WILsquare Capital

WILsquare Capital LLC is a private equity firm based in Saint Louis, Missouri, established in 2015. The firm specializes in investments in lower middle market companies, focusing on mature and later-stage businesses, primarily through add-on acquisitions, buyouts, and industry consolidation. WILsquare Capital targets a diverse range of sectors, including distribution, technology, business services, niche manufacturing, and internet enterprises. The firm aims to invest between $10 million and $40 million per transaction in companies with annual revenues of $20 million to $60 million, enterprise values from $10 million to $100 million, and EBITDA margins of at least 10%. WILsquare Capital seeks to acquire a majority stake in its portfolio companies, emphasizing its commitment to fostering growth and preserving the legacies of family-owned businesses in the Midwest and Southern United States. The firm is led by partners with extensive experience in private equity and business stewardship, dedicated to guiding companies through transitions and growth phases.

John Curry

Director

Jeff DePlanty

Executive Vice President and Operating Partner

Jeffery Deplanty

Executive Vice President and Operating Partner

Gunner Noble

Analyst

Matthew Padgett

Associate

Andrew Scharf

Managing Director

William Willhite

Co-Founder and Managing Partner

James G. Wilmsen

Co-Founder and Partner

Jamie Wilmsen

Partner

9 past transactions

Automotive Color & Supply

Acquisition in 2023
Automotive Color & Supply Corp is a distributor specializing in automotive and industrial coatings. The company provides a comprehensive range of products, including industrial paint, spray guns, equipment, hand tools, and personal protective equipment (PPE). In addition to its product offerings, Automotive Color & Supply also delivers technical training and inventory management services tailored to the automotive industry, ensuring that clients have access to the necessary resources and expertise to meet their operational needs.

Resident Essentials

Acquisition in 2022
Resident Essentials is a company that manufactures and supplies personal needs items and home healthcare equipment, operating an online store dedicated to serving nursing home residents, guardian clients, and individuals. The company's extensive product line includes clothing for both men and women, home furnishings, entertainment electronics, mobility products, oxygen therapy equipment, and specialized nursing care clothing. By offering flexible billing options, free shipping, name labeling, and rewards programs, Resident Essentials aims to assist caregivers in meeting the diverse needs of their residents effectively.

OuterBox

Acquisition in 2022
OuterBox is a digital marketing agency that offers a range of services including search engine optimization (SEO), paid search (PPC), and website development, primarily targeting B2B and B2C brands with a strong emphasis on eCommerce. The company is recognized for its effectiveness in generating measurable business results, such as increased website traffic, enhanced customer acquisition, and improved purchase activity. By focusing on designing and marketing websites, OuterBox helps its clients reduce customer acquisition costs while maximizing profit margins. Through its specialized services, OuterBox aims to support businesses in achieving their online sales and marketing objectives.

Tekbrands

Acquisition in 2021
Tekbrands is a manufacturer specializing in craft products for quilting and crafting enthusiasts, as well as retailers. The company focuses on delivering high-quality items designed to enhance the creative process, offering safer and more precise tools for cutting fabric and paper materials. By prioritizing exceptional customer experience, Tekbrands aims to save valuable time for its clients while supporting a diverse range of creative projects.

Rock Energy Systems

Acquisition in 2021
Rock Energy Systems is a manufacturer based in Janesville, Wisconsin, specializing in engineered heating and air movement solutions. The company supplies a range of products, including waste oil furnaces and boilers, high volume low speed fans, and energy-efficient portable radiant heaters. These products are designed to enhance comfort for workers in various industrial environments, highlighting Rock Energy Systems' commitment to innovative heating and cooling solutions.

Versare Solutions

Acquisition in 2019
Versare Solutions LLC, established in 2015 and headquartered in Minneapolis, Minnesota, is a manufacturing company specializing in portable partition products. They design, manufacture, market, and distribute space-efficient and acoustical solutions such as privacy screens, workstations, and sound dampening products. Their offerings cater to diverse applications across various sectors like schools, religious organizations, and healthcare facilities.

Crown Products

Acquisition in 2019
Crown Products specializes in the packaging and shipping of premium pulses and foodstuff products, marketed under the well-known Crown brand. The company focuses on delivering high-quality goods to meet consumer needs, ensuring that its products maintain a strong reputation in the marketplace. Through its dedicated operations, Crown Products aims to provide reliable and accessible food options for a diverse clientele.

Quest Software

Acquisition in 2018
Since 1988, Quest has provided state-of-the-art software solutions for the auto glass and auto insurance industries. But today they bring much more to the table beyond software development. Their national roadside assistance call center is staffed 24/7/365 with trained agents who answer the call the way YOU want them to…with your brand and a true concern for the customer’s safety. They will manage the process to get the help they need, including hotels and other arrangements. No wonder they have a 97% satisfaction rate with their roadside assistance calls! About UsPart of that success is due to their proprietary Tow Network of service providers nationwide. They screen for the very best providers in each area, and make sure they get paid quickly and fairly. That makes a big difference when a disaster strikes and service providers decide which calls to respond to first. They also provide first notice of loss and claims processing solutions to make your customer’s lives easy. Surveys show customers remain loyal to insurance companies with an easy claims process. And with technology at their core, they are quick to embrace new ideas like Mobile Applications. With Quest’s mobile app, you can quickly deploy a branded mobile app to your clients for just pennies a user…not the hundreds of thousands of dollars required for a custom app development project.

DCM Services

Acquisition in 2017
DCM Services, LLC specializes in deceased account recovery services across various sectors, including credit card, healthcare, auto leasing, retail, telecommunications, and utilities in the United States. Founded in 1999 and based in Minneapolis, Minnesota, the company focuses exclusively on deceased and probate solutions, establishing itself as a leader in this niche. DCM Services offers a range of services, such as Survivor Recovery Services, which provide deceased collection solutions, and the DOD Finder, which cross-references date of death information from the Social Security Administration. Additionally, it provides insurance claim processing and disputed estate claim resolution services, along with a Probate Finder Solution that organizes probate-filing information. By concentrating on estate recoveries, DCM Services aims to protect client brands, enhance recovery rates, and minimize unnecessary contact with survivors, ensuring a respectful and efficient approach to account collections.
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