Global

Global is a media and entertainment group that operates commercial radio stations. It is the home for the brands; Capital, Heart, Classic FM, Smooth, LBC, Radio X, Capital XTRA, and Gold. They are also committed to improving opportunities for young people. The group also has outdoor media companies with an extensive portfolio, combining airports, roadside posters, premium digital screens in prime locations, and more. It was headquartered in London, England in 2007.

Liam McKay

International Corporate Affairs Director

7 past transactions

Captivate Audio

Acquisition in 2021
Captivate Audio is a podcast marketing and hosting platform focused on assisting independent creators in promoting and monetizing their podcasts. The company provides a suite of innovative features that facilitate podcast creation, distribution, and advanced analytics, enabling podcasters to effectively grow their audio brand. By offering tools for first-party attribution and podcast promotion, Captivate Audio helps users enhance their reach and engagement while exploring various monetization opportunities.

Remixd

Acquisition in 2021
Remixd is a digital advertising company that specializes in transforming publisher text into audio content. This innovative service allows content owners to create a podcast presence quickly on major podcast platforms. By converting written material into playable audio, Remixd enhances user engagement and provides a convenient way for audiences to consume content. This capability not only benefits content creators but also enables advertisers to implement targeted campaigns effectively, thus maximizing the impact of their messaging. Through its services, Remixd empowers publishers to diversify their content offerings and reach wider audiences.

MMD Media

Acquisition in 2019
MMD Media is a company specializing in Digital Out of Home advertising, providing advertising platforms that include billboards and airport advertising. The company focuses on high-traffic locations such as petrol stations and roadside restaurants, where consumers and business professionals tend to spend extended periods. This strategic placement allows marketers to effectively reach their audiences on a national, regional, or local scale. By leveraging these key locations, MMD Media enhances the visibility of advertisements, catering to the needs of various advertisers seeking to maximize their outreach.

Exterion Media

Acquisition in 2018
Exterion Media is an Out-of-Home (OOH) advertising company that specializes in providing targeted advertising solutions across diverse formats, including billboards, transport displays, street furniture, and retail environments. The company plays a prominent role in the digital OOH advertising space, enabling advertisers to reach valuable audiences in various settings such as iconic buses, national railways, city subways, and transit shelters throughout England. By leveraging both traditional and digital platforms, Exterion Media aims to enhance the visibility and effectiveness of advertising campaigns for its clients.

Primesight

Acquisition in 2018
Primesight is a provider of outdoor advertising services that offers a range of advertising solutions designed to enhance business visibility and drive results. The company specializes in various formats, including advertising screens, banners, and promotional displays. Primesight enables enterprises to effectively reach their target audience through strategically placed advertising panels located on major roads, in cinemas, health clubs, retail outlets, airports, and the Glasgow underground network. By leveraging both small and large format displays, Primesight aims to deliver impactful advertising experiences that connect brands with consumers in high-traffic areas.

Outdoor Plus

Acquisition in 2018
Outdoor Plus has been at the forefront of developing some of the most high profile and iconic digital advertising sites in the UK. They understand the value of delivering the ‘right audiences at the right time’ which is why we focus on developing the very best iconic digital out of home advertising in London. This means the best sites in the best landmark locations, concentrating on areas of media scarcity, which in turn deliver an upmarket audience.

AudioHQ

Acquisition in 2017
AudioHQ is a provider of digital audio advertising and sales services, specializing in creating a premium advertising platform that connects advertisers with digital audio inventory. The company collaborates with a curated selection of publisher partners, including major platforms such as SoundCloud and Deezer. AudioHQ focuses on delivering compelling advertising solutions across various sectors, including music, sports, news, business, and entertainment. By leveraging advanced data-driven strategies, the company enables audio content providers to effectively engage their audiences through targeted and impactful advertising products. With access to a vast audience of 160 million people, AudioHQ aims to enhance the digital audio advertising landscape by offering exclusive integration opportunities that drive meaningful results for advertisers.
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