Roku

tvScientific is a platform that makes TV advertising accessible and measurable for brands and apps of all sizes. It leverages data to prove the value of TV ads, simplifies buying and optimization processes, and provides real-time reporting. Its Always-On Incrementality testing feature offers insights into the incremental value of CTV campaigns.

This Old House Ventures, Inc. is a prominent multi-platform home enthusiast brand based in Stamford, Connecticut, with additional offices across several major cities including New York, Detroit, and Los Angeles. Founded in 1979, the company specializes in providing comprehensive information and expert advice on home improvement. It offers a variety of content through its television shows, magazine, and digital properties, focusing on topics such as remodeling, installation, and decor for various spaces, including kitchens, bathrooms, and exteriors. This Old House Ventures aims to inspire and educate consumers on home improvement projects, making it a trusted resource for enthusiasts and homeowners alike.

Nielsen-Advanced Video Advertising business, which includes Nielsen’s video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies. This can replace ads in linear feeds with targeted, household-level spots on over-the-top streaming platforms.

Giraffic, Inc. specializes in video-on-demand streaming acceleration technology, designed to enhance the delivery of high-definition content for online media providers. Established in 2008 and headquartered in Tel-Aviv, Israel, Giraffic's technology facilitates simultaneous data retrieval from multiple sources, effectively eliminating re-buffering pauses during video playback. This capability allows media companies, content distributors, and social networks to provide seamless access to HD videos and images, as well as support for games and software downloads. The company gained recognition for its Adaptive Video Acceleration (AVA) technology, which significantly improved streaming performance and was adopted by industry leaders like Samsung and Roku. Following the sale of its AVA technology, Giraffic shifted focus to the Data Cloud Storage sector with its Distributed Adaptive Storage (DASS) platform, offering innovative solutions for distributed and hybrid cloud environments, including a consumer backup application that emphasizes virtually unlimited storage capacity.

dataxu, inc. is a marketing analytics software company that provides solutions for brand marketers and agencies globally. Founded in 2007 and headquartered in Boston, Massachusetts, the company offers a range of products including TouchPoint, a demand side platform for multi-channel marketing; OneView, which helps marketers build a comprehensive understanding of consumer behavior; and the Marketing Intelligence Center, a dashboard that consolidates data and performance metrics. Other offerings include ClearSight, an analytics platform for customer insights, and TotalTV, which facilitates audience-based targeting across various TV formats. dataxu also produces insights through white papers and reports, and provides training and managed services for its platform users. The company serves diverse industries such as automotive, financial services, and consumer packaged goods. As a subsidiary of Roku, Inc., dataxu continues to focus on enhancing marketing effectiveness through data-driven strategies.

Dynastrom ApS is a Danish company founded in 2014 and based in Aarhus, specializing in software solutions for multi-room audio and video experiences. The company develops an innovative audio streaming technology that employs AROS, a service-oriented middleware allowing seamless wireless audio distribution across multiple rooms. This technology establishes a new standard for multi-room audio, enabling users to enjoy synchronized audio throughout their home. Additionally, Dynastrom offers an open API, allowing music services to integrate directly into the home audio network via their own applications, enhancing user convenience and experience. As of September 2017, Dynastrom operates as a subsidiary of Roku, Inc.

Frndly TV operates a live television streaming service that provides affordable, subscription-based access to a curated library of entertainment and family programming. The platform delivers both live broadcasts and on-demand content across multiple devices, including computer browsers, smartphones, and tablets, enabling households to watch shows and drama series without a traditional cable contract. Frndly TV emphasizes accessible viewing with a focus on family-friendly and inspirational content, supported by a simple, multi-platform experience designed for at-home entertainment. By combining live channel streaming with on-demand features, it offers a flexible alternative to conventional pay TV, appealing to viewers seeking convenience, affordability, and a straightforward user experience.