-end parcel delivery carrier specializing in e-commerce logistics. The company focuses on providing personalized next-day package delivery services, which are designed to enhance customer satisfaction and loyalty. By utilizing live customer communication and strategically located warehouses, Veho effectively matches delivery demand with its network of last-mile driver-partners. This approach not only reduces shipping costs for businesses but also offers full visibility into the shipment process, ensuring a seamless delivery experience.

Veho

Series A in 2021
Veho is an end-to-end parcel delivery carrier specializing in e-commerce logistics. The company focuses on providing personalized next-day package delivery services, which are designed to enhance customer satisfaction and loyalty. By utilizing live customer communication and strategically located warehouses, Veho effectively matches delivery demand with its network of last-mile driver-partners. This approach not only reduces shipping costs for businesses but also offers full visibility into the shipment process, ensuring a seamless delivery experience.

Rebag

Series E in 2021
Founded in 2014 by Charles Gorra, Rebag is a prominent player in the luxury resale market, specializing in pre-owned designer handbags. The company offers an e-commerce platform and physical retail locations in major cities such as New York, Los Angeles, and Florida, alongside select Bloomingdale's stores. Rebag's innovative services include the launch of Consignment in 2023 and the unique membership program Rebag⁺ in 2024, positioning it as a transparent and flexible resale platform. Utilizing proprietary technology and extensive data analytics, Rebag enables customers to receive instant payment for their designer items, a first in the industry. Additionally, Rebag caters to professional resellers through its Rebag for Business initiative, which provides tailored wholesale solutions. Recognized for its innovation, the company has received accolades from Fast Company and has been featured in notable publications such as The New York Times and Vogue.

OpenStore

Series B in 2021
OpenStore is a company that provides instant liquidity services to eCommerce entrepreneurs, facilitating a seamless connection between merchants and customers. By leveraging data, information, and capital, OpenStore aims to enhance the online shopping experience, allowing for spontaneous discovery. The company's services enable merchants to concentrate on their core business operations while benefiting from improved access to financial resources. Ultimately, OpenStore seeks to create a unified platform that transforms the way merchants engage with customers in the digital marketplace.

Zageno

Series C in 2021
Zageno Inc. is an online retailer specializing in life science research products for scientists worldwide. Founded in 2015 and headquartered in Cambridge, Massachusetts, the company operates a comprehensive e-commerce platform that offers over 10 million products, including preparation items for protein purification and DNA extraction, gene editing tools, PCR reagents, sequencing kits, and various laboratory accessories. Zageno aims to streamline the procurement process for researchers by providing a user-friendly interface and a unique Scientific Score rating system that features unbiased, peer-reviewed evaluations of products. This approach enhances the purchasing experience, making it more efficient and reliable for life science professionals while also serving as an effective sales channel for suppliers. Additionally, Zageno has a presence in Berlin, Germany, further extending its reach in the scientific community.

Better Health

Series A in 2021
Better Health is a digital platform facilitating peer-to-peer support and supplies management for individuals with chronic conditions such as ostomy, wounds, diabetes, retention, and incontinence. Trusted by major healthcare payers and providers, it improves patient outcomes and reduces care costs through education, engagement, and adherence.

Mono

Series A in 2021
Mono is a Nigerian company founded in 2020 that specializes in developing a financial data infrastructure application programming interface (API) platform. The company aims to enhance access to financial accounts and improve onboarding and identification processes across emerging markets in Africa. Mono's platform offers a variety of services, including the generation of bank statements, account verification, payment initiation, and credit checks. By providing businesses with secure and efficient access to crucial financial data, Mono empowers organizations ranging from startups to large enterprises, facilitating their ability to thrive and contribute to economic growth in the region.

Mono

Series A in 2021
Mono is a Nigerian company founded in 2020 that specializes in developing a financial data infrastructure application programming interface (API) platform. The company aims to enhance access to financial accounts and improve onboarding and identification processes across emerging markets in Africa. Mono's platform offers a variety of services, including the generation of bank statements, account verification, payment initiation, and credit checks. By providing businesses with secure and efficient access to crucial financial data, Mono empowers organizations ranging from startups to large enterprises, facilitating their ability to thrive and contribute to economic growth in the region.

Kavak

Series E in 2021
Founded in 2016, Kavak is a Mexican online platform specializing in the e-commerce of used cars. It aims to formalize the pre-owned car industry by offering real-time market data and a wide catalog of certified vehicles at fair prices. The platform provides services such as home delivery, financing options, and guarantees, enabling users to buy and sell vehicles hassle-free.

OneShop

Seed Round in 2021
People use OneShop to turn their treasure-hunting hobby into a full-time business through our app that simplifies listing and selling across marketplaces.

Beauty Pie

Series B in 2021
Beauty Pie is an online beauty retailer designed as a buyers' club that provides members with access to high-quality beauty and wellness products at factory-cost prices. By eliminating middlemen, the company sources premium skincare, makeup, haircare, body care, candles, fragrance, accessories, and nutritional supplements directly from third-party suppliers. This membership model allows customers to purchase a diverse array of luxury products, including skincare and makeup items for the face, cheeks, eyes, and lips, at significantly reduced prices. Beauty Pie aims to enhance the shopping experience by promoting transparency and affordability in the beauty industry.

Octane AI

Venture Round in 2021
Octane AI, Inc. is a developer of a conversational marketing automation platform tailored for e-commerce businesses. Founded in 2016 and based in Irvine, California, the company provides tools for merchants to create engaging quizzes, collect data, and automate customer interactions through personalized Facebook Messenger and SMS. Its platform supports chatbot creation, allowing users to integrate various content types, manage customer service, and enhance product visibility. Trusted by over 1,000 Shopify and Shopify Plus brands, Octane AI empowers merchants to connect with customers effectively, personalize their buying journey, and boost retention rates. The company operates on a fully remote model, employing a diverse team across more than ten countries, and is backed by prominent Silicon Valley investors.

OpenStore

Series A in 2021
OpenStore is a company that provides instant liquidity services to eCommerce entrepreneurs, facilitating a seamless connection between merchants and customers. By leveraging data, information, and capital, OpenStore aims to enhance the online shopping experience, allowing for spontaneous discovery. The company's services enable merchants to concentrate on their core business operations while benefiting from improved access to financial resources. Ultimately, OpenStore seeks to create a unified platform that transforms the way merchants engage with customers in the digital marketplace.

Packfleet

Pre Seed Round in 2021
Packfleet empowers independent businesses in the UK to offer superior deliveries by providing a carbon-neutral, tech-driven parcel service. Its platform offers real-time tracking, flexible scheduling, and customer access instructions, enhancing delivery experiences and potentially boosting client retention.

NewStore

Series B in 2021
NewStore offers an Omnichannel-as-a-Service platform that enables retailers to manage customer selling processes, in-store operations, and real-time inventory. Its mobile-first approach connects consumers, stores, and sales associates via intuitive apps for seamless shopping experiences, including endless aisle browsing, mobile checkout, store fulfillment, and clienteling.

Ridepanda

Seed Round in 2021
Ridepanda is an online marketplace specializing in the sale of light and eco-friendly electric vehicles, including e-bikes, e-mopeds, and e-scooters. The platform is designed to accommodate user preferences based on individual height, weight, and various other choices. Additionally, Ridepanda provides a comprehensive range of support services to enhance the customer experience, including flexible financing options, extended warranties, theft insurance, vehicle assembly, and maintenance plans. By offering a curated selection of expert-vetted sustainable rides, Ridepanda aims to simplify the process of purchasing and maintaining electric vehicles while promoting environmentally friendly transportation solutions.

CityMall

Series B in 2021
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

Trela

Seed Round in 2021
Trela is a consumer app and grocery service based in Brazil, recognized for having the highest Net Promoter Score (NPS) in the country and globally. The company's mission is to promote healthier eating by curating high-quality food and beverage products while minimizing waste through an efficient just-in-time supply chain. Trela serves as a comprehensive source for healthy groceries in São Paulo, offering delivery services at competitive prices. Additionally, the company has developed a collective purchasing platform that allows friends and neighbors to shop together, leveraging social connections through messaging apps to secure discounts on their purchases. This innovative approach connects producers and consumers, facilitating access to affordable and fresh products for households.

Rapyd

Series E in 2021
Rapyd is a payments platform that integrates fintech services into applications, streamlining access to a variety of local payment methods. It empowers e-commerce merchants, gig platforms, challenger wallets, remittance services, online lenders, and traditional banks to overcome the constraints of outdated infrastructure. By facilitating the creation of innovative, mobile-friendly payment solutions, Rapyd enhances the financial capabilities of its users, allowing them to adapt to the evolving demands of the digital economy.

Ro

Series D in 2021
Ro is a telehealth company founded in New York City in 2017. It operates digital health clinics for men's and women's health, smoking cessation, and offers a vertically integrated primary care platform that provides high-quality, affordable healthcare without the need for insurance.

Shelf Engine

Series B in 2021
Shelf Engine is a Seattle-based company founded in 2015 that specializes in an automated prediction platform aimed at minimizing food waste in the grocery sector. By employing machine learning and analyzing historical data, the platform accurately forecasts demand for perishable goods, allowing grocery stores to optimize their ordering processes. This innovative approach not only helps retailers avoid out-of-stock situations but also significantly reduces food and beverage waste. Shelf Engine manages the entire ordering process, including vendor management and shelf optimization, which enhances profit margins for grocery stores. The company operates with a unique buy-back model for unsold items, thereby mitigating financial risk for retailers. With a workforce of over 145 employees, Shelf Engine serves leading grocers across thousands of locations in the United States.

Rapyd

Series D in 2021
Rapyd is a payments platform that integrates fintech services into applications, streamlining access to a variety of local payment methods. It empowers e-commerce merchants, gig platforms, challenger wallets, remittance services, online lenders, and traditional banks to overcome the constraints of outdated infrastructure. By facilitating the creation of innovative, mobile-friendly payment solutions, Rapyd enhances the financial capabilities of its users, allowing them to adapt to the evolving demands of the digital economy.

Beauty Pie

Series A in 2020
Beauty Pie is an online beauty retailer designed as a buyers' club that provides members with access to high-quality beauty and wellness products at factory-cost prices. By eliminating middlemen, the company sources premium skincare, makeup, haircare, body care, candles, fragrance, accessories, and nutritional supplements directly from third-party suppliers. This membership model allows customers to purchase a diverse array of luxury products, including skincare and makeup items for the face, cheeks, eyes, and lips, at significantly reduced prices. Beauty Pie aims to enhance the shopping experience by promoting transparency and affordability in the beauty industry.

CityMall

Seed Round in 2020
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

Ridepanda

Seed Round in 2020
Ridepanda is an online marketplace specializing in the sale of light and eco-friendly electric vehicles, including e-bikes, e-mopeds, and e-scooters. The platform is designed to accommodate user preferences based on individual height, weight, and various other choices. Additionally, Ridepanda provides a comprehensive range of support services to enhance the customer experience, including flexible financing options, extended warranties, theft insurance, vehicle assembly, and maintenance plans. By offering a curated selection of expert-vetted sustainable rides, Ridepanda aims to simplify the process of purchasing and maintaining electric vehicles while promoting environmentally friendly transportation solutions.

Cazoo

Venture Round in 2020
Cazoo Limited is an online marketplace that revolutionizes the car buying experience for consumers in the UK and Europe. Founded in 2018 and headquartered in London, Cazoo offers a platform where customers can buy, finance, or rent used cars entirely online. The service allows users to select their desired vehicle and have it delivered to their doorstep within hours, making the process efficient and convenient. By streamlining car purchases and rentals, Cazoo aims to simplify the traditionally complex experience of buying a car.

Bloomscape

Series B in 2020
Bloomscape is an online retailer specializing in houseplants. Founded in 2017, it offers a wide variety of plants, gift cards, and a unique 'Plant Mom' service for expert advice. The company aims to simplify plant buying and care, delivering fully grown, potted plants directly to customers' doorsteps.

Octane AI

Venture Round in 2020
Octane AI, Inc. is a developer of a conversational marketing automation platform tailored for e-commerce businesses. Founded in 2016 and based in Irvine, California, the company provides tools for merchants to create engaging quizzes, collect data, and automate customer interactions through personalized Facebook Messenger and SMS. Its platform supports chatbot creation, allowing users to integrate various content types, manage customer service, and enhance product visibility. Trusted by over 1,000 Shopify and Shopify Plus brands, Octane AI empowers merchants to connect with customers effectively, personalize their buying journey, and boost retention rates. The company operates on a fully remote model, employing a diverse team across more than ten countries, and is backed by prominent Silicon Valley investors.

Ro

Series C in 2020
Ro is a telehealth company founded in New York City in 2017. It operates digital health clinics for men's and women's health, smoking cessation, and offers a vertically integrated primary care platform that provides high-quality, affordable healthcare without the need for insurance.

Cazoo

Venture Round in 2020
Cazoo Limited is an online marketplace that revolutionizes the car buying experience for consumers in the UK and Europe. Founded in 2018 and headquartered in London, Cazoo offers a platform where customers can buy, finance, or rent used cars entirely online. The service allows users to select their desired vehicle and have it delivered to their doorstep within hours, making the process efficient and convenient. By streamlining car purchases and rentals, Cazoo aims to simplify the traditionally complex experience of buying a car.

Instacart

Venture Round in 2020
Instacart operates a grocery delivery platform in the United States and Canada, partnering with local and national grocers to offer a broad catalog of items for home delivery. Customers can mix items from multiple stores in a single order, and orders are picked and delivered by shoppers who are typically independent contractors. The platform supports fast delivery, including options in as little as an hour. Instacart earns revenue from service fees based on order value and by selling advertising to consumer-packaged goods brands. The service catalogs about 500,000 items and attracts about 8 million monthly active users, supported by roughly 600,000 shoppers.

Rebag

Series D in 2020
Founded in 2014 by Charles Gorra, Rebag is a prominent player in the luxury resale market, specializing in pre-owned designer handbags. The company offers an e-commerce platform and physical retail locations in major cities such as New York, Los Angeles, and Florida, alongside select Bloomingdale's stores. Rebag's innovative services include the launch of Consignment in 2023 and the unique membership program Rebag⁺ in 2024, positioning it as a transparent and flexible resale platform. Utilizing proprietary technology and extensive data analytics, Rebag enables customers to receive instant payment for their designer items, a first in the industry. Additionally, Rebag caters to professional resellers through its Rebag for Business initiative, which provides tailored wholesale solutions. Recognized for its innovation, the company has received accolades from Fast Company and has been featured in notable publications such as The New York Times and Vogue.

Stripe

Series G in 2020
Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Cazoo

Venture Round in 2020
Cazoo Limited is an online marketplace that revolutionizes the car buying experience for consumers in the UK and Europe. Founded in 2018 and headquartered in London, Cazoo offers a platform where customers can buy, finance, or rent used cars entirely online. The service allows users to select their desired vehicle and have it delivered to their doorstep within hours, making the process efficient and convenient. By streamlining car purchases and rentals, Cazoo aims to simplify the traditionally complex experience of buying a car.

FastForward.ai

Seed Round in 2020
FastForward.ai is a company that develops a social media engagement and commerce platform designed to help enterprises connect with their customers within social media and messaging applications. Founded in Mountain View, California, in 2016, FastForward.ai offers a software-as-a-service platform that modernizes user experiences through digital marketing, commerce, and mobile payment solutions. Its patented technology facilitates one-click digital commerce, allowing customers to easily access personalized offers, make purchases, and review their transaction history. By leveraging popular messaging applications, the platform enhances customer engagement and enables businesses to drive brand awareness effectively in environments where consumers spend significant time online.

Cazoo

Venture Round in 2019
Cazoo Limited is an online marketplace that revolutionizes the car buying experience for consumers in the UK and Europe. Founded in 2018 and headquartered in London, Cazoo offers a platform where customers can buy, finance, or rent used cars entirely online. The service allows users to select their desired vehicle and have it delivered to their doorstep within hours, making the process efficient and convenient. By streamlining car purchases and rentals, Cazoo aims to simplify the traditionally complex experience of buying a car.

Rapyd

Series C in 2019
Rapyd is a payments platform that integrates fintech services into applications, streamlining access to a variety of local payment methods. It empowers e-commerce merchants, gig platforms, challenger wallets, remittance services, online lenders, and traditional banks to overcome the constraints of outdated infrastructure. By facilitating the creation of innovative, mobile-friendly payment solutions, Rapyd enhances the financial capabilities of its users, allowing them to adapt to the evolving demands of the digital economy.

Stripe

Series G in 2019
Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Zageno

Series B in 2019
Zageno Inc. is an online retailer specializing in life science research products for scientists worldwide. Founded in 2015 and headquartered in Cambridge, Massachusetts, the company operates a comprehensive e-commerce platform that offers over 10 million products, including preparation items for protein purification and DNA extraction, gene editing tools, PCR reagents, sequencing kits, and various laboratory accessories. Zageno aims to streamline the procurement process for researchers by providing a user-friendly interface and a unique Scientific Score rating system that features unbiased, peer-reviewed evaluations of products. This approach enhances the purchasing experience, making it more efficient and reliable for life science professionals while also serving as an effective sales channel for suppliers. Additionally, Zageno has a presence in Berlin, Germany, further extending its reach in the scientific community.

Flashfood

Series A in 2019
Flashfood Inc. is a Toronto-based company founded in 2016 that operates a platform aimed at reducing food waste by facilitating the sale of surplus food from grocery stores at discounted prices. The app connects food retailers in North America with consumers seeking affordable grocery options, allowing users to find, purchase, and pick up high-quality food items that are near their expiration date or otherwise surplus. As a certified B-corp, Flashfood's mission emphasizes feeding families rather than contributing to landfills, having successfully redirected over 150 million pounds of food from waste streams while saving consumers significant amounts of money.

Rockets of Awesome

Series C in 2019
Rockets of Awesome is a direct-to-consumer kids' apparel brand that designs and sells vibrant clothing. It offers tops, bottoms, dresses, activewear, sleepwear, and accessories through a subscription model, allowing parents to personalize their children's boxes with various patterns and colors.

Rapyd

Series B in 2019
Rapyd is a payments platform that integrates fintech services into applications, streamlining access to a variety of local payment methods. It empowers e-commerce merchants, gig platforms, challenger wallets, remittance services, online lenders, and traditional banks to overcome the constraints of outdated infrastructure. By facilitating the creation of innovative, mobile-friendly payment solutions, Rapyd enhances the financial capabilities of its users, allowing them to adapt to the evolving demands of the digital economy.

Rebag

Series C in 2019
Founded in 2014 by Charles Gorra, Rebag is a prominent player in the luxury resale market, specializing in pre-owned designer handbags. The company offers an e-commerce platform and physical retail locations in major cities such as New York, Los Angeles, and Florida, alongside select Bloomingdale's stores. Rebag's innovative services include the launch of Consignment in 2023 and the unique membership program Rebag⁺ in 2024, positioning it as a transparent and flexible resale platform. Utilizing proprietary technology and extensive data analytics, Rebag enables customers to receive instant payment for their designer items, a first in the industry. Additionally, Rebag caters to professional resellers through its Rebag for Business initiative, which provides tailored wholesale solutions. Recognized for its innovation, the company has received accolades from Fast Company and has been featured in notable publications such as The New York Times and Vogue.

Vroom

Series G in 2018
Vroom, Inc. operates an e-commerce platform specializing in the buying, selling, and trading of new and used vehicles in the United States. Founded in 2012 and headquartered in New York City, the company provides a convenient and innovative solution for consumers by integrating all phases of the vehicle transaction process. Vroom's platform offers a wide selection of vehicles, transparent pricing, and competitive financing options, along with services such as at-home pick-up and delivery. The company's operations are divided into three segments: e-commerce retail sales of used vehicles, wholesale sales through various channels, and retail financing services. This data-driven approach aims to enhance the overall experience for customers in the automotive market.

Deliv

Series C in 2018
Deliv offers crowd-sourced same-day delivery services for retailers' online orders directly to customers' doorsteps. It enhances customer experience by providing delivery options through retailers' websites, mobile apps, or physical stores. Deliv partners with national and regional omnichannel retailers and mall operators, serving over 800 malls across the U.S.

Yottaa

Venture Round in 2018
Yottaa Inc., established in 2009 and headquartered in Boston, Massachusetts, specializes in a cloud-based automation platform designed to optimize end-user experiences for e-commerce websites. The company's suite of solutions includes InstantON for page rendering, AppSequencing for application element prioritization, Rapid CTRL for third-party application management, ImpactAnalytics for ROI quantification, and ContextIntelligence for automated contextual optimization. Yottaa serves a diverse range of clients, from Internet retailers to Fortune 500 companies, aiming to enhance site speed, reduce bounce rates, and improve overall shopper journeys. Trusted by over 1,500 leading sites, Yottaa's platform boosts site speed by up to 30%, driving conversion rates and revenue growth without requiring specialized development expertise or custom code.

Stripe

Series E in 2018
Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Universe

Series A in 2018
Universe is an information and technology company that offers a mobile app designed to facilitate the creation of websites, online shops, and portfolios. The platform provides users with electric internet capabilities, enabling them to easily build and manage their digital presence. Additionally, Universe includes a payment block feature that allows users to sell products and process payments online efficiently. To further support commerce, the company offers an order management system, which aids in streamlining financial transactions and enhances the overall customer experience.

NewStore

Series B in 2018
NewStore offers an Omnichannel-as-a-Service platform that enables retailers to manage customer selling processes, in-store operations, and real-time inventory. Its mobile-first approach connects consumers, stores, and sales associates via intuitive apps for seamless shopping experiences, including endless aisle browsing, mobile checkout, store fulfillment, and clienteling.

Circle

Series E in 2018
Circle is a financial technology firm established in 2013 by Jeremy Allaire and Sean Neville, headquartered in Boston, with additional offices in New York, San Francisco, Dublin, London, and Hong Kong. The company leverages blockchain technology to facilitate payments and e-commerce through stablecoins and its Circle Pay platform, streamlining the process of sending money. Circle offers a range of services, including Circle Invest, which allows users to buy and sell cryptocurrency assets, and Circle Trade, which provides over-the-counter trading services with access to one of the largest global liquidity pools for digital asset trading, averaging $2 billion in monthly volume. Backed by prominent investors such as Goldman Sachs and Accel Partners, Circle positions itself as a key player in the global internet finance sector, focused on integrating crypto assets into mainstream financial applications.

BigCommerce

Series F in 2018
BigCommerce is a cloud-based e-commerce platform offering SaaS solutions with enterprise functionality, open architecture, and an extensive app ecosystem to help established and growing businesses sell online. It powers both B2B and B2C storefronts and provides cross-channel connections to major marketplaces, social networks, and offline point-of-sale systems. The platform emphasizes ease of use, flexibility, and scalability, supporting growth from startups to mid-market and enterprise levels while delivering lower cost, time, and complexity compared with on-premise software. As an Open SaaS solution, it enables brands to build and grow their online stores, serving tens of thousands of brands and a broad global footprint, with a significant portion of activity and customers in the Americas.

CoEdition

Seed Round in 2018
CoEdition, Inc. is an online retailer based in New York that specializes in women's clothing, shoes, and jewelry, specifically catering to sizes 10 to 26. Founded in 2017, the company aims to create an inclusive fashion marketplace by offering over 100 brands and thousands of styles, including dresses, swimwear, footwear, lingerie, and accessories. CoEdition provides a centralized platform where women can discover contemporary sportswear and various fashion items at affordable prices, fostering a community that encourages personal style expression. The company, which was previously known as Frigg, Inc., emphasizes accessibility and diversity in women's fashion.

Outdoor Voices

Series C in 2018
Outdoor Voices is an athletic apparel company founded in 2012 and headquartered in Austin, Texas. It designs, manufactures, and sells a range of activewear products for men and women, including sports bras, tops, leggings, jackets, and accessories. The company's mission is to promote an active lifestyle by encouraging people to engage in recreational activities together. Outdoor Voices operates retail stores and sells its products online in the United States, Canada, the United Kingdom, and Australia.

Vroom

Series F in 2017
Vroom, Inc. operates an e-commerce platform specializing in the buying, selling, and trading of new and used vehicles in the United States. Founded in 2012 and headquartered in New York City, the company provides a convenient and innovative solution for consumers by integrating all phases of the vehicle transaction process. Vroom's platform offers a wide selection of vehicles, transparent pricing, and competitive financing options, along with services such as at-home pick-up and delivery. The company's operations are divided into three segments: e-commerce retail sales of used vehicles, wholesale sales through various channels, and retail financing services. This data-driven approach aims to enhance the overall experience for customers in the automotive market.

Deliveroo

Series F in 2017
Deliveroo is a United Kingdom-based online food delivery platform that connects consumers with local restaurants to enable easy ordering and fast delivery. Founded in 2012 and headquartered in London, the company operates across multiple countries and more than 800 towns and cities, with a network of over 140,000 partner restaurants and about 180,000 delivery riders. It generates revenue through a mix of commissions from restaurants, customer fees, restaurant sign-up charges, and packaging sales, supporting both consumer orders and restaurant partners.

Ro

Seed Round in 2017
Ro is a telehealth company founded in New York City in 2017. It operates digital health clinics for men's and women's health, smoking cessation, and offers a vertically integrated primary care platform that provides high-quality, affordable healthcare without the need for insurance.

Deliveroo

Series F in 2017
Deliveroo is a United Kingdom-based online food delivery platform that connects consumers with local restaurants to enable easy ordering and fast delivery. Founded in 2012 and headquartered in London, the company operates across multiple countries and more than 800 towns and cities, with a network of over 140,000 partner restaurants and about 180,000 delivery riders. It generates revenue through a mix of commissions from restaurants, customer fees, restaurant sign-up charges, and packaging sales, supporting both consumer orders and restaurant partners.

Outdoor Voices

Venture Round in 2017
Outdoor Voices is an athletic apparel company founded in 2012 and headquartered in Austin, Texas. It designs, manufactures, and sells a range of activewear products for men and women, including sports bras, tops, leggings, jackets, and accessories. The company's mission is to promote an active lifestyle by encouraging people to engage in recreational activities together. Outdoor Voices operates retail stores and sells its products online in the United States, Canada, the United Kingdom, and Australia.

Rebag

Series B in 2017
Founded in 2014 by Charles Gorra, Rebag is a prominent player in the luxury resale market, specializing in pre-owned designer handbags. The company offers an e-commerce platform and physical retail locations in major cities such as New York, Los Angeles, and Florida, alongside select Bloomingdale's stores. Rebag's innovative services include the launch of Consignment in 2023 and the unique membership program Rebag⁺ in 2024, positioning it as a transparent and flexible resale platform. Utilizing proprietary technology and extensive data analytics, Rebag enables customers to receive instant payment for their designer items, a first in the industry. Additionally, Rebag caters to professional resellers through its Rebag for Business initiative, which provides tailored wholesale solutions. Recognized for its innovation, the company has received accolades from Fast Company and has been featured in notable publications such as The New York Times and Vogue.

NewStore

Series B in 2017
NewStore offers an Omnichannel-as-a-Service platform that enables retailers to manage customer selling processes, in-store operations, and real-time inventory. Its mobile-first approach connects consumers, stores, and sales associates via intuitive apps for seamless shopping experiences, including endless aisle browsing, mobile checkout, store fulfillment, and clienteling.

M.Gemi

Series C in 2017
M.Gemi is a luxury brand that specializes in handcrafted shoes and bags made in Italy's esteemed family-owned artisan factories. By introducing new, limited edition styles weekly and selling directly to consumers, M.Gemi offers high-quality Italian craftsmanship at accessible prices. The company merges traditional artisanal techniques with modern technology to enhance customer experience and affordability, providing a diverse range of products while challenging conventional luxury market practices. M.Gemi's approach emphasizes both the value of old-world craftsmanship and the need for innovation within the fashion industry.

Universe

Venture Round in 2017
Universe is an information and technology company that offers a mobile app designed to facilitate the creation of websites, online shops, and portfolios. The platform provides users with electric internet capabilities, enabling them to easily build and manage their digital presence. Additionally, Universe includes a payment block feature that allows users to sell products and process payments online efficiently. To further support commerce, the company offers an order management system, which aids in streamlining financial transactions and enhances the overall customer experience.

Feedvisor

Series B in 2017
Feedvisor LTD is a pioneering company in the field of Algo-Commerce, specializing in algorithmic repricing and revenue intelligence solutions for e-commerce marketplaces. Founded in 2011 and based in Ramat Gan, Israel, with additional offices in the United States and the United Kingdom, Feedvisor utilizes artificial intelligence and data analytics to assist online retailers in making informed pricing and inventory decisions. Its flagship products include the Amazon Algorithmic Repricer, which calculates optimal pricing strategies through advanced algorithms, and Revenue Intelligence, which aggregates market data to enhance business decisions. The company has experienced significant growth, with a 250% increase in its customer base over the past year and over $1 billion in gross merchandise value managed on its platform. Feedvisor's innovative technology has garnered multiple industry accolades, demonstrating its impact on enhancing sales and profit margins for retailers.

Rockets of Awesome

Series A in 2017
Rockets of Awesome is a direct-to-consumer kids' apparel brand that designs and sells vibrant clothing. It offers tops, bottoms, dresses, activewear, sleepwear, and accessories through a subscription model, allowing parents to personalize their children's boxes with various patterns and colors.

Stripe

Series D in 2016
Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Yottaa

Venture Round in 2016
Yottaa Inc., established in 2009 and headquartered in Boston, Massachusetts, specializes in a cloud-based automation platform designed to optimize end-user experiences for e-commerce websites. The company's suite of solutions includes InstantON for page rendering, AppSequencing for application element prioritization, Rapid CTRL for third-party application management, ImpactAnalytics for ROI quantification, and ContextIntelligence for automated contextual optimization. Yottaa serves a diverse range of clients, from Internet retailers to Fortune 500 companies, aiming to enhance site speed, reduce bounce rates, and improve overall shopper journeys. Trusted by over 1,500 leading sites, Yottaa's platform boosts site speed by up to 30%, driving conversion rates and revenue growth without requiring specialized development expertise or custom code.

Octane AI

Seed Round in 2016
Octane AI, Inc. is a developer of a conversational marketing automation platform tailored for e-commerce businesses. Founded in 2016 and based in Irvine, California, the company provides tools for merchants to create engaging quizzes, collect data, and automate customer interactions through personalized Facebook Messenger and SMS. Its platform supports chatbot creation, allowing users to integrate various content types, manage customer service, and enhance product visibility. Trusted by over 1,000 Shopify and Shopify Plus brands, Octane AI empowers merchants to connect with customers effectively, personalize their buying journey, and boost retention rates. The company operates on a fully remote model, employing a diverse team across more than ten countries, and is backed by prominent Silicon Valley investors.

Vroom

Series E in 2016
Vroom, Inc. operates an e-commerce platform specializing in the buying, selling, and trading of new and used vehicles in the United States. Founded in 2012 and headquartered in New York City, the company provides a convenient and innovative solution for consumers by integrating all phases of the vehicle transaction process. Vroom's platform offers a wide selection of vehicles, transparent pricing, and competitive financing options, along with services such as at-home pick-up and delivery. The company's operations are divided into three segments: e-commerce retail sales of used vehicles, wholesale sales through various channels, and retail financing services. This data-driven approach aims to enhance the overall experience for customers in the automotive market.

Deliveroo

Series E in 2016
Deliveroo is a United Kingdom-based online food delivery platform that connects consumers with local restaurants to enable easy ordering and fast delivery. Founded in 2012 and headquartered in London, the company operates across multiple countries and more than 800 towns and cities, with a network of over 140,000 partner restaurants and about 180,000 delivery riders. It generates revenue through a mix of commissions from restaurants, customer fees, restaurant sign-up charges, and packaging sales, supporting both consumer orders and restaurant partners.

Rockets of Awesome

Seed Round in 2016
Rockets of Awesome is a direct-to-consumer kids' apparel brand that designs and sells vibrant clothing. It offers tops, bottoms, dresses, activewear, sleepwear, and accessories through a subscription model, allowing parents to personalize their children's boxes with various patterns and colors.

Outdoor Voices

Series B in 2016
Outdoor Voices is an athletic apparel company founded in 2012 and headquartered in Austin, Texas. It designs, manufactures, and sells a range of activewear products for men and women, including sports bras, tops, leggings, jackets, and accessories. The company's mission is to promote an active lifestyle by encouraging people to engage in recreational activities together. Outdoor Voices operates retail stores and sells its products online in the United States, Canada, the United Kingdom, and Australia.

Index

Series B in 2016
Index Systems, Inc. is a retail software company that specializes in enhancing offline retail through secure payments and personalized marketing. Founded in 2012 in San Francisco by former Google Wallet leaders, the company offers a comprehensive platform that includes a semi-integrated payment solution, a fully hosted gateway, and point-of-sale (POS) integration. This platform enables retailers to create individual accounts for each shopper, unify customer profiles across various channels, and encourage opt-in for tailored marketing initiatives. Additionally, Index provides email marketing and campaign analytics services, allowing retailers to measure the effectiveness of their campaigns and improve engagement with their customers. As of 2018, Index operates as a subsidiary of Stripe, Inc., further solidifying its position in the retail technology landscape.

Circle

Series D in 2016
Circle is a financial technology firm established in 2013 by Jeremy Allaire and Sean Neville, headquartered in Boston, with additional offices in New York, San Francisco, Dublin, London, and Hong Kong. The company leverages blockchain technology to facilitate payments and e-commerce through stablecoins and its Circle Pay platform, streamlining the process of sending money. Circle offers a range of services, including Circle Invest, which allows users to buy and sell cryptocurrency assets, and Circle Trade, which provides over-the-counter trading services with access to one of the largest global liquidity pools for digital asset trading, averaging $2 billion in monthly volume. Backed by prominent investors such as Goldman Sachs and Accel Partners, Circle positions itself as a key player in the global internet finance sector, focused on integrating crypto assets into mainstream financial applications.

Rebag

Series A in 2016
Founded in 2014 by Charles Gorra, Rebag is a prominent player in the luxury resale market, specializing in pre-owned designer handbags. The company offers an e-commerce platform and physical retail locations in major cities such as New York, Los Angeles, and Florida, alongside select Bloomingdale's stores. Rebag's innovative services include the launch of Consignment in 2023 and the unique membership program Rebag⁺ in 2024, positioning it as a transparent and flexible resale platform. Utilizing proprietary technology and extensive data analytics, Rebag enables customers to receive instant payment for their designer items, a first in the industry. Additionally, Rebag caters to professional resellers through its Rebag for Business initiative, which provides tailored wholesale solutions. Recognized for its innovation, the company has received accolades from Fast Company and has been featured in notable publications such as The New York Times and Vogue.

Kuvée

Venture Round in 2016
Kuvee is a Boston-based direct-to-consumer wine service founded in 2014 by Vijay Manwani, Geoffrey Lansberry, and Mike Tomovich. The company specializes in a unique, refillable wine case that features a Wi-Fi-enabled touchscreen wine bottle, designed to keep wine fresh for up to 30 days. Its patented valve system prevents oxygen from coming into contact with the wine, preserving its quality. Users can conveniently refill the wine bottle by ordering wine cartridges directly through the touchscreen interface, allowing for a seamless and modern wine experience delivered to their doorstep.
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